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Climate Change: What's Your Business Strategy?

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Climate change is one of the most pressing challenges facing the world today. And increasingly, it's become a crucial business issue. How will you and your company respond?

In Climate What's Your Business Strategy? Andrew Hoffman and John Woody provide concise and reliable advice to help you answer this question. Drawing from their extensive experience working with organizations to address issues of environmental sustainability, the authors explain the impact of climate change on businesses and present a three-step process for developing an effective climate-change

· Determine your company's "carbon footprint" and the ways in which potential changes in policy and markets will affect how you position your products and services.

· Reduce your carbon footprint in ways that create new strategic advantages.

· Gain a seat at the policy-development table so you can begin influencing policy decisions that will affect your company.

Packed with cogent advice and examples of how organizations in a wide range of industries are adopting this process, Climate Change is your playbook for strategically addressing a complex problem that no company can afford to ignore.

From our Memo to the CEO series -- solutions-focused advice from today's leading practitioners.

115 pages, Hardcover

First published March 25, 2008

16 people want to read

About the author

Andrew J. Hoffman

36 books9 followers

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620 reviews48 followers
October 26, 2009
Business-savvy alert on climate change

Don’t waste time debating the science of global warming argue Andrew J. Hoffman and John G. Woody in this slim volume, part of the Memo to the CEO series. Instead, think about how climate change can harm your company or give you a business edge. The authors build a compelling case that addressing climate change is the right thing to do – from a fiduciary perspective. They look at the impact of global warming and describe concrete actions corporate leaders should consider. Their guide covers the regulatory and scientific basics of climate change and offers real-world examples of companies responding to this threat. Hoffman and Woody talk directly to executives and managers about this daunting challenge.
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