Email Essentials: How to write effective emails and build great relationships one message at a time

by Shirley Taylor

Reading, writing and managing e-mail is taking up an increasing amount of our time. But are we using it right? Just as body language helps you to make an impression in person, what you write and how you write it affects what people think of you and your organisation. Be it a thank you note, a meeting reminder, a proposal or a sales pitch, a well-written message that looks and sounds professional will make it easier for people to want to do business with you. It will help people feel good about communicating with you and help you achieve the right results.

This invaluable guide offers step-by-step pointers that readers can put into practice right away. The highlight of the book is a series of 10 model email templates, covering scenarios like requests for information, conveying bad news, complaints and sales prospecting. These are explained and analysed to show what makes them simple yet effective.

216 pages, Kindle Edition

Published February 15, 2017

Reviews

[Md Kamruzzaman · Rating 5 out of 5]

This is help me organise my corporate email writing.

[Evan Moore · Rating 1 out of 5]

I was hoping to read this book and pick up a couple ways to improve my email writing as someone who sends 60-80 emails a day.

However, after reading this take on email it is clearly targeted towards someone who is a novice or elderly looking to refine practices that they are not familiar with.

[Nurul Mohammad · Rating 5 out of 5]

I learned alot from this book. Didn't know I did so many things that are not supposed to be done in email. A must-have for everyone who sends email everyday in the corporate world.

[So Yeon · Rating 3 out of 5]

A good reminder