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Beyond Satisfaction: The Secret to Crafting a Profitable Online Course That Will Change Lives

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That’s where Beyond Satisfaction comes in.

In Beyond Satisfaction, you’ll discover the underlying principles of transformative learning. With extensive case studies and action steps, you’ll be able to easily apply the principles to your own courses and programs.

No longer will you have to wonder what it takes to create the transformational online course, workshop or program you’ve been dreaming of. With Beyond Satisfaction, you get a playbook for creating a course that truly gets results.



If you—or your customers—are getting jaded about the online course marketplace, this book is for you. If you’re just getting started with online training and want to create something remarkable, this is for you. If you want to maximize your impact and make a dent in the world, this book is for you.



It’s time to go Beyond Satisfaction.

194 pages, ebook

Published October 11, 2016

111 people are currently reading
114 people want to read

About the author

Breanne Dyck

2 books2 followers

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Displaying 1 - 15 of 15 reviews
Profile Image for Rick Gabrielly.
Author 6 books9 followers
March 16, 2017
Finally A Course Builder's Bible

Breanne brings clarity and experience to an online course landscape that desperately needed her easily consumable message. I'm glad I found this book and her bonus online resources, so my next course will be one that my students "can't stop talking about!"
Profile Image for Kathleen.
692 reviews91 followers
December 10, 2020
3.5/5

Kort, maar krachtig boek over online cursussen. Interessant om eens door te nemen en om stil te staan bij de ideeën en technieken die worden aangehaald. Als ik ooit eens vijf minuten tijd heb, wil ik ze graag toepassen op mijn bestaande cursussen, maar tijd is een zeer schaars goed momenteel.
Profile Image for Hailey.
15 reviews1 follower
January 10, 2020
short, sweet and straight to the point

I really enjoyed not just reading this book but how actionable it was. I’ve already started implementing some of the changes to my course and cannot wait to see what happens as a result of them!
Profile Image for Ed Barton.
1,303 reviews
May 12, 2020
Good Baseline

If you are considering entering the online education world, learning about the environment is a must. This book gives a good overview of some of the key success factors for developing a successful online course product. A must read.
Profile Image for Clay Nichols.
19 reviews6 followers
January 29, 2020
Excellent & actionable

Great insights on building and effective course, with lots of useful suggestions esp for how to focus course.
Highly recommend it.
Profile Image for Eilish.
2 reviews5 followers
October 13, 2016
If you create online courses it is a must read. If you run a business it is a must read.

There's always too much to do when you are a small business, so it's really hard to cover all bases to make sure your customers are thrilled with every aspect of your offering. This book gives you a clear map of what to focus on and why. Essentially you want your customers to get results which means you build trust and loyalty ensuring they will return for more and likely tell others about you.
There are many gems in this book which has made me realise the gaps in my offerings and also clearer about why I am doing what I am doing and how to make it better for those who entrust their time, money in me. It's easy to get so caught up in what we are offering that we forget or make the outcome for the recipient secondary. Use this book and its offerings and you won't make that mistake.
Profile Image for John Irvin.
Author 34 books11 followers
April 17, 2020
Knowledgeable and to the Point

I appreciated the clear and exact points laid. I’ve been considering setting up an online course. This books showed me, I’ve still got work to do before I’m ready. Thank you!
56 reviews53 followers
June 23, 2018
I read this book way back - nearly 1 year ago - when I was planning to host a A1/A2 level German course on Udemy. But life happened too soon and all the plans of acing B2 or teaching were flushed out, along with my notes and book itself. I never got to apply any of the principles and advices offered in this book.

I found this book to be quite useful while drafting the outline and contents for the course.

Some of the actions / advices from the remains of my notes are (Note: Some of the advices are mine)
1) Gather an audience. Answer questions on Quora (and other Q&A websites) on German language, learning and teaching. Ask and explore questions about the demands and requirements of the learners about the German learning courses and reviews of the existing courses.
2) Launch course on Udemy - best platform for new teachers to host their courses followed by some videos on youtube. Once you have a follower base, you can move it to your personal website and earn money from advertising or other preferable sources.
3) Do a mid-term survey and not just on the end.
4) Follow Breanne Dyck website.
5) Interact regularly with the learners with comments and discussion board.
6) Make course interesting (regular worksheets, case studies, discussion board, practice material, quizzes and revisions).
7) Keep content easy to understand and do.
8) Initially, start with small scope of program, focus on specific areas - then expand.

