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Fundamentals for fashion retail ARITHMETIC, MERCHANDISE ASSORTMENT PLANNING AND TRADING
Fundamentals for fashion retail ARITHMETIC, MERCHANDISE ASSORTMENT PLANNING AND TRADING
The book outlines the fundamental principles and arithmetic that is applied in fashion retailing during the creation of assortment plans and the determination of the ideal product mix in the right styles, colours and sizes together with the performance tracking and action required to build a successful and sustainable business. It will be particularly beneficial to students and those who are maybe considering a career in the industry. Individuals who are already part of the fashion buying and merchandising community will find this book to be invaluable in that it provides a complete simplified overview of all the integral activities and roles that go to make up the topic and thereby will provide a broader insight into their own career.
CHARLES NESBITT graduated with a degree in Economics specialising in Business Economics from Stellenbosch University, South Africa. He spent thirty five years at a leading retailer in Southern Africa where he was exposed to all the key disciplines of retailing during this period.
The book outlines the fundamental principles and arithmetic that is applied in fashion retailing during the creation of assortment plans and the determination of the ideal product mix in the right styles, colours and sizes together with the performance tracking and action required to build a successful and sustainable business. It will be particularly beneficial to students and those who are maybe considering a career in the industry. Individuals who are already part of the fashion buying and merchandising community will find this book to be invaluable in that it provides a complete simplified overview of all the integral activities and roles that go to make up the topic and thereby will provide a broader insight into their own career.
CHARLES NESBITT graduated with a degree in Economics specialising in Business Economics from Stellenbosch University, South Africa. He spent thirty five years at a leading retailer in Southern Africa where he was exposed to all the key disciplines of retailing during this period.
128 pages, Kindle Edition
Published April 28, 2016
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Displaying 1 of 1 review
September 25, 2016
Not much to say about this book other than it is a solid introduction into the world of assortment planning and trading. Nesbitt provides an overview into the topic, the key roles and teams involved and then dives into all aspects such as definitions, considerations, calculations while defining what success (and failure) looks like.
It is certainly a great beginners book to understand all aspects of the planning process through to merchandising. Other than it being a basic book, the biggest piece of feedback here is that the print of the book is terrible where some of the diagrams just couldn't be read very well at all.
It is certainly a great beginners book to understand all aspects of the planning process through to merchandising. Other than it being a basic book, the biggest piece of feedback here is that the print of the book is terrible where some of the diagrams just couldn't be read very well at all.
Displaying 1 of 1 review