The Lead Machine: The Small Business Guide to Digital Marketing: Everything Entrepreneurs Need to Know About SEO, Social Media, Email Marketing, and Generating Leads Online

by Rich Brooks

Do you want to rank higher in Google , engage more people on Facebook , and build your email list ? Do you want to generate more online leads and sales for your business? If so, then you're just one click away from being able to create a digital marketing plan that works for your business. In The Lead Machine , you'll discover a simple, straight-forward method for digital marketing called the BARE Essentials of Digital Marketing . Within each section you'll discover the secrets of digital marketing, and how to apply them to your own business. You'll get answers to questions such
If you've been looking to generate more leads from your website, this book is for you. If you've been looking to rank higher at the search engines, this book is for you. If you want to build an audience on social media, this book is for you. If you want to get your ideal customers to opt into your email newsletter, this book is for you.
But if you're still not sure, use Amazon's LOOK INSIDE feature and see for yourself!

Genres: Business

320 pages, Paperback

First published January 29, 2017

Reviews

[Stan Skrabut · Rating 5 out of 5]

Normally, I do not share book reviews on this site but I have to share The Lead Machine: The Small Business Guide to Digital Marketing: Everything Entrepreneurs Need to Know About SEO, Social Media, Email Marketing, and Generating Leads Online with you. The Lead Machine  by Rich Brooks is the perfect book for small businesses that want to have a digital marketing presence. Through Tubarks Consulting, I help small businesses leverage social media for new opportunities. This book pulls together a lot of that recommended advice. I also picked up some new tips. It is definitely worth reading. Read More

[Erica Robyn Metcalf · Rating 4 out of 5]

Looking for a fun read that will help you jump start your digital marketing efforts? Then The Lead Machine is the perfect book for you!

I have personally been in the marketing world for four years now. With my experience, a lot of the information in this book was already familiar for me. However, there were some things that I appreciated the refresher on, as well as a few new things that I learned!

I've found that many business books can be horribly dry, but this wasn't the case here! The humor and references to pop culture in The Lead Machine was just right.

My favorite new tip from this book was about the spam filter in Gmail. I had NO idea that Gmail will flag an email as "Promotions" if there is an image and/or a link near too close to the top of the email body. "If you want to improve open rates, you need to avoid the Promotions tab, which means no images and limit any links to the bottom of your email." WHAT?! I personally LOVE emails that have beautiful photo banners across the top of the email... I'll have to look more into this.

Beware, the negatives:
There is way too much praise for the book and the company in the beginning. This was really off putting to me. I've already picked up the book, I've read the testimonial on the cover and the five testimonials on the back. The pages of other "praise" was just too much.

My only other complaint is that right in the first chapter I found myself noting edits... whether that was because of sentence structure, heading format, or reputation. This continued throughout the book.

My final thoughts:
Overall, I really enjoyed this read! I will definitely be recommending this one to others in the near future.

[Jared Edward · Rating 5 out of 5]

here are some example about SEO backlinks:

https://audiomack.com/jarededward4
https://www.designspiration.com/jared...
https://www.bitchute.com/channel/Ei1a...
https://pastebin.com/u/jarededward4
https://www.credly.com/users/jared-ed...
https://www.titantalk.com/members/jar...
https://ioby.org/users/jarededward467...
https://www.zintro.com/profile/zi0b32...
https://www.openlearning.com/u/jarede...
https://doodleordie.com/profile/jared...
https://www.multichain.com/qa/user/ja...
https://devnet.kentico.com/users/5247...

[Imran Pathan]

"The Lead Machine is a practical guide for small business owners and aspiring digital marketers. It breaks down complex topics like SEO, social media, email marketing, and lead generation into simple, actionable steps. I found the strategies easy to follow and immediately applicable to growing an online business. Highly recommended for anyone looking to improve their marketing skills and generate more leads effectively."


"For more digital marketing tips and tools, check out my blog: https://dailytechfinder.com/

[PLiddy · Rating 5 out of 5]

Perfect intro for small businesses into the world of digital marketing!

[Johannes · Rating 3 out of 5]

Practical tips to create leads, mainly through social media. Both B2C and B2B.