Management: An Introduction

by David Boddy

This is an accessible and academically rigorous guide to the themes and functions of management. It contains in depth case studies that examine key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation and Management in Practice features full of insights into contemporary management activities. Entrepreneurship, sustainability, governance and internationalization are integrated throughout, giving clear guidance on how students can further their understanding of these key topics.

Genres: Business, Textbooks

728 pages, Paperback

First published January 1, 1998

Reviews

[Dereje Guta · Rating 5 out of 5]

Nice book I love it.

[Phet Maxereen · Rating 1 out of 5]

content lots of the time don't feel like it was reviewed before publishing

[Gold · Rating 5 out of 5]

This book is amazing