Once you've moved it to your own personal website,
9) Like coursera, include brief reading, for instance, read in 45 seconds followed by, complete assignment in 5:30 mins.
10) You can track the perfomance of students using elements like the ones on Khan Academy. Track 2- 3 important elements not everything.

Lastly, closely analyse the popular online courses as well as the platforms, study the methods that made them popular.

All the best!!
Profile Image for Rohi Shetty.
Author 9 books5 followers
October 11, 2016
I chose to read Beyond Satisfaction, Breanne Dyck's guide to creating successful online courses because I plan to create my first online course on walking meditation. I wanted definitive advice I could trust. I've been following Breanne's blog for a while and I found the advice in her posts very useful.

In Beyond Satisfaction, Breanne gives a detailed roadmap to creating a successful and profitable online course. For example, she explains the three types of participants, the three Rs that lead to maximum impact, how to discover your perfect participant (and it's NOT by creating an imaginary avatar), the surprising parameters that define success, how to make the most of customer feedback, how to set up a ongoing system of course correction and much, much more.

In addition, she provides relevant case studies and research. What I found the most useful, however, was the Your Turn! action sections. These include helpful PDF worksheets and videos that I've already started using to create my course.

If you plan to create an online course, read this book first and download the bonuses.
Most important, act on her advice.

Profile Image for Emmy.
1 review1 follower
October 14, 2016
There has been a frustrating trend in online learning over the years, where formulaic, shallow on substance courses have become a marketing tool rather than an educational experience. Breanne's book is the antidote to this. It is the rally call to up our game as online learning providers. To focus on the results our clients need and to stop overstuffing content in order to up the cost.

The book is well researched, annotated for further reading and practical in application. I found myself switching up and adding value to current courses I am running even as I was reading it. Although it is a short book, it's length is actually a perfect example of applying the book's principle that the core message is the important part, not the padding around it.

My favourite learning point from the book was this: "knowledge without application doesn't create impact." (p. 39).

If you are running courses because everybody else is, this is no the book for you. However, if you are looking to create learning experiences which affect actual transformation and results for your clients then this a book you need in your library.
Profile Image for Nk.
60 reviews1 follower
October 11, 2016
I love that Beyond Satisfaction goes beyond how to just sell an online course. In fact, she only briefly touches on that, and instead focuses on how to ensure that your students actually get results from your training. After all, a course that truly changes lives almost sells itself.

There are some great concepts in this book that will significantly improve the quality of your online program, including the different levels of mastery, finding your perfect participant, what to focus on to maximise student success (and it's not "create more content"), and how to figure out what's working and what isn't.

I'm really glad I'm came across this book and I'll be referring to it often as I create my online courses from now on.
Profile Image for Denise Roseland.
1 review3 followers
October 14, 2016
There's so much to love about the advice offered in this book to those who currently or plan to teach courses, programs, and workshops...but perhaps my favorite aspect of this books is the acknowledgment that we are all at least a little fed up with mediocre courses and we hunger for more. More engagement, more substance, more value, more satisfaction. This book is sure to ignite some ah-ha moments about those exact issues as you think about how to apply the books lessons to your own courses, programs or workshops. Breanne Dyck is brimming with expertise and authority on this subject and her advice is rock-solid. Grab this book now!
Profile Image for Jelena Ušljebrka.
1 review
October 14, 2016
Read the book in one sitting and took notes all the time, waiting to implement some of delightful ideas. Although crafting of course is in the subject, this book is applicable to any business and anything in life.
Amazingly clear with great case studies and examples, Beyond Satisfaction not only gives formulas to profitable course and business success, it inspires to excellence and free to experiment with your offer, what ever industry you are.
I loved the simplicity of a process, that is very practical.
Profile Image for Sam Hershberger.
1 review2 followers
December 26, 2016
Beyond satisfied with Beyond Satisfaction

I wholeheartedly recommend this book. I give this recommendation from two perspectives: as a student and as a teacher.

I appreciate learning from a teacher who knows how to teach. Breanne's understanding of how to build remarkable courses that create transformation is made evident by her ability to simplify the approach and lead me through it.

This book, in itself, is its own mini-course of sorts, for as you are reading, I imagine you will feel pulled into action and implementation, just as I have.

Thank you, Breanne.
Displaying 1 - 15 of 15 reviews

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