TED TALKS. Слова меняют мир. Первое официальное руководство по публичным выступлениям

Hùng Biện Kiểu TED #1

by Chris J. Anderson, Крис Андерсон

Каждый, кто сталкивается с необходимостью доносить до окружающих свои идеи, участвовать в презентациях, выступлениях и публичных мероприятиях, просто обязан прочесть эту книгу. Бесконечные доклады и унылые лекции ушли в прошлое, в современном мире у вас есть всего несколько минут, чтобы донести свою мысль до слушателей. В этой книге рассказывается о том, как сотворить чудо эффективного публичного выступления. Воспользуйтесь советами самого авторитетного человека в этой области – и ваше выступление станет незабываемым.

Genres: Nonfiction, Business, Self Help, Communication, Personal Development, Leadership, Psychology

288 pages, Hardcover

First published May 3, 2016

About the author

Chris Anderson has been the curator of TED since 2001. His TED mantra—“ideas worth spreading”—continues to blossom on an international scale, with some three billion TED Talks viewed annually. He lives in New York City and London.

Reviews

[Always Pouting · Rating 4 out of 5]

Not sure why I read this because I don't plan on giving any TED talks, what can I say when I see the words deal and book together I seem to black out. Regardless even though it didn't play any practical purpose as of yet I think this was a pretty good read because I don't personally know much about public speaking and how to prepare for that. It gave a lot of insight into how different speakers go about it and how you can use your own personal strengths to make your talk resonate with others. A lot of it was advice that seems pretty intuitive but is harder to apply, things like being comfortable and engaging the audience. The book even acknowledges these challenges and provides ideas for helping one deal with them. Usually when I have to talk to a group of people I can just wing it because as a student I never really give talks but I think public speaking is one of those practical skills that you can use day to day regardless.

[Manju · Rating 5 out of 5]

I preordered this book and read it in two sittings, because it has the most compelling advice for any kind of public speaking. The core of the book is based around how public speaking is nothing but an idea that you want to transfer to your audience's minds - that insight alone is worth the time you spend reading and learning from this book. Most advice on public speaking give more weight to body language, posture and charisma, whereas this book rightly emphasizes on the words you speak, and the value you provide to the audience. Less style, more substance. Also I am never going to be able to shake off the metaphor introduced in the book - that public speaking is simply storytelling to people sitting around a campfire :)

Definitely going to revisit this book often for speaking tips. There is also a handy playlist online of all the best TED speeches referenced in the book: http://www.ted.com/tedtalksbook/playlist

[K.D. Absolutely · Rating 4 out of 5]

Definitely a book for public speakers. Of course, being in TED Talks is different when you are in normal public speaking forum like a workshop in the office where you facilitate the whole day or when you are delivering a lecture at school. A TED talk last only for about 15 mins and there has to be a single idea that the speaker and the TED Talks organizer want to share. I heard that attending a TED Talks event is expensive so I just content myself viewing these excellent videos on YouTube.

Hello, Goodreads! I am back! It's been months since my last book review. Not that I have not been reading, I still do. My love for books is more than my love for writing book reviews, or should I now say, book rants? Also, Goodreads is just too slow. Well, now that I have a cellphone where I could kill time watching YouTube videos, surfing the internet or connecting with friends, relatives and fellow employees, my time for Goodreads suffers. But I would like to try going back again. This site is exclusively for bibliophiles. We must have a site. This is our site.

Sorry, I digress. Back to the book. I have been a Toastmaster for 10 months now and I have this project called "Building Presence on Social Media." I have presence on Facebook, Instagram, Twitter, LinkedIn, etc but they are mostly unmaintained. So, I thought why not just revive this Goodreads account? I also have a book club here and our members seem to have "migrated" to our Facebook group/page. However, whenever I open my GR account, I still see friends request at least 1 per day. This tells me that GR (Goodreads not Grinder lol) still have strong followings.

Going back to this book. Three things that I learned from this book: (1) THOROUGHLINE - your speech must be about a single idea. The more novel, meaning new, the better. This idea is what the audience is supposed to take home when they leave the venue; (2) PRACTICE - memorize your speech to the extent that you can recite it while you are washing the dishes. This is the level that they require at TED; (3) LESS CAN BE MORE - the power of what you left out in your speech. Don't be deceived by speech evaluators that you should explain this or that. More often than not, they just have nothing to put on their evaluation sheets.

So, here I am Goodreads friends. I will be writing my reviews from today on. Hope to win you back as my friends again. Let's revive Goodreads! This is our site.

[Terri · Rating 5 out of 5]

"If you've picked up this book just because you love the idea of strutting the stage and being a TED Talk star, inspiring audiences with your charisma, please, put it down right now. Instead go and work on something that is worth sharing. Style without substance is awful."

"The central thesis of this book is that anyone who has an idea worth sharing is capable of giving a powerful talk. The only thing that truly matters in public speaking is not confidence, stage presence, or smooth taling. It's having something worth saying."

If you are the one person who has never heard of TED Talks, the talks began as an annual conference on Technology, Entertainment, Design but has since grown to include talks on every subject imaginable delivered carefully and succinctly.

This book is your speech coach helping you to hone your skill, to get across your ideas in a way that allows you to remain yourself in the talk but by being your best self how to tell the story so others care and are motivated.

