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How to be Swedish: A Quick Guide to Swedishness in 55 Steps

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Are you going to travel to Sweden? Or moving there for your studies, work or love? Are you afraid of a Swedish culture shock?
Matthias, a "professional new-Swede," explains how to act like a typical Swede, in 55 easy steps.

For example, in this book you'll learn how to:
Interact with Swedes, without embarrassing yourself Celebrate Swedish traditions Flirt like a Swede Find out why:
... Swedes are obsessed with sunshine, nature and a socializing activity called fika ... Swedes don't work in July ... Swedes dance like little frogs around a pole that looks like a gigantic phallus ... and many more steps how to smoothly blend in among Swedes.
Learn what Swedish people fear and desire.
This Sweden guide will get you prepared for a fantastisk time in Sweden.

156 pages, Paperback

Published February 2, 2017

45 people are currently reading
149 people want to read

About the author

Matthias Kamann

5 books2 followers

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5 stars
62 (28%)
4 stars
95 (43%)
3 stars
54 (24%)
2 stars
6 (2%)
1 star
3 (1%)
Displaying 1 - 30 of 35 reviews
Profile Image for Keenan.
461 reviews13 followers
May 28, 2020
Can't say for sure how accurate the book is until I visit, but if true, Sweden seems to be a fun place to be if you're an independent soul with a love of nature, equality, and apparently drunken hookups. Really wish the author took time to fix the many misspellings (apparently smoking is bad for your 'lounges') but he makes up for it with a sense of humour which is quick and easy to appreciate :)
Profile Image for Birgit.
197 reviews15 followers
August 30, 2021
After a student of our Swedish course recommended the book How to be Swedish by Mathias Kamann, I decided to order the book. I really liked this book, because it gave a lot of information about swedish habits which I already knew, but also which I didn't know yet. I wasn't really informed about the sexual habits of Swedes for instance, but I also didn't know that the real vikings didn't have horns. It was also the first time I heard about Fredagsmys, but a lot of habits I already knew, but it was a fun book that sums up all of those habits. So it's really a good resource to have all information in one book. In that matter the book really succeeds. It was a joy of reading it, because the book contains a lot of information without getting too theoretically and it's a quick read because of the lightness with which the book was written. It's a real recommendation for people who learn Swedish or love to travel to Sweden!
Profile Image for Vanessa.
127 reviews6 followers
January 14, 2019
I received this book as a gift and I’m glad I did. Newly introduced to Swedes, it was interesting to know their culture and customs.

This book explains anything about Sweden in most witty, funny and cute way. It’s definitely a light read so you could just read a chapter a day before you go to bed. That’s also something I liked this book.
Profile Image for TUDORACHE ALICE.
24 reviews
February 9, 2019
If you are thinking to move to Sweden this is a must read! If you just moved in Sweden, this will make the life easier to understand. And finally true facts about Swedish people said with a lot of fun.
Profile Image for Jacob.
81 reviews25 followers
January 10, 2023
A super easy and funny read that covers and explains a lot about Swedish culture in a quick and humorous fashion. After spending a semester in Sweden this spring, I was quietly nodding my head and grinning through almost every page and its accuracy. Some parts were almost exact narratives of experiences I have had, so when I found out the author was an exchange student who went to the exact university that I went to in Växjö, it made sense. It is clear that the author’s native language is not English so the wording is unusual in some places, but overall not too distracting.
43 reviews2 followers
February 11, 2023
A handy guide on Swedish culture and way of living

The author is originally from Germany and has written this book after living in Sweden for more than ten years. The book has succinctly covered almost everything about Swedish culture and how to become one in 55 chapters. It was interesting to learn about the Viking ancestry, which other Scandinavian countries have roots in its history. I recommend it to those who want to know more about Swedish culture. "You can always go back to this book and check whether you still follow the steps to Swedishness correctly," said the author.
Profile Image for Sheila.
76 reviews3 followers
June 18, 2023
Would have greatly benefited from an editor with English as their native language, and possibly having a few Swedes with a wider selection of age ranges and interests read it prior to publication. None of my friends have black leather jackets, and several of them wear brightly-colored socks! And the section on how much Swedes love music completely left out the active folk-music scene in Sweden.

Seriously--ending almost every chapter with "Now, soon to be Swede,..." got to be extremely tiring. I almost didn't finish, and it's only 150 pages.
Profile Image for Lill ♡.
493 reviews
March 15, 2025
informative book, written in a fun way

could easily have been 5 stars BUT

1. page 134 : we celebrate St Lucia on 13th December and not on the 10th

2. page 102 : Our women’s national football team should have been mentioned. We have ALWAYS been outperforming the men’s team. When this book was written in 2015, the men’s team was ranked between position 33-44 on the Fifa ranking. However, our women’s team, was ranked between place 5 and 8! Unbelievable that the author just skipped this and yes I do think it’s just disrespect towards us women to only mention the men’s team and Zlatan.

