It's going to be difficult for me to give much of a glowing review of this book. In fact, it will be impossible.
I’m usually skeptical of 1* reviews, they are generally objectively suspect and much less enlightening than 2* or 3* ratings.
This is often because the reviewer issuing a really low rating often has some weird subjective bias or an axe to grind. Nevertheless, a 1* rating here seems appropriate and if you have the time and patience to slog through this review, I am going to tell you why…and be blunt about it.
If you don’t have the time or inclination to wade through the rest of what I have to say about this book, let me do it do it a little quick justice:
The book is a Mac Quarter-Pounder dressed up as 16 oz Filet Mignon, it is Haggis disguised as Science, it less than honest. A used car salesman who employs circular reasoning, along with nicely scientific sounding catch words, to pile them high and sell ‘em cheap is its author. This is a very great pity, as the subject itself is essentially a high value topic.
Doctor Lynch is a Holistic Practitioner. I have nothing against Holistic Medicine, as long as the techniques available work as well or better than a placebo (the same requirement that I have for mainstream medicine). On the contrary, when mainstream medicine wasn’t helping me solve the problem, I have found a couple holistic technologies very helpful indeed.
Don't misunderstand me, the advice given here in this book is not all bad, nor is it worthless. The book does promote some good nutritional advice. But this advice could have similarly been dispensed in a more straightforward and less pseudo-scientific manner. A simpler, less dogmatic treatment would have been more advantageous. A more honest treatment might have garnered more trust, produced less scepticism and a rosier review than the sort of totalitarian-health-utopia atmosphere provided here in DIRTY GENES
Good con-artistry, an essential tool-of-the-trade that most self-styled experts, snake-oil salesmen and online gurus utilise, will be that much of what is said will appear to be true, indeed may even partially be true.
A good conman seems to be bringing you the "A" game…only doesn't. A good con will really take off and sprout wings once the practitioner of the con has gotten his mark (in this case, the reader) to trust him enough to create a distraction, a suspension of disbelief.
If you can look and talk the part of an expert, figure out how to make the sucker believe that what you’re selling is going to solve his problem and make him happy for ever and ever, then by gosh, you can just start laughing all the way to the bank.
Many years ago, my daughter, who was about 10 years old at the time, informed me (with obvious mixed feelings on the matter): "Dad, you can stop pretending. If people want to believe in Santa Clause, that’s fine, we should let them-because it's nice to believe in him. But it doesn't make him real."
Somewhere in the early chapters of DIRTY GENES, the author offers advice that it's not necessary to test for the genes that are the foundation of his prognosis. He knows it is time consuming, it’s a hassle. So, he will dumb it down, help you out to save some effort, time and money. For expediency's sake, all you have to do is follow his advice with a checklist to determine whether you possess some of these bad boy genes, or not.
Voila! the simplistic concept of a "dirty gene" is born! A clever marketing ploy!
A dirty gene is simply one that requires a good clean & scrub up, utilising of course Dr. Lynch's protocol. No pesky testing or chemical sampling required. We'll just take advantage of our reader’s general ignorance and naivety. For all the simple-minded debutantes attending class today, we just make it trivial, schlep the whole biz into a-priori mode.
This annoying attempt at marketing a point of view by dumbing down the rather complex yet fascinatingly powerful subjects of genetics, epigenetics and nutrigenomics may make it seem like sense to readers who fell asleep in high school during science class. Anyone perhaps a little less gullible may find the author’s simplistic stylistic method rather self-serving, condescending and dogmatic. The author clearly believes his readers are dumb sheep.
Lynch’s style here suggests a less than altruistic attempt at creating the false impression of efficient practicality where there is, in fact none. What there seems to be, though is a disappointingly successful feat of prestidigitation: the act of turning an otherwise valid , fascinating and promising topic into dreck.
Far from empowering readers and providing them with the buoyant hope that he/she has the ability to fix his/her less than optimal DNA strands should he/she find them annoying or bothersome, Lynch employs a rather transparent set of psychological tricks here, compounding the latest scientific jargon to create an alternative reality. One sounding and seeming intuitively plausible, but lacking the practical advantages of being scientifically proven.
This just doesn't work. Not because it isn't possible. Not because I think that the subject matter itself isn’t sound or doesn’t hold real opportunities to improve the lot of most living creatures on this planet, but because the author’s method in DIRTY GENES is simply dishonest. He is a scam artist.
DIRTY GENES smacks of the same intention and artifice that once upon a time was used to sell a fairytale emperor of old a nice new suit of nonexistent clothing, only to catch him out parading around in his birthday suit and quacking like a duck.