And like a good speech, this book has first hand stories that make the substance of how to give a great talk come alive. Substance always matters more than style but if you could give a great talk and knew how to do it with great style, why wouldn't you? This book takes you there.

[Erin · Rating 4 out of 5]

I borrowed this book from a colleague and really recommend it as a choice for a high school library. Chris Anderson adopts a conversational tone of stating his opinion on the various ways that people can express themselves in a public speaking forum. I would highly recommend to my fellow language teachers ( high school or post secondary), students, and other individuals that are working on their oral communication practices.

[Abolfazl Fattahi · Rating 5 out of 5]

چند وقت پیش وقتی برای دیدن یکی از دوستانم رفته بودم بیرون، این کتاب رو دیدم و نظرم رو به خودش جلب کرد، این کتاب نوشته کریس اندرسون مدیر عامل TED هست، بعد از نشست و برخواست‌های زیاد با سخنرانان برجسته‌ی دنیا و استفاده از تجربیاتشون این کتاب ارزشمند رو نوشته که در اون نحوه‌ی ساخت محتوای سخنرانی با بیشترین تاثیرگذاری رو سعی کرده آموزش بده، برای من کتاب خیلی خوب و مفیدی بود، وقتی هر بخش تمام میشد می‌گفت، این کارهایی که گفتیم انجام بدید می‌تونه خوب باشه ولی در کل هر کاری که احساس راحتی بیشتری می‌کردید رو انجام بدید، چطوری ایده رو انتخاب کنیم، چطوری شروع کنیم، چطوری متن رو آماده کنیم، آیا حفظ کنیم یا بداهه گویی داشته باشیم، چقدر تمرین کنیم، چی بپوشیم، از چه ابزارهایی استفاده کنیم، چطوری اسلاید بسازیم، اصلا چی نمایش بدیم، داستان بگیم یا نگیم، خیلی کتاب ارزشمندی بود، یکی از کارهایی که در آینده دوست دارم انجام بدم اینه که به بچه‌ها فرصت یادگیری اینکه چطوری برای جمع صحبت کنن و چطوری درباره‌ی ایده‌هاشون با دیگران حرف بزنن رو بدم، به نظرم یکی از مهارت‌های اساسی زندگی هست.

[sAmAnE · Rating 4 out of 5]

.
یکی از کتابای خوبی که این چند وقت دارم میخونم همین کتابه و همین‌طور که از اسمش مشخصه فوق‌العاده کاربردی که اصول سخنرانی رو به روش تِد با مثال‌های مختلف و راه‌کارهای مختلف بیان میکنه.این کتاب با دریافت نمایندگی رسمی و انحصاری انتشار به زبان فارسی و با پرداخت حق مالکیت معنوی خالق اثر ترجمه و منتشر شده و مهم این که تمام حقوق کپی رایت رعایت شده.نویسنده این کتاب کریس اندرسون هست که مدیرعامل موفق و سر متصدی همایش تد به معنی سخنرانی در راستای ایده‌های ارزشمند سازمانی است.
(Technology entertainment design )
اندرسون در مدت ۱۵ دقیقه سخنرانی توانست از فروپاشی‌ سازمان جلوگیری کنه و به گفته‌ی خودش مهم نیست که شما برای سخنرانی عزت‌نفس کافی دارید یا نه،توانایی‌هایی وجود دارد که می‌توانید کسب کنید و هرچیز را تغییر دهید.
در این کتاب با مثال‌های مختلف صدها راه برای سخنرانی نشان داده شده که هرکس می
تواند روش مناسب خودش را پیدا کنه و در آن تبحر لازم رو کسب کنه.تا سال ۲۰۱۴ حدود ۱۷۰۰ سخنرانی درسایت تد وجود داشت که افراد زیادی را برای راه اندازی کسب و کارهای موفق تشویق می‌کرد ولی امروزه آمار این سخنرانی‌ها از یک میلیارد هم گذشته و سایت روزانه میلیونی بازدید کننده داره.
در کتاب ابتدا در مورد مبانی سخنرانی و فنون سخنرانی صحبت شده بعد اصل خیلی مهم خلاقیت،و بعد هم در مورد تله‌های رایج و شیوه‌هایی که هنگام سخنرانی باید از آن‌ها جلوگیری کرد توضیحاتی داده شده.در فصل بعدی ابزار قدرتمند سخنرانی به تفصیل شرح داده شده که شامل داستان سرایی،توضیح دادن،متقاعد‌سازی و نمایش دادن میشه.مراحل آماده شدن برای سخنرانی از جمله آماده سازی ابزارهای بصری،انتخاب سبک آغاز و پایان قسمت بعدی کتاب است.ارائه راهکارهایی برای سخنران روی صحنه از جمله شیوه لباس پوشیدن و استرس زدایی و تجهیزات و صدا و زبان بدن و سخنرانی خلاقانه،از جذاب‌ترین فصل‌های کتابه.در فصل آخر ایجاد نگرش در سخنرانی جهانی تازه‌تر و بزرگ‌تر به بحث کشیده شده،ابزارهای آنلاین و خلق آینده هم مباحث کاربردی و واقعگرایانه‌ی کتاب بودند و با محوریت اینکه با انتخاب رسالتی ارزش‌آفرین،سخنرانی آینده‌ساز شوید.
#اصول_سخنرانی_و_فن_بیان_به_روش_ted
#اصول_سخنرانی_و_فن_بیان
#کریس_اندرسون
📝کتاب فوق‌العاده خوبیه و نه فقط برای شغل و ایجاد کسب و کار و آموزش سخنرانی،بلکه کلا برای زندگی فردی و اجتماعی،مهارت‌هایی که آموزش داده شده واقعا مفیدند

[Li Li · Rating 5 out of 5]

One of the best books on public speaking. If there's only key takeaway, that is "Style without substance is awful". You got to have something worth saying, then how you say it follows.

