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Sell Shock: A Walt Asher Florida Thriller

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You Can’t Sell That On Television...

Just when infomercial writer, Walt Asher, has a perfect Sunday afternoon with his luscious lady lined up, his plans get blown to hell. That’s when hell-raiser extraordinaire DG calls to cash in an outstanding favor. No questions. No answers. It’s not a request. Walt’s ride has arrived...

Whisked away to the woods along Florida’s Gulf coast, Walt finds himself in a secret smuggler’s warehouse, surrounded by bikers with big guns, and facing the strangest assignment of his life: Write an infomercial selling DG’s eleven ton mountain of marijuana. Illegal? Yep. Insane? Yep. Impossible? Not for Walt. He always finds the right words to sell. But, when bullets start to blast the “studio” apart, will Walt find the right words – and weapons – to make it out alive?

This is the first Walt Asher Novella. It takes place after KILLERS, BIKERS & FREAKS, but can be read independently of that novel.

82 pages, Paperback

Published October 6, 2016

9 people want to read

About the author

Andrew Allan

11 books19 followers

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Displaying 1 - 9 of 9 reviews
6,400 reviews81 followers
January 8, 2021
A script writer is hired to write an infomercial for very elite marijuana by a gangster friend. Things start out strange. Then when a biker gang tries to heist the grass, things get crazier by the minute.

A zany example of the sub-genre.
Profile Image for Texas.
1,640 reviews34 followers
April 30, 2023
The Unpopular Sheriff - This book proves that Walt and DB are not the only characters in the world of Andrew Allan that are interesting and able to get the job done. A deputy elected sheriff inpon the murder of his father, the previous sheriff handles his job responsibilities, the kidnapping of a young child and corruption while dealing with influential forces trying to get him ousted. The storylines are intriguing and keep the reader immersed until the last page. The characters run the gamut from good to plain evil. Realistic personalities, realistic dialogues and a vivid imagination from a talented storyteller with a fast pace, humor and twists make this difficult to put down. Never once, does the reader think "I wish W and DB was here". Mininmal vulgar language and no graphic gore. 5*

Passport - I love the stuff that comes out of Andrew's imagination. I hurt myself belly laughing my way through the pages. Yes, there's Walt and Ilsa, but no DB. Passport does a wonderful job taking DB's place as the third wheel to W&I. I would like to see DB and Passport working together in a future book. Plenty of humor, action and intrigue. Needs a new editor, the same from the last book. I contacted the author to review his books. 5*

Killers, Bikers and Freaks #1 - A well written, action packed suspense novel. The characters and plot are well thought out and believable. The author's writing style reminds me a lot of Jimmy Buffet and Elmore Leonard. 5*

Sell Shock (#1.5) - Picks up where Killers, Bikers and Freaks left off. A well written, funny, twisting plot with the same lovable characters and more. By the second chapter, you're already LYAO and sucked in for the ride. You can't help it, may as well be a cat needing to satisfy its curiosity. And satisfaction is what you get, until the story ends and you're going, What, it can't be over! You've got to read Killers, Bikers and Freaks first; this is where we meet our fine, funny characters and get hooked on this author's work. 5*

Bodies, Blades & Rituals #2 – OMGosh! It’s the first sentence and I’m already rolling on the floor LMAO! I love the books by Andrew Allan; you can’t be in a rotten mood when you reading one of his hilarious, action packed, intriguing little yarns. Do yourself a favor and read them in order; it’s the only way to get the full entertainment value of these books. BB&R starts where Sell Shock ends, a few weeks later. Well-written, suspense filled, action packed, with touches of humor; BB&R keeps the reader intrigued. It was difficult to put the book down once I started reading it. We have our continuous cast of characters that keep us cheering and rooting for them. And of course, the bad guys are BAD. The subject of the story is current and is just as horrible as in Roman Times or 600 or even 200 years ago; meaning it’s a dark side of humanity. Like drugs, it’s not only for the lower class, but indulged in by a worse class of people. 5*

Walt's Fault - Oh boy, did Walt step on, and in it, big time. DB calls in a favor since Walt owes him and he can't say no. All kinds of things happen in this quickly read, short read. Action packed and intriguing, with the usual dirty characters found in DB's world and a couple of kinks that make everything extremely interesting. The ending was a little too quick. 4*

Temples, Tempests & Blood #3 - I absolutely love this series! I have so much fun with the escapades, the humor and the characters Walt and DG. While there is plenty of humor, there is darkness and violence, and the baddies are depraved.