-1 ⭐️
Profile Image for Mahmudur Rahman.
15 reviews
September 19, 2025
I think this book will be the best guidebook when you first arrive in Sweden. You have no idea about what the Swedish do, like, dislikes. Reading this book, you will be able to learn about the culture, what to do and not to do in Sweden, and with the Swedish People. The best part of this book is that it is more reader-friendly (You will find beginner-friendly English words). Learn lots of things about Swedish after reading this book, and hope I don't face an awkward situation or pissed any Swedes after knowing their culture and habits by reading this book.
Profile Image for Martynas Ma.
11 reviews
August 20, 2018
Excellent guide about Sweden and their people. There are some stereotypes that need to be explained. I am travelling to Sweden annually for about 10 years already this book is the summary of jokes and myths people commonly tell here. Would buy that book again. I found it in Almhult's IKEA and would recommend to anybody in love with the Scandinavian lifestyle.
Profile Image for Gigi Maroulis.
224 reviews9 followers
November 12, 2022
I bought this book while I was visiting my boyfriend over the holidays and we decided to read it together while together and even when we went back to distance. The book was a very fun read. There were several laughs we had and even though my boyfriend couldn't agree to all of it, it definitely was entertaining and has given me some stuff to consider when I decide to move to Sweden.
Profile Image for Alireza Nazarahari.
27 reviews3 followers
December 14, 2025
The book provides an overview of the Swedish culture and some hints on how to get integerated (in a funny language). My main issue is that, I think I started the book with the wrong motivation (getting a better/deeper understanding of Swedish sulture, customs and rules of social interaction) and I cant say I reading this book made a significant impact on me.
Profile Image for Komuniststar.
1,359 reviews35 followers
September 29, 2018
Ne samo brz u uvod u švedstvo nego i duhovit i u onih nekoliko točaka koje sam mogo provjerit/doživit točan. 55 (zapravo 56) točaka pokriva sve od svakodnevnog života, preko posla i druženja do klime i kužine.
Profile Image for Rachael.
93 reviews5 followers
November 4, 2018
Cute!

Not a perfect book, but funny and sweet and actually pretty informative for such a quick, light read. I chuckled a lot while reading this book and read several parts aloud to whomever happened to be in the room with me.
Profile Image for Kat.
113 reviews1 follower
December 14, 2021
As someone who spent summers in my Swedish merfar's house, this was scarily accurate. It made me laugh so hard. Grandpa had herring at every meal. I was not entertained at all. It doesn't talk about how if they can't have coffee milk is the normal daytime drink though.
Profile Image for Siham sihame.
7 reviews
November 29, 2024

This is a guide I recommend to anyone planning to travel or move to Sweden, it will help you understand the mentality of the Swedes, their culture, their food, their holidays and celebrations, how they think about nature, animals, dating, neighbors, co-workers, etc.
As I know a lot of Swedes, I reconfirmed my thoughts about the Swedes through this book.
Profile Image for Leah.
215 reviews17 followers
November 6, 2017
Super fun info written a really witty way!
Profile Image for Kathy.
263 reviews8 followers
October 3, 2018
After traveling in Sweden for 3 weeks, I can verify that this is all true! Fun read.
1 review
March 2, 2019
Funny

Interesting and very funny to read about Swedish culture. The book is advisable for anyone who lives near or interaction with Swedes.
2 reviews
June 23, 2019
Quick and dirty list of Swedish oddities. Not laugh out loud funny, but good for some chuckles. The author's English is reasonably good, but clearly the book was not proof read by an anglophone.
11 reviews
July 25, 2019
Very funny because most of it is super accurate 😂
305 reviews
October 14, 2020
Informative but so poorly edited and filled with typos that I wonder if the Swedish is correct.
Profile Image for Sandra M.
16 reviews
December 12, 2023
Loved this for a quick glimpse into the minds of Swedes and Swedish life ahead of my move to Stockholm back in 2021!
22 reviews
June 27, 2025
Funny written book with nice quirks/habits from the Swedes that you wouldn't know/find out so soon.
241 reviews1 follower
October 14, 2025
This is a fun tongue and cheek look at Swedish stereotypes.
Profile Image for Liz Lefroy.
73 reviews
December 29, 2025
4 stars for the bants, and for some of the genuinely useful insights into the shoe, fika, and fish-based customs of this wonderful country. The book is a little repetitive and (of course) leans into cultural stereotypes. But - hej! It’s super-affectionate and Sweden comes out on top.
Displaying 1 - 30 of 35 reviews

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