An important caveat: I only glossed over the second half of the book because I am mainly interested in two-player, zero-sum games.
With that said, I found the authors’ approach very interesting and different from other introductory books I have read in the area. First, this is the only book I’ve encountered that introduced combinatorics and normal games. Other game theory books I’ve read have skipped these kinds of games entirely. The authors do point out that they are talking about different fields. Second, this is the only book I’ve encountered that relied on vector and matrix math for explanations and proofs. I found that difference very interesting and helpful. Not only did I get to remind myself how matrix multiplication works, this approach gave me a different perspective on some of the same game theory problems and concepts. Third, they often introduce and rely on mathematical proofs. I found their moves from specific examples to general proofs to be helpful. At times, the math was more than I could handle but I felt that their explanations were plain enough that, when I didn’t understand notation or concepts, I could easily find more basic information elsewhere.
All in all, I found this book to be significantly different from other introductory game theory texts, almost always in positive ways. Because it is written from a mathematical perspective, I found it to be on the outer edge of introductory texts and I don’t think I could appropriately call it non-technical but it is close to that. Since it is on the edge of both introductory and non-technical, I don’t recommend starting your study of game theory here but it is definitely worth reading to expand your understanding.