The Writer's Conquest: Establish a Brand

by Thomas A. Fowler, Vivian Trask (Editor), Harry Forehand III (Illustrations)

Marketing is hard. You want to focus on your writing and you should. That’s why The Writer’s Establish Your Brand to allow you to write first and market second. If the terms “target demographics,” “website responsive design,” and “organic S.E.O.” sound like a foreign language to you, read this book and bring the ad agency experience to your author platform. Beginning with research, you’ll learn what goes into brand strategy and finish with an executable marketing plan.With 35 exercises to walk you through the process, The Writer’s Conquest is equal parts learning and doing. Whether you are an established author looking to refine your approach, or an aspiring writer gearing up to enter the industry, The Writer’s Conquest takes marketing step-by-step to sell your books and your brand.

216 pages, Paperback

Published May 25, 2016

Reviews

[Noelle Brighton · Rating 5 out of 5]

Fowler has created an invaluable text to assist writers, from seasoned writers to newbies, with creating their brand and developing a marketing plan based on the brand. Each chapter is a specific topic that includes substantial, helpful content, precise information, and room at the end to engage in exercises specifically about the chapter just covered. The author offers great information and is a valuable resource for all writers. Highly recommend!