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The Dynamic Manager’s Guide To Creative Selling: How To Make More Sales And Build A Super Sales Career

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Dave Donelson makes selling a creative act. Following his system, you’ll create new demand for your products and services, find more new customers, and develop closer, stronger relationships with your existing clients. All the basic techniques of selling are covered—finding and qualifying prospects, making cold-call appointments, delivering dynamic sales presentations, finding a clear path around objections, and closing the sale in a friendly, no-pressure way.

But building a successful sales career also means finding your way through mazes of decision makers, upselling current clients to better serve their needs, and even turning unhappy buyers into customers for life. Managing your time is an essential skill, too, as is motivating yourself to improve your performance every single day.

The Dynamic Manager's Guide To Creative Selling isn't about theory--it's about doing. It's a how-to book outlining the steps to creatively making a sale using methods that will please both your company and your customer. It's a solid primer for someone new to the field and a good review for an old pro. Whether you sell retail or B2B, The Dynamic Manager’s Guide To Creative Selling will help you grow your business.

364 pages, Kindle Edition

First published February 14, 2011

About the author

Dave Donelson

67 books69 followers
I'm a freelance writer and photographer who regularly works for about three dozen magazines and newspapers covering a diverse range of topics including social issues, business, travel, golf, and lifestyles. I'm the author of eight books (so far), including Weird Golf: 18 Tales of Fantastic, Horrific, Scientifically Impossible, and Morally Reprehensible Golf.

Among my other works is my novel about diamond smuggling in the Congo, Heart of Diamonds and The Dynamic Manager Guide series, which is based on my work with hundreds of companies across the country.

My career as a broadcaster, entrepreneur, and writer has taken me from the jungles of Australia’s Cape York Peninsula to the minarets of Riyadh. I've climbed the spire of the Empire State Building, floated the Usumacinta River to the Mayan ruins at Piedras Negras in Guatemala, and photographed the tree-climbing lions and mountain gorillas of Uganda.

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