Also, the book motivated me on doing public speech - It's not all about you, it's about the ideas you want to share. When I focus on myself, all go wrong. Only when you are focusing on your ideas, you will find it liberating.

Below are the notes I took:
Foundation
The only thing that truly matters in public speaking is not confidence, stage presence, or smooth talking. It’s having something worth saying. Style without substance is awful.

You can use the opportunity of public speaking as motivation to dive more deeply into some topics.

What’s your point? Throughline is a strong cord or rope, onto which you will attach all the elements that are part of the idea you are building. It is the connecting theme that ties together each narrative element. Every talk, play, movie, and novel should have one. It doesn’t mean every talk can only cover one topic, tell a single story, or just proceed in one direction without diversions. Not at all. It just means that all the pieces need to connect. With the throughline visible from the get-go, it is far more enticing to a general audience.

Example:
1. Without a throughline – I want to share with you some experiences I had during my recent trip to Cape Town, and then make a few observations about life on the road.
2. With a throughline from the get-go – On my recent trip to Cape Town, I learned something new about strangers – when you can trust them, and when you definitely can’t. Let me share with you two very different experiences I had.

A good exercise is to try to encapsulate your throughline in no more than 15 words. And those 15 words need to provide robust content. It describes the precise idea you want to build inside your listeners. Let’s think again of a talk as a journey, a journey that the speaker and the audience take together, with the speaker as the guide. But if you, the speaker, want the audience to come with you, you probably need to give the a hint of where you are going. And then you need to be sure that each step of the journey helps get you there. In this journey metaphor, the throughline traces the path that the journey takes. It ensures that there are no impossible leaps, and by the end of the talk, the speaker and audience have arrived together at a satisfying destination.


Talk Tools: Connection
Before you can build an idea in someone else’s mind, you need their permission. People are naturally cautious about opening up their mind. You need to build the human connections to make an impact. Here’re 5 suggestions:

1. Make eye contact, right from the start.
Not all of us are as naturally fluent, relaxed. But one thing we can all do is make eye contact with audience members and smile a little. Scientists have shown that just the act of two people staring at each other will trigger mirror neuron activity that literally adopts the emotional state of the other person. The best tool to engender that trust is a natural human smile (People can detect fake smiles.)

Be warm. Be real. Be you. It opens the door to them trusting you, liking you, and beginning to share your passion. Walk into the light, pick out a couple of people, look them into the eye, nod a greeting, and smile.

2. Show vulnerability
But you don’t overshare – don’t share parts of yourself that you haven’t yet worked through. A story is only ready to share when the presenter’s healing and growth can be shared with audience as a gift. Authentic vulnerability is powerful. Oversharing is not. If in doubt, try your talk on an honest friend.

3. Make them laugh – but not squirm
Humor is a skilled art. Tell anecdotes relevant to your subject matter, where humor is natural. If you are not funny, don’t try to be funny. Test the humor on family or friends, or even a colleague.

4. Park your ego
Self-deprecation is a beautiful thing.

5. Tell a story
When you can pull together humor, self-deprecation, and insight into a single story, you have yourself a winning start. When you explain the amazing way you turned a problem into a thrilling success, far from connecting, you may actually turn people off.

The other talk tools: Narration (the irresistible allure of stories), explanation (how to explain tough concepts), persuasion (reason can change minds forever), revelation (take my breath away)

Preparation Process
Visuals – working with professional designers if the stakes are high
Scripting
1. Scripted – write out the talk in full as a complete script (to be red, memorized, or a combination of the two)
a. An 18-minute talk can easily take 5 to 6 hours to memorize, an hour a day for a week so it’s part of you. If you don’t have that time available, don’t even try to go this route. When you show up on stage, you really don’t want to be struggling to remember a script. When that happens, the audience can tell you are reciting.
b. Speak your talks into a recorder first, then transcribe them, and use that as the initial draft of the talk. Do not write your script first as people tend to use words, phrases, sentence structures, and cadences that no one uses in natural speech. If you start with written text and then try to adapt it for performance, you are basically trying to turn one form of communication into another, and odds are that your alchemy will fail.
c. Record your talk and then playing it back on low volume, while you try to speak just ahead of it. Then try again with the speed accelerated. The key is to be able to recite the talk at double speed. When you can do that comfortably, giving the talk at normal speed will be automatic and you can focus 100% on meaning.
d. Not every speaking occasion justifies this kind of time investment. But for those that do, it’s truly worth it.
2. Unscripted – have a clearly worked-out structure and speak in the moment to each of your points
a. The old-fashioned method of a set of punchy notes handwritten on cards is still a decent way to keep yourself on track. Use the words that will trigger a key sentence or a phrase that launches the next step in your talk. One thing to remember is that the audiences really don’t mind one bit if you pause your talk for a moment to take stock. The key is to be relaxed about it. (Watch superstar DJ Mark Ronson TED2014)
b. Scripted or unscripted is not either/or. First of all, Dan Gilbert writes a script for his talks (be careful to use spoken English). But then, when he delivers them, he doesn’t stick to the script. Writing the script is how you find out where the holes are. A great talk is both scripted AND improvisational. It is precisely like a great jazz performance: 1st, the opening and closing are always completely scripted; 2nd, the general structure is fully determined before the 1st horn blows; but the 3rd, what makes jazz interesting and captivating is that in the middle of a tune there is always some point in which the player can go off script and spontaneously create something that captures the mood of that particular audience at that particular moment.

