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Kindle Publishing Made (Stupidly) Easy: How to Prepare, Publish, and Promote Your Book Into a Kindle Bestseller

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Kindle publishing doesn't have to mean fifty-dollar royalty checks and hours spent updating countless Facebook pages all so that a couple hundred people may or may not grab a free copy of your book.

Kindle publishing can actually be the most magical thing of all to writers: the chance to have a lucrative self publishing career doing the thing they love most.

Writing words down.

We couldn't have said any of this 10 years ago. 10 years ago the New York traditional publishers owned the gate...and the gatekeepers...and the land surrounding the gatekeeper.

But now...as long as you have a great kindle ebook cover (and not one that looks like a fourteen-year-old with a bootleg copy of Photoshop made it...and you write a decent (and passionate) book then your self published book will look EXACTLY the same as a Stephen King novel.

Kindle publishing levels the playing field.

As long as you do it right.

That's why I decided to write this book. To show writers who are new to self publishing a simple step-by-step process for preparing, publishing and promoting their book.

And actually make a damn good living while you're at it.

In Chapter 1 and Chapter 2 we show how you build the ultimate tribe of readers who are passionate (slightly unstable) and will support you through your entire career.

In Chapter 3: How to Make Your Book Look LIke a Million Dollars (on a Ten Cent Buget) we show you some ninja tricks for formatting, editing, and getting a kick-ass book cover that'll make your self published book look like it rolled off the Simon and Schuster assembly line.

In Chapter 4: The 7 Deadly Sins of Kindle Publishing (and How to Avoid Them), we go over all the things you absolutely gotta do when uploading and publishing your manuscript to the Amazon Kindle self publishing platform. (And most of them, you've never heard of.)

In Chapter 5: The Strange, Mysterious (and Super Important) World of Amazon Book Reviews...we show you how to get actual reviews from living humans (who aren't related to) in a way that will boost your sales and put you that much closer to quitting that stupid day job.

In Chapter 6: The Ultimate Guide to a Kick-Ass Book Launch...we break down a simple pre-launch process that will have you primed for maximum Kindle sales awesomeness.

In Chapter 7: How to Crush it on Launch Day...we go over a few simple tweaks that can make the difference between becoming a Kindle bestseller or simply just another wannabe writer who wants to write full time.

And in Chapter 8: Infinity...and Beyond!...we talk about how you can parlay all this delicious Kindle publishing awesomeness into a lucrative (if you want) career being a speaker, consultant, expert...or whatever the heck you want to do.

I have sincerely put everything I know about Kindle publishing into this book. My hope is it helps you accomplish, what I've been able to accomplish.

Quit my stupid cubicle job and write...full time.

Good luck with your Kindle publishing exploits!

157 pages, Paperback

First published September 6, 2013

54 people are currently reading
64 people want to read

About the author

Michael Rogan

28 books211 followers

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5 stars
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Displaying 1 - 12 of 12 reviews
Profile Image for Allen Bagby.
Author 2 books31 followers
June 27, 2016
My fantasy fiction book Blood & Soul stayed in Amazon's top 100 for it's genre almost 6 months. I'm still stunned. I worked on crafting the best book I could write. I studied many of the gurus on novel structure and story telling. My book garnered 20 or so 5 and 4 star ratings on Goodreads and Amazon.

I also made the agonizing decision to go the independent route, that is self-publish. Publishers weren't gonna make any room for me next to George R. R. Martin. So I took a leap of faith. But I knew I had to set myself a part due the well-earned reputation that self-published authors SUCK! I agree wholeheartedly. I've only managed to make it through 1, maybe 2, self-published books.

When my editor was almost done with the final draft, I started reading Kindle Publishing Made (Stupidly) Easy. I couldn't fully implement everything since I my goal was to publish before my 50th birthday. So the night before my birthday everything I could do in the time frame was done. I uploaded the final draft to Amazon and went to bed. The next day my book shot to #1 on Amazon. Me. Totally unknown. Next to George R. R. Martin's Dance with Dragons and Star Wars.

