The AceAwe Experience Model: Helping you create impressive products

by Per Axbom

For many years I’ve been using variations of the AceAwe Experience Model in workshops, presentations and large development projects to promote a holistic view of product management and increase awareness of potential weaknesses in design efforts. The model has been well received and I’ve been told by many that it has brought new light to their understanding of UX (User Experience).

In this e-book I describe the different parts of the model and explain how you can use it as a thinking tool when managing and designing products, giving you a better grasp of where you need to focus your efforts. Originally fashioned to support my work in large-scale websites, the general nature of the model and its flexibility means it has validity in most any work that involves a new artifact that people must interact with.

49 pages, Kindle Edition

First published May 17, 2016

About the author

Per Axbom is a human-centric designer and coach working and writing out of Stockholm, Sweden. His passion and love for the human condition has evolved with his experiences growing up in the diverse countries of Liberia, Saudi Arabia and Tanzania. Per began writing fiction as a young boy, receiving recognition from teachers and winning young writers’ awards.

Contributing to school papers from middle school through college, he went on in the late 1990s to author one of Sweden’s most recognized blogs on usability and design, and later to co-host an internationally acclaimed podcast targeting the intersection of people and digital phenomena.

Following a fulfilling career as a freelancer and visual explainer for digital products, Per is now again finding his voice as an author, writing both works of fiction and non-fiction, always keen on challenging your perception of status quo and bringing to light behavior that can limit or expand experiences of well-being, autonomy and self-worth.