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Common-Sense Business: Principles for Profitable Leadership
“Has the potential to transform how all companies are run…Nothing could be more valuable!”—Mark Drewell, CEO, Globally Responsible Leadership Initiative (GRLI)
From two of the world’s most successful business leaders comes Common-Sense Business —an accessible, actionable guide to better leadership, increased profits, and a more sustainable economic model predicated on prudence and socially conscious business.
Common sense and prudence have long been among the guiding tenets of society, but in today’s economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good. Ted Malloch, a thought leader and policy influencer in global economic strategy, and Whitney MacMillan, the former chairman and CEO of the world’s largest private corporation, draw on recent research, history’s greatest minds, and their own successes to explain that ethically driven business is both a moral and financial necessity.
Inspired by Thomas Paine’s Common Sense, this work explains to readers in all walks of life that ethically driven business will lead to better long-term profits, larger customer bases and more positive customer relations, and a holistically improved business. This book is a must-read for business owners, entrepreneurs, students, and businessmen and women in all sectors of the economy.
From two of the world’s most successful business leaders comes Common-Sense Business —an accessible, actionable guide to better leadership, increased profits, and a more sustainable economic model predicated on prudence and socially conscious business.
Common sense and prudence have long been among the guiding tenets of society, but in today’s economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good. Ted Malloch, a thought leader and policy influencer in global economic strategy, and Whitney MacMillan, the former chairman and CEO of the world’s largest private corporation, draw on recent research, history’s greatest minds, and their own successes to explain that ethically driven business is both a moral and financial necessity.
Inspired by Thomas Paine’s Common Sense, this work explains to readers in all walks of life that ethically driven business will lead to better long-term profits, larger customer bases and more positive customer relations, and a holistically improved business. This book is a must-read for business owners, entrepreneurs, students, and businessmen and women in all sectors of the economy.
- GenresBusiness
232 pages, Hardcover
Published October 17, 2017
13 people are currently reading
36 people want to read
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Displaying 1 - 3 of 3 reviews
noway-josé
April 2, 2018
April 25, 2020
In Brief:
Good read, fast read, authors expose their ideas and arguments, make their case using real-world application, and provide the basic tools that any manager could use in the short term for the implementation of the management principle the authors propose.
Conclusion: Several very good ideas that appear to have success in real life with enough in-depth tools for immediate implementation.
A bit more in-depth:
Authors made such a compelling argument for the management style they propose in the book, based on the "Four Ps of Common-Sense Business"
The book is divided into three parts:
- In the first part, they spend several chapters explaining each on the "Ps" central to their proposal in conjunction with the "Virtue Matrix Tool" and their elements.
- In the second part, the reader would receive a "business case" argument/demonstration of the applicability of the Four Ps principles in real life by analyzing examples in several companies; Miele group of Germany is the special focus of the authors.
- In the third and final part, the authors provide the basic tools they believe are the bare minimum to start the implementation of the management principles. They provide several sets of self-assessment questionnaires as the basis of the development/implementation protocols in areas like Sustainability, Ethics, Risk Management, Governance, etc to start the "proper" path of a Common-Sense Management that should be imbued in all levels of the organization.
Very convincing, the tools are well thought and the reader could sense that the authors are deeply convinced with the methodology proposed. Authors show their strong preference for a society arranged around the principles of free-market and small government and their optimism in the future of the society in general with a whiff of Christian values as the source of Ethics
Recommended
Good read, fast read, authors expose their ideas and arguments, make their case using real-world application, and provide the basic tools that any manager could use in the short term for the implementation of the management principle the authors propose.
Conclusion: Several very good ideas that appear to have success in real life with enough in-depth tools for immediate implementation.
A bit more in-depth:
Authors made such a compelling argument for the management style they propose in the book, based on the "Four Ps of Common-Sense Business"
The book is divided into three parts:
- In the first part, they spend several chapters explaining each on the "Ps" central to their proposal in conjunction with the "Virtue Matrix Tool" and their elements.
- In the second part, the reader would receive a "business case" argument/demonstration of the applicability of the Four Ps principles in real life by analyzing examples in several companies; Miele group of Germany is the special focus of the authors.
- In the third and final part, the authors provide the basic tools they believe are the bare minimum to start the implementation of the management principles. They provide several sets of self-assessment questionnaires as the basis of the development/implementation protocols in areas like Sustainability, Ethics, Risk Management, Governance, etc to start the "proper" path of a Common-Sense Management that should be imbued in all levels of the organization.
Very convincing, the tools are well thought and the reader could sense that the authors are deeply convinced with the methodology proposed. Authors show their strong preference for a society arranged around the principles of free-market and small government and their optimism in the future of the society in general with a whiff of Christian values as the source of Ethics
Recommended
September 19, 2019
It's a very practical guide with insights on companies you might have never heard of, which is great because i'm quite tired of every example being about the big world changing companies that most companies will never be, so this "SMEs" that are attainable and doable are a breath of fresh air.
Displaying 1 - 3 of 3 reviews