Kerpen's Work It: Secrets for Success from the Boldest Women in Business is an interesting, entertaining, and informative read that allows one to glean a ton of information in a format that is part conversation-with-a-friend/candid mentor and, only occasionally, part workbook. The book is full of anecdotes from notable women in assorted fields with tangible lessons that are readily transferred to other professions. As one might imagine given the author's background, examples are heavy on the marketing and social media end of the business and entertainment spectrum.
Work It . . . is divided into three parts: (1) Work It Professionally, (2) Work it Passionately, and (3) Work it Practically. Among the memorable lessons I most appreciated were:
--when creating your "bench" (as I think of it), or FAB PAB (fabulous personal advisory board) as Kerpen frames it, it's always crucial to ask yourself how you can help them, too;
--that not everyone is an entrepreneur, and whether you're an entre-, intra-, or nontrepreneur, there are times and strategies for each of these things;
--that we need to trust our gut (our instincts);
--that women need to learn to brag (not in an obnoxious way) about ourselves; and
--that we need to teach girls bravery, not perfection.
That last item may be my tied for first place favorite of all of her recommendations. The second, is her observation that "When you come across a problem that 'only you' can solve, that's your ego talking. Step back and find another solution" (p. 144).
All told, this is a quick and interesting read, and I strongly recommend it.