Mindset Positioning

by B. Tom Hunsaker, Brandon L. Klippel

Why do similarly talented people engaged in the same activities have such different results? Circumstance and genetics explain only part of the difference. And they struggle to describe rapid transformation when a person moves from one level of performance to another within equivalent activities. Mindset Positioning fills that explanation gap. To do so it draws extensively from cognitive and social science, case narratives, and nearly a decade of applied research and directed observation. Moving beyond simplistic platitudes and over-hyped declarations that can plague leadership literature, Hunsaker and Klippel center on the positioning cycle's value in a way that is not only richly descriptive, but completely accessible (and readily personalized). From Fortune 500 executives to government officials, academics to community leaders, elite athletes to successful entrepreneurs (and thousands of backgrounds in between) Mindset Positioning has had sweeping, positive impact on diverse segments of society, globally.

208 pages, Paperback

Published January 24, 2017

About the author

Dr. Tom Hunsaker is among the faculty of the world’s top-ranked global management school, Thunderbird School of Global Management (a unit of Arizona State University), where he has taught in the areas of competitive and global strategy, interpersonal management, organizational consulting, and performance leadership. He is Academic Director of Applied Learning (including the Thunderbird Emerging Market Laboratory (TEMLab) and (GCL) Global Consulting Laboratory) and has assisted student-driven strategic consulting engagements in Latin America, Africa, and Asia.

Professor Hunsaker has authored prominent work in innovation management, behavioral strategy, performance leadership, and higher education. He is author (with Dr. Nathan Washburn) of the ‘Bridger™’ model, originally published in Harvard Business Review, which highlights how people best serve as conduits for innovative ideas in organizations. His other noted work includes co-authoring 'Mindset Positioning™ (with Brandon Klippel), which describes why similarly talented people get dramatically different results from the same activities - and what to do about it.

Dr. Hunsaker’s work has appeared in many practitioner and scholarly outlets including Harvard Business Review, Business & Economy, Research in Higher Education, Learning in Higher Education, BizEd and on Businessweek, Bloomberg, and Business & Economy online, among others.

Tom enjoys extensive global experience. He has worked with companies (from Fortune 500 to start-up) operating in North America, Latin America, Europe, and Asia. As a trainer and speaker he has addressed audiences on four continents in diverse sectors, including: consumer goods, energy, financial, healthcare, manufacturing, food systems, and telecom.