The Mastermind Marketing System by Jay Abraham

by Jay Abraham

7 CD Set with workbook CD

Genres: Business

Audio CD

Published January 1, 1997

About the author

Jay Abraham has helped grow more than four hundred companies, including IBM, Microsoft, Citibank, and Charles Schwab. He lives with his wife and children in Palos Verdes, California.

Reviews

[Mark Manderson · Rating 5 out of 5]

Amazing content!
Top takeaways:
Borrow success processes from other Industries!
Always split test and study your competitors!

[Ian McGaffey · Rating 4 out of 5]

This was a good review of the technical aspects of creating market and growing your unique selling proposition. The parthanon growth versus diving board growth is a good analogy to not hitch your growth and survival to one horse.

[Pete · Rating 5 out of 5]

I love the way this guy thinks! He's a bit over articulate but very creative. Well worth your time to think through his marketing strategies and ideas.

[Eric · Rating 5 out of 5]

Has Jay ever written a bad book, NO! Another great one by Mr. Abraham.

[David · Rating 4 out of 5]

Dated at this point but still a lot of value and great reminders. Must have been mind blowing back in 1997.