That initial boost was due to many factors. One crucial factor was implementing Michael Rogan's instructions in this book.
Profile Image for antony .
359 reviews8 followers
February 8, 2018
This is the second book I have recently read and reviewed by this author. Although the casual style might put some of you off the information contained is valuable and collated through a number of years of experience in the field of publishing e-books.

This is a short book each page is filled with actionable content. There is no padding and no soft edges.

There are many books on Amazon in similar style but actually avoid any useful information this book is not one of them

Profile Image for Kimberley Bornschein.
16 reviews1 follower
June 26, 2018
I've never read a book that had so much valuable information packed into one place! I chose submersion reading, listening to it on Audible and reading it through Kindle at the same time, which was great! But then I decided I would also like to have it in paperback because there's so much reference material in here!
Profile Image for Howard Fielding.
21 reviews1 follower
January 2, 2020
For beginning self-publishers, this title is a natural choice. The author delivers useful tips about advance work to develop a marketing base, and the final publication-and-promotion push. That alone makes it worth the low price.

But reading this is a bit like watching a magician reveal his tricks. Rogan says the real secret to success at Kindle publishing is to publish lots of other short “books by the this author” or Amazon-suggested related books — in other words, to use your books to promote your other books. This he does amply, directing readers to his own web resources and to tools and services he has used and recommends. If he has cross-promotional agreements with any of them, he does not mention them.

The useful tips, mostly from two chapters on building and using a promotional network, could be reduced to about five pages of tip sheets for beginners — but then he wouldn’t have a book to sell the other books.

You can’t fault an author for practicing what he preaches — except when he doesn’t. Chapter 2 offers “Million-Dollar Makeover Tip No.1[sic]: Get a Pro Copy Editor (You Don’t Count).” There’s irony in his boldface tip “And nothing will get you crappy reviews on Amazon quicker — we’ll go over reviews later — then [sic] misspellings, comma splices, split infinitives, and all the other common text mistakes that self-publishing rookies and veterans alike make.”

Copy editing software, even the ones Rogan recommends, won't catch all the errors, and skilled copy editors can be expensive and hard to find. The careful writer will be grateful for the advice but wish the author had followed it himself to make his product more professional.
Profile Image for David Toone.
12 reviews1 follower
November 23, 2024
A great book with plenty of useful nuggets of information not only for beginners but for the experienced too. Easy to read, it's as though you are having a chat with the author. There are tips and tricks for those on a budget or those that have some cash to splash.
Profile Image for Carlos.
31 reviews
June 30, 2019
I've been writing books

This was helpful because it felt like this was summary of all the other books I've read about self publishing. Definitely worth a read!
Profile Image for Jackie  Beloto.
3 reviews
May 9, 2022
This book is a must for indie authors, with so many valuable tips. I’m doing many of them, and they really work. 😊
Profile Image for Angela Reuss.
Author 22 books8 followers
July 19, 2014
As a first time author, this book has been my publishing Bible. It's easy to understand, easy to follow, and has been extremely helpful. There are a few details I wished he had included, but if he did, that may have taken away from the clear cut straightforwardness of the book. Either way, I'm so glad I got this book. The information has proven to be extremely valuable. I wouldn't have gotten this far without it. I recommend it to all my author friends or anyone aspiring to be an author! Thanks for being awesome Michael!
40 reviews1 follower
May 4, 2016
I found Michael's book very helpful. There are a lot of books in the area (I have read quite a lot of them) and Michael's book stacks up very well in a head-to-head comparison. I found his advice immediately actionable.
Profile Image for Candace Green.
3 reviews1 follower
March 20, 2015
Very Readable

Easy to understand. Can get through in a few hours. Lots of good information for the computer stupid who are venturing into self publishing.
Displaying 1 - 12 of 12 reviews

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