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Absolutely Now!: A Futurist's Journey to her Inner Truth

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Lynne Franks is a legendary figure in international fashion and public relations and the inspiration for the outrageous and driven character of Edina on the cult television series "Absolutely Fabulous." Yet at the pinnacle of her success, after building a world class public relations firm, she abruptly sold her company and reclaimed her life, embarking on a quest for meaning that took her around the globe.
Lynne Franks's journey took her to the United Nations Women's Conference in Beijing; a holy mountain in India; the sacred Celtic sites of Ireland. Scotland, and Wales; the Californian Redwoods; and trance dancing to African drums. She addressed conferences on ethical business and spent time with many of the world's spiritual leaders, leading environmentalists, and visionaries. This book recounts that journey.

256 pages, Hardcover

First published May 19, 1997

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Lynne Franks

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Displaying 1 - 3 of 3 reviews
Profile Image for Damaskcat.
1,782 reviews4 followers
September 29, 2014
This book is very much a memoir about how the author found her inner truth after she decided that money and fame weren't the only things in life which mattered. I'm not sure whether it was her style of writing or her apparent belief that she now knows what all women want that annoyed me about it but I found the whole book more than a little irritating. It was too full of celebrity names for my taste though clearly that's what much of the author's working life consisted of dealing with celebrities in her capacity as one of the most well known public relations people in the UK.

I think it was the fact that so many of them became friends that I found hard to stomach, Anyway the sections of the book about the various routes she took to find her inner truth - Buddhism and chanting being just two of them - were quite interesting though she does seem to have gone to a lot of expensive courses often long haul flights away from home which might well be totally beyond the reach of most of us.

Many people will enjoy this book and it does contain a useful list of addresses and contact details as well as a bibliography. Personally I found Shirley McClaine's 'Out on a Limb' a more absorbing read. I received a free copy of this book from NetGalley for review purposes.
Profile Image for Annice22.
625 reviews
August 26, 2014
Borrowed from Publisher/NetGalley for an honest review.

The beginning started out interesting with the author detailing why she was simplifying her life after years as a high profile publicist. This book is very heavy on New Age/Alternative therapies and treatments that the author uses to guide her life into a more peaceful and positive way of living.

This couldn't hold my attention for too long because the writing became really bland and boring with the best parts of each chapter being the boldfaced passages at the end which summarize each chapter.

Even though this wasn't as interesting to me, it might be of interest for those who are into New Age/Alternate treatments.
Profile Image for Amy Farrington.
4 reviews2 followers
July 2, 2012
Supremely boring, sweetie darling! Reads like a disjointed, new-age self-help guide. The only entertainment value is her complete and total lack of self awareness...but it's not enough to finish the book.
Displaying 1 - 3 of 3 reviews