Good Product Manager/Bad Product Manager

by Ben Horowitz

This document focuses specifically on product management in the context of a "divlet" [small division] in AOL. Related key assumptions are that there is a corresponding "business owner" in each of the brands, and that the "products" are generally online services intended for individuals.

Genres: Business, Design, Management, Nonfiction, Entrepreneurship

6 pages, Article

Published January 1, 2007

About the author

Ben Horowitz is the cofounder and general partner of Andreessen Horowitz, a Silicon Valley-based venture capital firm that invests in entrepreneurs building the next generation of leading technology companies. The firm's investments include Airbnb, GitHub, Facebook, Pinterest, and Twitter. Previously, he was cofounder and CEO of Opsware, formerly Loudcloud, which was acquired by Hewlett-Packard for $1.6 billion in 2007. Horowitz writes about his experiences and insights from his career as a computer science student, software engineer, cofounder, CEO, and investor in a blog that is read by nearly 10 million people. He has also been featured in the Wall Street Journal, the New York Times, the New Yorker, Fortune, the Economist, and Bloomberg Businessweek, among others. Horowitz lives in the San Francisco Bay Area with his wife Felicia.

Follow him on Twitter @bhorowitz and his blog, www.bhorowitz.com.

Reviews

[Akshay Shahare · Rating 5 out of 5]

The perfect book for a Product Manager to judge how s/he's doing

[Silvano Paternoster · Rating 4 out of 5]

quick and dirty

recommended to anyone interested in product management

[Martin · Rating 5 out of 5]

Timeless!