Run-throughs – until it became part of YOU
For a high-stakes talk, it’s very important to rehearse multiple times, preferably in front of people you trust.
Work on it until its’ comfortably under your allocated time limit and insist on honest feedback from your rehearsal audience.
Your goal is to end up with a talk whose structure is second nature to you so that you can concentrate on meaning what you say.

Open and Close
4 ways to Start Strong – catch the attention
1. Deliver a dose of drama – Your first words really do matter
2. Ignite curiosity – if your topic is challenging, complex, academia, curiosity is probably your most powerful engine of engagement.
3. Show a compelling slide, video, or object to get to Wow – if you have the right material, this is clearly a great way to start to talk. Instead of saying “Today I plan to talk to you about my work, but first I need to give you some background…”, you can just start by saying “Let me show you something.”
4. Tee up, but don’t give it away – if you decide to tease a little, please note that it’s still very important to indicate where you are going and why. You don’t have to show the shark, but we do need to know it’s coming. Every talk needs mapping – a sense of where you are going, where you are, and where you’ve been. If your listeners don’t know where they are in the structure of the talk, they will quickly get lost.

7 ways to Finish Strong
1. Give a bigger picture, a broader set of possibilities implied by your work – camera pull-back effect
2. Call to action
3. Personal commitment
4. Values and vision
5. Satisfying encapsulation – reframe the case, give different perspective
6. Narrative symmetry – end with poetic language that taps deep into matters of the heart

Mental Prep
1. Use your fear as motivation – that’s what it’s there for. Make it easier for you to truly commit to practicing your talk as many times as it takes.
2. Let your body help you – Breathe deeply, meditation style before you are on stage, or do push-ups to burn all adrenaline away.
3. Drink water – The worst aspect of nerves is when the adrenaline sucks the water from your mouth and you struggle to speak. Controlling the adrenaline is the best antidote, so make sure you are fully hydrated.
4. Avoid an empty stomach – get some healthy food into your body an hour or so before you are on.
5. Remember the power of vulnerability
6. Find “friends” in the audience – early on in the talk, look out for faces that seem sympathetic. If you can find three or four in different parts of the audience, give the talk to them, moving your gaze from one to the next in turn. Speaking to friends will help you find the right tone of voice “conversational” not “preaching”.
7. Have a backup plan – have notes within your reach, prepare a few stories if you need to fill in.
8. Focus on what you are talking about – It’s not about you, it’s about the idea you are passionate about. Your job is to be there in service of that idea, to offer it as a gift. If you can hold that in mind as you walk onto the stage, you will find it liberating.

[Jennifer · Rating 3 out of 5]

Two years after Carmine Gallo produced his excellent Talk Like TED, ultimate TEDHead Chris Anderson finally follows up with TED Talks: The Official TED Guide to Public Speaking, a less-interesting if more-specific look at the mechanics of giving good TED.

Like Gallo, Anderson (or possibly his ghostwriter?) goes for a casual, conversational tone, but Anderson's falls oddly flat, and the first half of the book focusing on the narrative techniques which produce successful presentations suffers from the juxtaposition of good advice couched in a poorly executed style. The second half of the book - which deals with the specific mechanics of producing slides, deciding whether or not to write a script, the pros and cons of notecards, and what to wear on stage - fares far better. The appendix listing all the Talks Anderson using as examples in the text is also a plus.

There are better and better-written books on public speaking (see again: Gallo), but for the niche market of organizers looking to groom TED speakers, Anderson's book is probably the best bang for the buck. Just remind your speakers that they need to balance their style/substance ratio a little better than the author does here.

[Pawarut Jongsirirag · Rating 4 out of 5]

สำหรับใครที่รู้สึกว่าการออกไปพูดหน้าชั้น ออกไปรายงาน ออกไปพูดประชุมงานเป็นที่เรื่องยาก เล่มนี้เป็นคู่มือชั้นดีที่จะบอกวิธีเเละเเนวคิดต่างๆในการพูดที่ดีนั้นควรทำอย่างไร เริ่มตั้งเเต่การวางเนื้อหา วิธีในการนำเสนอ เเละ ปัจจัยอะไรต่างๆที่ผู้พูดต้องพิจารณาบ้าง

เเม้ว่าจริงๆเเล้วในเล่มจะเป็นคู่มือในการพูดปาฐกถาที่ดี ที่ คริส ตกผลึกในระยะเวลาหลายปีจากการทำ TED เเต่ผมว่ามันสามารถนำมาปรับใช้กับการพูดได้เเทบทุกรูปเเบบเลยครับ อยู่ที่เราจะนำส่วนไหนมาใช้เพื่อให้เหมาะสมกับสถานการณ์ของเราบ้าง

