Some great info on biz focus:
Top takeaways
5 FACTORS OF MIDAS TOUCH
Strength and Character
Focus
Brand
Partner
Little things
Thumb = Strength of character.
Index finger = Focus (they use the acronym F.O.C.U.S. = “Follow One Course Until Successful”).
Middle finger = Brand (your identity, what you stand for, what people associate with you).
Ring finger = Relationships (partners, team, network).
Little finger = Little things (attention to detail, small moves that build up).
The idea is that mastering all five gives you your “Midas Touch” as an entrepreneur.
STRENGTH AND CHARACTER:
Must be ready for opportunities when they show up (Oprah story when in Australia)
you will fail, you will make mistakes, but your character determines how you respond.
Courage is defined as acting effectively despite fear.
Ethics, integrity, and reputation matter: building a strong internal base enables you to attract partners, capital, and deal with adversity.
Focus
They emphasise that entrepreneurs need to avoid being scattered. Focusing on one course until successful is a must.
The danger is getting distracted by side-projects, rumours, or being seduced by convenience rather than concentrating on what matters.
The book also connects this with persistence: you may be ahead, fall back, but you must keep the course.
Brand
Your personal (and business) brand is more than a name: it’s what people believe about you and the experience you deliver.
A strong brand gives you leverage: you can command better deals, trust, recognition.
The authors share stories (e.g., Kiyosaki’s “fake Rolex” anecdote) to illustrate how perceived brand equals value.
Relationships
The ring finger corresponds to partnerships, networks, and the people you align with.
Choosing the right partners, maintaining loyalty, honesty, and being surrounded by people who challenge you is important.
They warn about bad partnerships that drain you or expose you to risk.