Your content is your brand’s lifeline and an essential part of your business strategy. Without it how will your audience find you? How will potential clients know that you are the go-to person for their specific problem? Your content informs them of that. That is why having a content strategy is essential. The Pimp Your Strategy Workbook is broken up into 90-day sections giving you space to map out your monthly content plans. This workbook consists of the following sections and planning It's perfect for bloggers, coaches and creatives that want a dedicated space to brainstorm their content plans.