นอกจากเป็นหนังสือในฐานะของคู่มือเเล้ว อีกอย่างหนึ่งที่ขัดเจนมากในเล่มนี่คือ การเเสดงให้เราเห็นถึงพลังของการเผยเเพร่เเนวคิดดีๆต่างๆให้กับผู้คน มันสร้างเเรงบันดาลใจเเละสามารถเปลี่ยนเเปลงโลกได้ยังไง ซึ่งเป็นหัวใจของ TED จนทุกวันนี้

เเนวคิดที่ดีย่อมดีอยู่เเล้ว เเต่หากมันไม่สามารถเผยเเพร่เเละสร้างความประทับใจให้เเก่เราก็คงจะน่าเสียดาย ฉะนั้นจะดีเเค่ไกน หากเเนวคิดที่น่าสนใจถูกนำเสนอในรูปเเบบที่ตื่นตาตื่นใจร่วมไปด้วย จนเเนวคิดนั้นประทับใจเราเเละสร้างเเรงบันดาลใจจนเราอยากลุกออกไปสร้างความเปลี่ยนเเปลงให้กับโลกใบนี้

นี่เเหละครับ TED Talk

[Sina · Rating 3 out of 5]

۲۵ مرداد ۱۴۰۳
برای سخنرانی، کتاب خوبی برای شروع میتونه باشه
اما همه ی جواب هارو نداره

[Egle Gus · Rating 3 out of 5]

Nebuvo super gera knyga. Sutinku, joje galima rasti tikrai neblogų patarimų ruošiantis viešai prezentacijai, tačiau didžiąją dalį tų patarimų aš jau žinojau ir skaitydama šią knygą, tiesiog juos pasikartojau ir „prisiminiau“. Taip pat ši knyga pasirodė ne itin praktiškai pritaikoma mūsų „paprastoje“ kasdienybėje, labiau jos patarimai tinkamesni ruošiantis profesionalesnėms ir labiau masinėms viešosioms prezentacijoms, kas maža tikimybė, kad pasitaikys mano gyvenime. Na ir galiausiai, mano nuomone, perskaičiusi šią knygą tikrai netapau geresne oratore, nes visi įgūdžiai yra lavinami ir tobulinami realybėje, o ne bute ant sofos su puodeliu arbatos. 😊 Tačiau iš kitos pusės, tikrai neprošal yra apsišviesti ir sužinoti pagrindinius principus bei patarimus nuo elementarios aprangos bei laikysenos, sakant pranešimą, iki pateikiamų skaidrių apipavidalinimo bei pranešėjo kalbos struktūros.

[Andy · Rating 3 out of 5]

A big point made by the author is that Substance matters more than Style. But one of the notorious failings of TED talks is that they are too often sizzle with no steak. Some of his specific models are merely great ads for lousy books, like when you go to a movie and it turns out every good scene was in the trailer.

Beyond that, especially for an audiobook about speaking, it is disappointing because it breaks many of its own good rules, e.g.: find a narrative instead of delivering a laundry list, keep it short, don't start by mentioning your colleagues, don't talk about your outfit's background, don't bury your most interesting point, etc. Overall, this is just an OK list of reasonable public speaking tips, e.g. "be yourself."

For most people, I think it's much more helpful to read: How to Give a Pretty Good Presentation: A Speaking Survival Guide for the Rest of Us

[Inna · Rating 5 out of 5]

Якщо прочитаєте цю книжку, то ваш світ зміниться, розділиться на "до" і "після". Ні, це не означає, що вам раптом закортить виступати перед великою аудиторією і просувати свої ідеї на весь світ. Просто ви мимоволі, але повсякчас почнете оцінювати публічні виступи інших людей, їхні гумор, цікавість, презентацію та загальний рівень підготовленості. Вони є красномовною підказкою, скільки часу витрачено на підготовку (і чи витрачався він взагалі) і наскільки сильно оратор вірить у свій товар. До речі, в першу чергу спіймала себе на такому несвідомому оцінюванні під час презентації однієї з осінніх книжкових non-fiction новинок. Багато ще роботи. Багато.

[Ugnė · Rating 3 out of 5]

Gal čia ir nėra kažkas baisiai naujo, tačiau autorius to ir nesiekė. Turbūt įdomiau skaitytųsi kaip pratybos internete, su tiesioginėm nuorodom į aptariamas kalbas (dabar gale galima rast jų sąrašą, bet tai eik, ieškok, googlink...) ir smulkiom užduotim iš karto. Kaip stipriausią dalį įvardinčiau normalizavimą - kad visko būna, kad net ir ruošiantis visko būna, ir kad tai toli gražu ne pasaulio pabaiga (tik reikia norėti keistis). Atrodo, kad dalis patarimų būtų labai pravertę tiek man, tiek bendrakursiams, tiek mūsų dėstytojams universitete, nes būdavo, kad miegam nuo vienas kito pristatymo.

[Tony · Rating 4 out of 5]

Quite surprised how much I enjoyed this. Even dipped into the online videos on occasion.

I had the audiobook but would recommend a paper copy and a highlighter pen (I’m old-school) as there is rather too much to commit to memory.

Nicely put together but definitely something to pick and choose from, not all will apply to everyone.

[Ricardo Vargas · Rating 5 out of 5]

First of all, the model of TED Talks is a great way to communicate sharp and effectively. In this book Chris provide some advice on how to improve public speaking using the same model that made TED a great success. It is worth reading!

