อยากคว้าแต้มใหญ่ ต้องเล็งให้ตรงกลางเป้า

by Brian Tracy, วุฒิชัย กฤษณะประกรกิจ (Translator)

คุณสามารถพัฒนาด้านจิตใจด้วยการทำซ้ำๆ สม่ำเสมอ คุณมีขีดคความสามารถที่จะประสบความสำเร็จมากกว่าที่เป็นอยู่

‘เป้าหมาย’ ของคุณคือ การประสบความสำเร็จในสิ่งเป็นไปได้สำหรับตัวเรา ไม่มีเหตุผลที่จะหยุดยั้งไม่ให้เราได้รับผลตอบแทนสองเท่า ห้าเท่าหรือมากกว่าที่เป็นอยู่ในทุกวันนี้

ศักยภาพของเรามีไม่จำกัด หากเราเรียนรู้ที่จะเค้นมันออกมาใช้ ความชัดเจน สมาธิ ความตั้งใจ สามข้อง่ายๆ นี้ เป็นลักษณะสำคัญที่เราต้องนำมาใช้ในการเฟ้นหาศักยภาพของตนเองเ พื่อที่จะเล็งไปยังจุดมุ่งหมายที่ตั้งเป้าไว้

คุณสามารถพัฒนาด้านจิตใจด้วยการทำซ้ำๆ สม่ำเสมอ คุณมีขีดคความสามารถที่จะประสบความสำเร็จมากกว่าที่เป็นอยู่ หนังสือเล่มนี้มีเนื้อหา อ่านง่ายและแนะนำวิธีการที่คุณจะสามารถปลดปล่อยพลังที่มีอยู่ในตัวคุณและนำไปสู่ความสำเร็จได้

ไบรอัน เทรซี เป็นนักเขียน นักพูดที่ประสบความสำเร็จ สุดยอดกูรูด้านพัฒนาตนเอง เขาเขียนหนังสือกว่า 70 เล่ม ผลงานของเขาได้รับการแปลถึง 42 ภาษาและนำไปใช้ใน 64 ประเทศทั่วโลก

Genres: Nonfiction, Self Help, Business, Audiobook, Productivity, Personal Development, Psychology

192 pages, Paperback

First published November 1, 2015

About the author

Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.

He has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.

Brian has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He is the top selling author of over 45 books that have been translated into dozens of languages.

He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages.

He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.

Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.

He has traveled and worked in over 80 countries on six continents, and speaks four languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in San Diego, California.

His most popular training programs are centered around teaching authors how to write a book and helping public speakers create successful careers.

Reviews

[Lily P. · Rating 2 out of 5]

(Audible)

Not one of Brian Tracy's best. A reiteration of concepts from other books that could be boiled down into a post it note. This one feels like it was just phoned in.

Recommend that you read something else by Brian Tracy.

[Réza Cinka · Rating 1 out of 5]

Ještě, že to má jen sto stran a nezabila jsem tím víc času. Dvěma slovy: totální blbost.

Brian Tracy, usměvavý prošedivělý muž smějící se z obálky, chce změnit váš život k lepšímu. A řekne vám, jak to přesně máte udělat. Nebo vlastně vůbec neřekne. Jen vaří z vody. Opakuje bezobsažné fráze, opisuje pětkrát dokola to samé, zůstává v obecnostech a nepředá jediný nástroj, který by mohl čtenář uchopit a použít. K čemu taková knížka je? To si můžu přečíst chytrolíny na Twitteru.

Na začátku si máte vybrat svůj cíl, s kterým vám všemocný a veleúspěšný Brian pomůže. Nemusí to být pracovní. Tak si říkáte, že ok, chci si třeba najít nový koníček a v něm se zlepšit. No tak ne. Od 10 strany do konce je to o byznysu, šplhání po pracovním žebříčku (a šplhání do zadků), penězích, pravidlu 80/20 (to je panečku mantra), zisku, výdělku a říkala jsem vám už o pravidlu 80/20?