While you can read this book by itself, I strongly recommend that you start at the beginning or read the previous book at least. This well written series is hard to put down when started and each book builds upon the previous foundation. The pace is always fast and the dialogues are always snappy, witty, scary, etc., but realistic. The characters run the gamut but Walt, DG and Ilse are the center. The descriptions are vivid but never graphic, and certainly places the reader in the spider/fly's position. While managing the lighthearted side of the characters and their lives, Mr. Allan does not shy away from horrible crime subjects. 5*

Grindhouse Pulp Series:
The Pimp's Henchman, #1 - I love this author's work and this quickly read novella had me hurting from all the belly laughs. This is a gory, vulgar and in places twisted story, but that's what happens in this line of work. While the descriptions are vivid, they aren't actually graphic when it comes to the violence. The scene at the end is a little strong, but this is a very sick, twisted sadist in charge. Hang in there, it gets funny, not the sicko stuff but how it's stopped by a "wow, handy that was just laying around" thingie. If you liked the other books by Mr. Allen and things like Pulp Fiction and Get Shorty, you'll like this funny, dark story, too. It's definitely a good way to spend a little time relaxing. I contacted the author to review his books. 5*

Black Magic Massacre, #3 - A quickly read funny, gory, touch of girlie, voodoo vibes, ridiculous but entertaining and intriguing story. Walt and DB are probably wondering about the change in genre by their creator. Oh, family and romance are also part of the story. The last sentence was great. 4*
Grindhouse Pulp Series end.
Profile Image for Texas.
1,685 reviews394 followers
October 7, 2018
Killers, Bikers and Freaks #1 - A well written, action packed suspense novel that needs editing; the mistakes interrupt the flow of the story. The characters and plot are well thought out and believable. The author's writing style reminds me a lot of Jimmy Buffet's and Elmore Leonard. I hope the next book I read by this author will be edited better, he's too good of a writer; he lost a star on this book. I received the book through Instafreebie or some author's website, and later purchased it. 5*


Update: I received a new copy December, 2017 and it had been edited. It was just as funny and better the second go round.


Sell Shock (#1.5) - Picks up where Killers, Bikers and Freaks left off. A well written, funny, twisting plot with the same lovable characters and more. By the second chapter, you're already LYAO and sucked in for the ride. You can't help it, may as well be a cat needing to satisfy its curiosity. And satisfaction is what you get, until the story ends and you're going, What, it can't be over! You've got to read Killers, Bikers and Freaks first; this is where we meet our fine, funny characters and get hooked on this author's work. Minor editing, but beats the editing of K, B & F, which has been edited as of December, 2017. 5*


Bodies, Blades & Rituals #2 – OMGosh! It’s the first sentence and I’m already rolling on the floor LMAO! I love the books by Andrew Allan; you can’t be in a rotten mood when you reading one of his hilarious, action packed, intriguing little yarns. Do yourself a favor and read them in order; it’s the only way to get the full entertainment value of these books. BB&R starts where Sell Shock ends, a few weeks later.


Well-written, suspense filled, action packed, with touches of humor; BB&R keeps the reader intrigued. It was difficult to put the book down once I started reading it. We have our continuous cast of characters that keep us cheering and rooting for them. And of course, the bad guys are BAD. The subject of the story is current and is just as horrible as in Roman Times or 600 or even 200 years ago; meaning it’s a dark side of humanity. Like drugs, it’s not only for the lower class, but indulged in by a worse class of people. 5*
Profile Image for Jay Williams.
1,718 reviews34 followers
December 9, 2017
Fact: Read this book after reading "Killers, Bikers & Freaks." This is a quick, fast-action story that is exciting every step of the way. Walt Asher, the infomercial writer produces the script of his life, or more correctly the script for his life. While the descriptions are brief, they create outstanding mental images and let the reader see the action in their mind. The players display human nature at its best and worst, making the story humorous and suspenseful at the same time.
79 reviews1 follower
March 9, 2018
I couldn't imagine what Sell Shock could be about. When Walt Asher, writer of infomercials, received a Sunday call he cannot refuse, he quickly finds himself in the middle of a mountain of marijuana, a biker gang, and bullets. The drama plays out as Walt seeks the most important sale of his life. From nail biting to hilarious laughter, you will not be disappointed in this book.
Profile Image for Garth Mailman.
2,583 reviews10 followers
October 17, 2023
Sell Shock: A Walt Asher Thriller
Andrew Allan

Walt is an adman here commissioned to write a video ad to sell Marijuana. What could go wrong? Plenty it seems. Lots of gun play and fodder for the local crocodiles, this is Florida. And here I thought the best Bud grew in Canadian National Parks guarded by grizzlies.
Profile Image for Terry.
72 reviews
May 16, 2019
Oh, Walt - who knew an infomercial writer could get into - and out of - so much trouble? And come out on top? I can't wait to read the next thrilling - and sometimes hilarious - adventure of my new favorite Florida Man :)
Displaying 1 - 9 of 9 reviews