Primeiramente, o modelo do TED Talks é uma grande forma de se comunicar com precisão e efetividade. Nesse livro, Chris dá alguns conselhos e dicas em como melhorar a capacidade de falar em público usando o mesmo modelo que tornou TED um grande sucesso. Vale a pena a leitura.

[Myllena Melo · Rating 3 out of 5]

Podia ser mais prático e direto. O autor narra muitas histórias, o que deixa o conteúdo prático perdido. Poderia ter apenas umas 70 páginas focando nas dicas e explicações técnicas.

[C. · Rating 5 out of 5]

TED Talks is an excellent resource for writers, speakers, and people who aspire to do so. I mostly write, but occasionally, I get the chance to speak. I endeavor to inspire those around me and enlighten my spirit. So this book ended up being a true gem.

The book covers resolving speaking anxieties, ways to frame your story, scenarios, and including slides or presentations with your topics. There were various ways spotlighted to be a phenomenal speaker. Meaning there's no expectation for you to fit into a cookie-cutter format.

So for me, this is a phenomenal book. I made notes of what will help make my messages clearer. It's a well-written book that is easy to read. The Organization is easy to follow, and elements are broken out by chapter so you can find exactly what you need.

[Liliia Leshkovych · Rating 4 out of 5]

I like to watch TED Talks as it is a creative way to share ideas, to learn from the prominent experts from every subject of knowledge and to get inspired. And it was a great opportunity to read a book about TED Talks insights and experience drawn from the best speeches.

It is a true art and a great expertise to deliver a talk just in 18 minutes. Therefore, this book is a great guide and a roadmap from the head of TED, Chris Anderson, with many insights what it takes to deliver a great and inspiring talk.

This book covers such insights as: (1) how to build presentation literacy skills and why it will be even more important skills for the humans to master in a time of artificial intelligence abundance; (2) different talk tools, such as connection, narration, explanation, persuasion, revelation and how to use them effectively; (3) the talk preparation insights; (4) insights that will be useful to use on stage during talk delivery, etc.

It shows how public speaking and sharing the ideas can facilitate the development of new sets of skills humans will need when machines will take over some of our work, naming these three: (1) contextual knowledge; (2) creative knowledge; (3) a deeper understanding of our own humanity. These skills are nurtured when we are exposed to different knowledge outside of our specialization domain and TED and public speaking events, online video, online courses are offering this to us.

In a time of knowledge economy, the author shows the importance of connectivity of knowledge and unification of knowledge. Old theories are replaced by more deeper and broader theories that tied together more than one area of knowledge.

To prove this point author quotes the passage of David Deutsch’s book “The Fabric of Reality” which helped him to make an important decision. In this book the author asked a provocative question: “Is it really true that knowledge has to become ever more specialized? That the only way we can achieve success is by knowing more and more about less and less? The specialization of every field - medicine, science, art - seemed to suggest this. But Deutsch argues that we must distinguish knowledge from understanding. Yes, knowledge of special facts inevitably become specialized. But understanding? No. Not at all. To understand something we need to move in different direction. We had to pursue the unification of knowledge.”

[Guilherme Smee · Rating 4 out of 5]

Eu sempre tive um medo, receio, aversão, terrível de falar em público. Pessoas que se sentem julgadas e criticadas o tempo inteiro costumam ter isso. As que têm problemas com auto-estima e insegurança, ainda mais. E eu me encaixo nos dois casos. Mas, por alguma razão do destino, quanto mais eu comecei a me expor e falar em público, melhor eu me tornei nisso. É algo como, sei lá, andar de bicicleta e fazer sexo, quanto mais você faz e mais tenta fazer de formas diferentes, você vai entendendo melhor como a coisa funciona. Esse livro é um pouquinho treino, um pouquinho instrução, e um pouquinho auto-ajuda. Não gosto muito da parte de auto-ajuda, mas tem algumas dicas valiosas na parte treino e instrução. Mas principalmente tem muitas boas dicas de O QUE NÃO FAZER quando se fala em público. Chris Anderson também chama atenção para algo muito importante que é amar aquilo que você está falando, demonstrar sentimento e vulnerabilidade, mas claro, não demais, afinal é uma palestra e não uma sessão de terapia. Contudo com esse tipo de ferramenta, você conquista a melhor coisa que é conexão com o público. Como na primeira vez que me apresentei num curso de canto. O público se conectou comigo ao constatar meu nervosismo e cantou comigo a música até o final. Vulnerabilidade e persistência. =)

[Dave · Rating 4 out of 5]

You could watch 20 of the best Ted Talks of all time and get most of this. Or just read the book. The benefit of the book is that the chair of TED tells you what not to do. That's almost as important as what to do. There was a speaker who basically copied the best Ted Talks and fell flat, so the book is worth the read because that is something you could get from the talks themselves. I love the Ted talks and have presented a bit. Everything here made sense and was good reinforcement. I like that most speakers do script and that wearing a tie is ok - I do both.

[Arpine Grigoryan · Rating 5 out of 5]

This book is a must read to anyone who wants to master presentation skills or give a talk (TED or not). You will learn a lot from Chris's experience and some of the brightest speakers the TED stage has seen. And no, it doesn't at all say that there is just one way to give a great talk. The so-called "TED-style" is diverse, in reality, and not the stereotypical one that is being mocked here and there. Overall, lots to learn from this book.