Nechybí tu příběhy úspěšných lidí, kterým samozřejmě pomohl autor knihy. Většinou tím, že se s někým potkal náhodou v supermarketu a tam zjistili, že si navzájem můžou pomoci. A to není skrytá sexuální narážka ani výměna receptů, ale opět jen zisk víc peněz. Chápeme, Brian nebude úplně chudej kluk a je na to náležitě pyšnej.

Co mě ale úplně vystřelilo ze sedačky, takže jsem z toho musela doma nahlas předčítat, byla kapitola "Síla lidí". To není o posilování, jak by se třeba mohlo zdát. Ani o humanitární pomoci.

"Situace, kdy se s někým na něčem neshodnete, jsou velmi časté. Ve většině případů ale nejde o nic důležitého. Zeptejte se sami sebe: Co je teď důležité?
A pokud daná věc, kvůli které se hádat, důležitá není, nechte to být. Buďte veselí, otevření a přátelští. Buďte pozitivním člověkem, jehož společnost mají ostatní rádi."
Hajlujte. Ne, kecám, to tam není, ale mohlo by být. Celá kapitola o osmi tipech, jak využít "lidské zdroje" (panebože) pro svůj prospěch je jak domácí násilí. Navenek je všechno v pohodě. Přikyvujte, chvalte, obdivujte a i když si budete myslet o druhém, že je pytel s***ek, nechte si to pro sebe a usmívejte se. Za ty nepříjemnosti vám to nestojí.

Mám doma půjčené ještě dvě Brianovy knížky a možná je radši spálím, než dopustit, aby si je z knihovny někdo odnesl a třeba se podle nich řídil.

[Cassandra Carico · Rating 2 out of 5]

Meh. This was given to me a while back, and I decided to read it before tossing it. I'm not impressed. I was hoping for some new insight of information, but it's the same tired ideas written for the neurotypical person. I'm gonna write a self help, motivational book for the neurodivergent folks and it will contain many useful life hacks. I'm sure the average person will also find it useful....

[Affan Yunus · Rating 5 out of 5]

A really good productivity & self-help book! it motivates me to be more optimistic in everything I do.

Really helps to people who need guidance to focus on their goals in works or anything. Recommended to all ages.

[Klyemann · Rating 4 out of 5]

There might be nothing revolutionary written in this short booklet, but it is a useful summary of some well known principles for improving productivity.

As it is short enough to read in one sitting I imagine I will re-read it many times to remind and even motivate myself to reach my goals.

[Carielyn Mills · Rating 2 out of 5]

a few quick pointers on how to be successful, etc, but without much explanation on why or how they work. the entire summary could fit on a post-it note. it just repeats these few pointers several times.

contradicts itself a few times... be more productive for your own sake by saying no when people ask you to do something for them, but be dependable so people know that when they ask you to do something it will get done well and quickly, and also make sure you're always nice and do things for people so they will repay you later.

it mentions you can't be successful without a clear mission statement. says apple's mission statement is very vague but they're successful anyway, but that's because of other things. (so it turns out you CAN be successful without a clear mission statement?)

also it makes a big deal about working hard all the time non-stop: don't watch tv or play on your devices, people who do that get nowhere in life - you should be out networking in the evenings, and working as hard as you can during the day. (humans can't keep going like that without breaks or fun, especially when relying on self-discipline instead of fear of overlords.)

it also jumped the shark a bit in chapter 3 i think, and later in chapter 6 or so when it quoted what the bible tells us we should do.

the few insightful things it had to say i had already read in other (better) books.

[Izatul Hidayati · Rating 5 out of 5]

This book explains exactly what it says on the the cover. How to stay focused and achieve your goals by targeting the bull's eye.

