Besanko and Braeutigam present the concepts and theory of microeconomics in a style that enables the reader to learn and experience it. The authors include numerous fully worked-out problems that provide a step-by-step road map to help them solve numerical problems. In addition, extensive real-world examples are integrated throughout the chapters that show contemporary applications of the theory. Each chapter also opens with an engaging example to draw readers into the material.
David Besanko is the IBM Professor of Regulation and Competitive Practice at Northwestern University’s Kellogg School of Management, where he teaches public economics and infrastructure strategy. A Northwestern Ph.D. graduate, he joined the Kellogg faculty in 1991 after previous positions at Indiana University and Bell Communications Research. His research explores the intersection of competitive strategy, public policy, and regulation, with work published in top journals including American Economic Review, Econometrica, and Management Science. He is co-author of the textbooks Microeconomics and Economics of Strategy, as well as Corporate Reputation and Social Activism. Besanko has won numerous teaching honors, including three L.G. Lavengood Professor of the Year Awards, making him the only three-time recipient. He has also received the Aspen Institute’s Faculty Pioneer Award and multiple Kellogg teaching awards. Besanko served in leadership roles as Senior Associate Dean for Academic Affairs at Kellogg in both curriculum and strategy.