[Jurgen Appelo · Rating 4 out of 5]

One of the best books about public speaking

[Nopadol Rompho · Rating 5 out of 5]

One of the best books I've read. It shows you how you 'should' communicate. It does not benefit only ones who will give TED Talk but also everyone who need to give a talk. Strongly recommended.

[Maryna Ponomaryova · Rating 5 out of 5]

Змістовна книга про силу промов від СЕО конференції ТЕД. Тут описане все в найменших деталях, від теми промови, до того як надихати глядачів, як розпалити їх уяви, чому текст на 2500 слів, який можна прочитати за 8 хвилин, більш потужний коли він оформлений у промову за 18 хв, та багато іншого. Найбільше сподобались численні уривки з промов у якості прикладів, як вдалі, так і не вдалі. Книга надихає.

[Daiva · Rating 4 out of 5]

I loved how the last few sentences, or probably that whole paragraph summed everything up.

Overall, have been watching and listening to quite a lot of Ted talks few years back and still do time after time, so I got what I expected.

There's always room for "perfection" but I was not disappointed.

[Barack Liu · Rating 5 out of 5]

080- The Official TED Guide to Public Speaking-Chris Anderson-Management-2016
Barack

—— “When the audience sits down and listen to your speech, they give you something very precious, something that you can't take back once you give it, that is their time and precision. Your task is to make the most of those minutes. "

"TED Talks: The Official TED Guide to Public Speaking" was first published in the United States in 2016. It discusses the ideas and techniques of how to conduct an effective public speech.

Chris Anderson was born in Pakistan in 1957. He studied at Oxford University. The company he founded: Sapling Foundation · Future plc · NDO · Future US · Business 2.0. Representative works: "The Power of Speech", etc.

TED (Technology, Entertainment, Design) is a private non-profit organization in the United States. Founded by Richard Wurman in 1984. In 2001, Chris Anderson took over TED, founded The Sapling Foundation, and operated the TED conference. The purpose of the TED conference is "to spread all ideas worth spreading ".

If we want to overcome fear, then we need to understand what makes us fearful? We are afraid of speeches and may be worried that a failed speech will cause everyone to negatively evaluate us. Of course, the reason for everyone ’s fear may not be the same, this is just a possible incentive.

Assuming this is the core reason why we are afraid of public speaking, then we need to improve our psychological endurance and be able to face other people's negative evaluations with more tolerance. If we can do this gradually, we can not only improve our speaking ability but also benefit from other aspects of life.

If when one person speaks, it always makes other people laugh sincerely, then that person's social relationship is usually not too bad. The discussion of some issues, of course, requires a serious tone and attitude, but the problem is that if seriousness has become a norm, it will bring social pressure to others.

The person who radiates this pressure may not feel it, but bystanders will feel it. I have been thinking about how to make myself a more humorous person. Seriousness may make people feel reliable, but it makes people feel inaccessible. What is the core of humor? How do you not vulgar and aggressive humor? Some humor is based on the ridicule of others. I don’t want to do this unless the object of ridicule is myself.

A speech may involve many sentences, many stories, and many facts, but I think the most important point is that when most of the audience listen to the speech, can they remember a sentence firmly. If it can, then this speech is successful. And if the audience does not leave any traces in their hearts after the speech, or a bunch of messy disturbances, then the speech is a failure.

Articles are written for a specific purpose and read by others as the priority is similar to a public speech. The authors hope that readers or audiences will gain something after receiving the information. This is the original intention of writing and speaking. If the author can influence the reader's point of view in some form, the author's influence will expand. This is somewhat similar to what missionaries do.

People tend to be closer to what they are familiar with. This is true whether it is for people or things. So, not so much, we still know a lot of truths and still have a bad life, but rather, we have not repeated these truths enough times in our hearts.

I only listened to it once and may forget it later. I have only heard it 10 times and may think of it occasionally. When we have heard it 100 times, we may recall it when we use it. And after hearing it 1000 times, this principle may become our unswerving creed in life.

On July 19, when I was an internship on WeChat, as soon as I entered the department, my tutor asked me to do a 30-minute sharing with 20 colleagues in the group. The theme is not limited, but I hope you will learn something new from my speech. I later shared with you an academic article I published. But in fact, the effect is not good, because everyone lacks relevant background knowledge, so after listening, they did not get any useful information from it. This has taught me a profound lesson.

You need to know who the audience is and what they want from you. Are they outsiders with no relevant technical background? Or an expert who knows this kind of technology in this industry better than myself? Do they hope to have a preliminary understanding of this unfamiliar field through my introduction? Or do you want me to talk about my specific practices carefully so that they can evaluate my work? If you completely ignore the background of the object and the purpose of the speech, it is a waste of listeners' lives.

This gives us an important reminder. That is, during the speech, don't involve too many specific things. Because specific things often need to have a certain knowledge background, and the audience is likely to have not done their homework, which is a lack of foreshadowing.

We need to abstract these specific affairs and abstract some higher-level conclusions. That is the methodology we usually talk about. The audience is likely to be more interested in these more general conclusions, because they do not need to do homework in advance on certain specific facts, but can also transfer the conclusions to their lives. On the contrary, if you spend a lot of energy, talk about your school, teacher, and a specific person. People will get bored. After all, it has nothing to do with them.

