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428 pages, Paperback
First published January 1, 2011
If you buy a standard ‘30C’ dose of any homepathic treatment, it means the active ingredient has been diluted thirty times, by a factor of 100. That might not sound like too much, until you realise that your chance of getting even one molecule of the original substance in your pill is one in a billion billion billion billion. In his influential book Bad Science, Skeptic superstar Dr Ben Goldacre explained that you would have to drink a sphere of water that stretches from the earth to the sun just to get one solitary, pointless molecule of it. (p. 129)