Less Is More: Limited Colour Graphics in Design

by Victionary (Editor)

Artists have long explored the nuances of limited color palettes in their work, from El Lissitzkys highly symbolic abstractions to Shepard Faireys iconic Hope poster. Recognizing the power of simplicity in conveying a succinct message without too much noise or artifice instantly changes the way we interact with these compositions, and allows for the subtle use of texture, form and layer to create interest and convey information in unique and innovative ways. Not limited to social or political commentary, designers too have been utilizing these techniques for a wide variety of applications, from book design and packaging, to brand identity and promotion. Less is More examines the very best of recent graphic design in one, two and three colors.

Genres: Design, Art Design

256 pages, Paperback

Published April 25, 2017

About the author

viction:ary is the publishing brand of leading publisher viction workshop ltd, founded by Victor Cheung in 2001. Sitting at the heart of Asia, viction:ary books specialise in visual arts and design, and connect visions and inspirations from the West and the East. With focuses on graphic design, illustrations, fashion, architecture, product design and contemporary art projects, our radar observes global designs that essentially present strong, original concepts and graphical approaches. Through creative collaborations and innovations in publishing, we capture
what’s up and who’s next in the creative realm and propose multidimensional angles to rethink and review design.
Persistently pushing the boundaries, viction:ary’s commitment
to quality in editorial direction and book design is widely recognised by the industry and international media. With
heaps of successful publications under our belt, we continue
to give ourselves to elevate visual experiences and inspire readers inside and outside the industry, wherever they dwell in the world.

Reviews

[Avedon Arcadio · Rating 3 out of 5]

A decent look at the possibilities of restrictive color.

[Francine Fang · Rating 5 out of 5]

This book is incredibly beautiful. I want to save all project!