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Driven
Business Strategy, Human Actions, and The Creation of Wealth.
Two professors from DePaul MBA program who started up the Strategy, Execution and Valuation program have written this book based on research performed using cash flows and other criteria from thousands of firms.
They distill those practices that led to real wealth creation (e.g., ethical business practices, reinvestment when CFROI exceeds cost of capital, creation of genuine assets, etc.)
Two professors from DePaul MBA program who started up the Strategy, Execution and Valuation program have written this book based on research performed using cash flows and other criteria from thousands of firms.
They distill those practices that led to real wealth creation (e.g., ethical business practices, reinvestment when CFROI exceeds cost of capital, creation of genuine assets, etc.)
First published January 1, 2007
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