ValueSelling: Driving Up Sales One Conversation At A Time

by Julie Thomas (CEO ValueVision)

ValueSelling Driving Up Sales One Conversation At A Time ValueSelling is a remarkable field-honed guidebook for sales executives and managers striving to compete more effectively. To help readers gain and consistently maintain their winning edge, author Julie Thomas shares the simple yet powerful framework that fueled her meteoric rise to CEO of ValueVision Associates. Written for sales professionals who compete in the most demanding worldwide sales arenas complex, high-end products or services readers in all sales environments will find ValueSelling relevant and easy to absorb. Pragmatic and fast-paced, each chapter focuses on specific strategies to move the sale forward. Filled with case studies, tactics and tips, readers can instantly put ValueSelling to work and drive up their sales one conversation at a time.

Genres: Business

160 pages, Paperback

First published June 30, 2006

Reviews

[Jarrod · Rating 1 out of 5]

The concept is better than the book. The book is essentially marketing material to get people eager for the course, or purchase the course for their staff, as such the book is a bit of an empty shell.

[Tiago Bernardo Pinto · Rating 4 out of 5]

Make a complex sale a simple process.
Easy reading book with simple, straight to the point concepts.
Clear and practical advices to turn a product/service salesperson into a real sales consultant.

[Jonathan]

Concise overview (and good refresher) of the sales techniques I learned at Corporate Executive Board. There were a number of things in here that good salespeople do but probably don't even realize they're doing it. It's innate. There's value in self-awareness and being able to take these concepts and teach them to others.

[Jonathan Palay · Rating 4 out of 5]

Concise overview (and good refresher) of the sales techniques I learned at Corporate Executive Board. There were a number of things in here that good salespeople do but probably don't even realize they're doing it. It's innate. There's value in self-awareness and being able to take these concepts and teach them to others.

[Alex · Rating 2 out of 5]

A concept anyone who relies on a Sales Force should familiarize themselves with. Bit repetitive at times.

[Max · Rating 2 out of 5]

B2B software/training sales book