Digital Vortex: How Today's Market Leaders Can Beat Disruptive Competitors at Their Own Game

by Jeff Loucks, James Macaulay, Andy Noronha

2017 WINNER, AXIOM BUSINESS BOOK AWARD"Digital disruption" sounds like another business buzzword - until it happens to your company. Seemingly out of nowhere, startups and other tech-savvy disruptors attack. Your customers bolt for the door and revenues stall. Senior executives ignore the problem, or turn to yesterday's management playbook. In months instead of years, you've gone from market leader to also-ran.This scenario is beginning to play out in every industry. Everything that can be digitized - from products and services to the entire value chain - is being digitized, to the advantage of companies that can harness disruption. Unfortunately, few companies are building the organizational capabilities and strategic responses to compete in this stark new reality.In Digital Vortex, you will learn how to use the business models and strategies of startups to your own advantage. Instead of waiting to be disrupted, you can maximize the value of your existing businesses and move into profitable new ones. Most importantly, you will learn how to build the agility to anticipate threats, sense opportunities, and seize them before your rivals do.In today's world there are two navigating to a new digital future, or being engulfed by exponential competitive change. With recommendations backed by research with thousands of senior executives from market leaders and startups alike, this book gives you a compass to chart your own course - to compete with disruptors and win.

Genres: Business, Management

263 pages, Kindle Edition

Published July 4, 2016

Reviews

[Said AlMaskery · Rating 5 out of 5]

I am surprised this book is not on the top list of business bestsellers.

The books starts off with the obvious, digitization is disrupting technology businesses. However it then opens up your eyes on the not-so-obvious; digitization is impacting all other businesses as well, but at different speeds.

The digital vortex visualizes the different speed at which these industries are being digitally disrupted (p.18). Take for example Media & Entertainment; this industry is at the heart of the vortex, while Education is a little bit at the outer edge, and the pharmaceuticals at the really outer outer edge. The objective of this specific visualization is to make the bystanders aware that his business - whatever it is- will be effected by the advancement of technology, and he should be prepared for it.

Some genuine and important concepts were presented, such as the value vacancies and value vampires (read the book to know them!). These concepts helped me a lot to look at the industry around me and understand where the threats can come from.

The most important thing presented by the authors was the concept of achieving Business Agility. Three specific concepts were discussed in details; Hyper-awareness, Informed Decision-Making, and Fast Execution. I now have these concepts presented in each and every management meeting as I found them profoundly important concepts for strategy formulation and implementation.

I strongly recommend this book for any business owner. It summarizes a way of looking into business disruption and offers strategic responses to them.

[Rob Melich · Rating 2 out of 5]

Tedious business book. Not sure what to do with this type of read.
Management said it was our future. Prefer to read Twain or Rankin.

[Mwende · Rating 3 out of 5]

Enjoyed the first couple of pages .. the definitions and whatnots. As I read on it became more of a chore and tedious .. took me 4 months to complete it.

[Sathappan Sathappan · Rating 4 out of 5]

Great read! The frameworks were useful and gives you the ability to think about digital disruption from an incumbents perspective. The book is riddled with fantastic case studies to drive home the key take aways. Looking forward to the follow up research book already.

[Facundo Lena · Rating 2 out of 5]

Faaaa que libro aburrido.

Que dificil hacer de un tema tan interesante, un libro tan pero tan aburrido.

Creo que no envejece bien y que está orientado a un CEO de + de 60 años.

Tiene un par de buenos conceptos, naturales en cualquier sub-45.

[Luis Silva · Rating 4 out of 5]

Con ejemplos cotidianos, este libro te ayuda a comprender el mundo digital y cómo enfrentarlo desde una mega compañía o un startup

[Carlo · Rating 5 out of 5]

Simply a great mind-opening book which can well serve as a guide to understand digital transformation as well as implementing and driving it.
Well structured, offers very useful and clear frameworks and an endless list of real cases of real digital disruptors.