Why do managers usually fail when it comes to motivating employees, in particular salespeople? What should they do instead? In answering those questions, author Mike Crandall recommends many innovative strategies in Motivational Management the Sandler Way.To get the most from your organization, managers and leaders need to understand why people show up for work and tie that reason to the company’s mission. Crandall’s book is about motivating yourself, your team, and your company at optimum levels – by leveraging the inside and outside forces that inspire people to take action.Motivational Management the Sandler Way includes practical tips for managers who want why most motivational and incentive programs failRebuild a failing incentive program into one that worksUnderstand the behavioral wiring of your teamImplement success principles with your organizationA breakthrough book for managers on how to hire differently, coach differently, and empower your team to reach the highest levels of success.