Breakthrough: Stories and Strategies of Radical Innovation

by Mark Stefik, Barbara Stefik

Strategies for fostering powerful cultures of innovation and creating breakthroughs. Since the late 1990s, technology markets have declined dramatically. Responding to the changing business climate, companies use strategies of open acquiring technologies from outside, marketing their technologies to other companies, and outsourcing manufacturing. But open innovation is not enough; it is mainly a way to run a business to its endgame. By itself, open innovation results in razor-thin profits from products that compete as commodities. Businesses also need a path to renewal. No one ever achieved a breakthrough with open innovation. Our capacity for creating breakthroughs depends on a combination of science, imagination, and business; the next great waves of innovation will come from organizations that get this combination right. During periods of rapid economic growth, companies and investors focus on the short term and forget where breakthroughs come from. Without appropriate engagement and reinvestment, the innovation ecology breaks down. Today, universities, technology companies, government funding agencies, venture capitalists, and corporate research laboratories need to foster the conditions in which breakthroughs arise. In Breakthrough , Mark and Barbara Stefik show us how innovation works. Drawing on stories from repeat inventors and managers of technology, they uncover the best practices for inventing the future. This book is for readers who want to know how inventors do their work, how people become inventors, and how businesses can create powerful cultures of innovation.

294 pages, Hardcover

First published August 6, 2004

Reviews

[max momot · Rating 5 out of 5]

Превосходная книга от автора работавшего в XEROX PARC - там был создан первый персональный компьютер, графический рабочий стол, компьютерная мышка и лазерный принтер. Хоть книга и была написана давно, но от этого не утратила актуальности, а наоборот стала еще интересней. Она дает возможность с головой окунуться в истории разработки множества устройств и технологий в компьютерной технике (историй очень много), которыми сегодня пользуются даже дети. Читать интересно, потому что автор удачно перемешал истории со своими выводами, только под конец слегка скучновато стало. Стоит на полке рядом с "Дифузией инноваций", не менее полезной книгой об инновациях, но больше с теоретическим уклоном в отличие от этой.

[Jim · Rating 3 out of 5]

Attempts to understand and explain how big companies create the breakthroughs that drive growth. Specifically big research labs, such as Xerox PARC. Great stories. Not great theories.

Much better book on this topic is, “The Making of American Industrial Research: Science and Business at GE and Bell, 1876-1926” by Leonard S. Reich.