The learning process of human beings is a process from concrete to abstract and then to concrete. And what the audience wants from the speaker is the abstract part. As for the numerous and trivial details, the listeners are not very interested. The speaker enjoys himself and speaks happily, while the listeners are bored. This is the biggest accident of speech.

We may wish to make such an assumption if you want to delete only one sentence of your speech. What words will you leave? Then this sentence is the subject of your speech. Every sentence in your speech should be used as a foundation for this sentence. If it has nothing to do with it, then you should delete it. We need to always remember the fact that the time of the audience is very precious. Never extend the speechless time for personal pleasure.

In Chinese education, speech is usually not a very important component. Based on my personal experience, I think that for most students, there is little chance to exercise their public speaking ability before entering undergraduate. It is a very difficult thing to hope that our education system will change in the short term. But I think we can start with the family.

If we become parents in the future, then we should consciously exercise the children's speaking ability in their spare time. Even if there are only two children in the audience, their father and mother. I think this is also a very good opportunity to exercise public speaking.

The speaker is like a temporary leader. The audience gave him full freedom. Allow him to take the listener wherever he wants according to his ideas. If the speaker hasn’t figured out where he wants to go, how can he hope that the audience will be satisfied on this journey? With its faint and fascinating things, it may happen occasionally because of good luck. But after all, it doesn't always work.

I often make such mistakes. Seeking big and perfect. I tend to cover a lot of aspects in my speech, but every aspect is hurried to the end. So I always think that I am not a good speaker. Nor is he an insightful person.

A good speaker can give readers a deep impression of something after the speech. And an insightful person, in a lot of complexity, can clearly distinguish what is most important, make appropriate choices, and only present the necessary things to the audience.

So always keep a clear head and know that I want to provide value to the audience before giving this speech. Instead of bringing everyone together to satisfy my desire to express. When this basic principle is clarified, we need to think next. If I am an audience, what do I care about? What kind of information do I want to obtain? What is interesting to me? What makes me think?

In eye contact, I did not do well. My habit is to look straight ahead in front of my speech and look at the wall opposite me. Do not make any eye contact with any audience. Because I was worried, I might be affected by the expressions of some viewers, which would interrupt my thinking. When looking at the white wall in front of me, I often calm myself down as if there is no one underneath.

When I give a speech, I tend to ask a classmate to record a speech video for me. I will come back later to watch these speech videos. Sometimes it feels unnatural. This is not natural, and part of the reason may be because there is no eye contact between me and the audience.

I am not a person with a natural sense of humor. But it has been trying to cultivate this ability in the day after tomorrow. This effort has been carried out for several years but has not produced obvious results. I plan to find some theoretical books on humor to learn, but I haven't found a good reference book so far. Is the way I am looking for wrong? Or is there less theoretical research in this area?

I think humor needs to be supported by wisdom. Random humor may be more difficult than answering a question accurately. Because when you answer a question, you often think about it in the past. The scenes that the humor has to deal with may be unexpected, and we must respond promptly within seconds.

Sometimes, I feel that I am too focused on the technical aspects, to give people a sense of contortion. This will make the audience feel that I am very false and arrogant, self-righteous, no one in the eyes, and there is a lot of suspicion of performance. This can be disgusting. Once people have negative emotions towards you, don't expect them to use reason to absorb the essence of what you are saying.

The story is a virtual reality, and its abstraction makes it better to unite humans than concrete single events. Although we have not experienced some kind of happiness in a person, we can share the joy of others. Although we have not experienced some kind of pain, we can also sympathize with the sufferings of others. An educational story may want to reveal the truth to people, but it will not straightforwardly tell the answer.

It has never even defined a standard way to tell a standard answer, but it is contained in the story. When people independently realize a new insight from the story, their feelings will be stronger than being infused with a certain concept. They will feel that this is a manifestation of his wisdom, rather than passively accept the preaching from the speaker.

Sometimes this is where parents fail to educate their children. Parents tend to give their children a conclusion directly. That's enough. But the point is that some parents' words are very different from their teachings, and their daily behavior is opposite to the advice they give to their children. This is one of the reasons why children are most disgusted.

Conversely, a parent may never directly give a certain rationale to his children, but through their behavior, or through each story they tell, they gradually and profoundly shape their children's worldview and values. This is probably a Socratic method of education. Parents are not preachers, but leaders.

It's kind of like writing narratives when we were kids. The teacher repeatedly emphasized that we must sublimate the theme at the end, not just the event itself. At the time, I felt that this requirement was very formal, so I was puzzled why it was necessary to extract a meaning. Now I think there can be an answer. Because if you only focus on describing the problem itself, it doesn't make much sense to the reader, because he didn't personally experience the things you experienced.

Only when you are detached from the specific events you have experienced and refined some more general conclusions through your wisdom, can readers take your story as a kind of heuristic evidence and transfer it to your own in life. Readers may be educated to test the value of your point of view. In this way, what you are talking about becomes a kind of giving to the reader, rather than pure sharing, then the reader will have an incentive to read your article.

16/07/29
20/05/31

[Lindsay Tresansky · Rating 5 out of 5]

Useful.

[Yurii Borachok · Rating 4 out of 5]

There can be found brief history of TED and many advises to improve skills of public speaking.