Aazadi Mera Brand is Anuradha Beniwal’s debut book, and what a bold, refreshing debut it is. On the surface, it’s about her solo trip across Europe — a girl from India travelling alone through cities like London, Paris, Amsterdam, Munich, Prague, and the capital of Switzerland. But it’s not just about travel. It’s much more than that.
Through each city she visits, Anuradha doesn’t just talk about the culture, the nightlife, or the beauty of the place. Instead, she dives into deeper reflections — the mindset of people, the contrast between societies, and the invisible rules that shape a woman’s freedom. She constantly draws parallels between her experiences abroad and the societal norms back home in India.
What stands out is how she doesn’t just describe — she questions. She challenges religion, freedom, tradition, and the generational orthodoxy we continue to carry in the name of culture. Her voice is fierce, honest, and unapologetic. She’s not writing a travel blog; she’s offering a critique of the mindset we’ve grown up with, and she does it through personal anecdotes, sharp observations, and powerful thoughts.
I’m in awe of her writing — it’s raw, brave, and thought-provoking. I finished the book in a single day and felt like I was listening to someone who truly needed to be heard. Looking forward to reading more of her work.