Key takeaways :
1. Make your goals specific
2. Make a list of actions you need to do to achieve your goals
3. Make a plan to fit them into your everyday routine
4. Set a deadline
5. Be consistent

This book is very short yet very concise at the same time. The language used is direct and easy to understand. Beginners will love this. I recommend this to everyone especially if you are having trouble to focus and get easily distracted.

[Stephen · Rating 1 out of 5]

Put together a bunch of well-known personal management principles, throw in a couple of sound bites by well-known people and viola! You have a ready-made coffee-table book for people who have a hard time focusing on reading.

This book has a promising start but gets old quickly once you realise that some of the advice the author dishes out are so passé and at times contradictory.

[Lisa Lou · Rating 5 out of 5]

Short, simple, and to the point.

[Stephen · Rating 4 out of 5]

I like Brian Tracy a lot. He writes short books that are meaningful. He does a great job of pulling a lot of the best material on a subject and putting it into a concise book. This a good book about getting clarity on what you really want. You have to have the right target to get what you want. Short read and recommended.

Clarity, focus, concentration

The more you learn the more you can learn

You must become absolutely clear on who and what you want.
You must focus on your most important goals and activities
You must concentrate single-mindedly until you have completed your tasks and achieved your goals

You cannot hit a target you can’t see
What is your target?
If you don’t know where you’re going any road will get you there
Clear purpose

Look at the consequences of your tasks. What has the biggest consequences if you do it? What has the biggest consequences of you don’t do it? 80/20.

Wrote down your goals with deadlines
A goal and a plan
Take action
Momentum - get going, keep going

Write your goals in 3p - Personal, positive, present tense

Everything is hard until it is easy

Start and finish work. You must complete your tasks.

What’s your most important task.

Concentration is one of the single biggest factors of success. You must be able to focus and complete tasks on time and within your scope of work.

Self Esteem. The more you like yourself the better you’ll be in all aspects.

Every master was once a disaster. Everyone in the top 20% started in the bottom 80%.

Difficulty cones to instruct not obstruct.
W clemenstone found a problem he would say “ that’s good”

[Nadiah Razali · Rating 3 out of 5]

#3STAR

First, determine your Goal, be specific and set a deadline.
Make a list of actions or to-do-list that need to be done to achieve your Goal.
Be persistent until we reach our Goal.
Work your Goal daily.

Short and simple, great to remind ourselves :)

[Alexander Fitzgerald · Rating 5 out of 5]

Absolute master class. This is an incredible tune up for elite performers. It's impressive how he draws the best concepts together from different disciplines. The anecdotes are memorable and the directions are concise. I just wish I had listened to this when I was younger.

[Annie · Rating 3 out of 5]

This is a short and simple guide for working towards a goal. The goal-setting process consists of seven steps:
1. Decide exactly what you want.
2. Write it down.
3. Set a deadline.
4. Make a list of actions.
5. Organize the list into a plan.
6. Take a step towards your list of actions.
7. Do something every day that moves you toward your goal.

[Mahmoud Ghoz · Rating 2 out of 5]

The book is simple, yet about time management. Same take with different example.

[Greg · Rating 3 out of 5]

Short, no frills book that is a good reminder of the author's material he's laid out in more detail in other books.

[poorvitha]

3.5 ⭐
my life had been a whole mess for quite awhile now and i've been struggling to get it back together 😃 ngl this book really helped me somehow :)

[Mike Mann · Rating 5 out of 5]

Listening to this again (via Scribd). I have listened to this at least four times previously, and returned to it again today. It is succinct, clear, actionable, and always encouraging. If you are working on improving your performance and output, I guarantee you've heard this advice before, but it is presented well and includes many wonderful quotes.

I've avoided logging this in Goodreads because it is so short and it feels like cheating to count it as a full book towards my annual reading goal, but with so many repeated listens, I had to share my estimation of its value.

Other books I rate highly on this subject:
- The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play
- Four Thousand Weeks: Time Management for Mortals: Useful and entertaining perspective on time and how a clear relationship with it will allow us to determine what is truly valuable. Perfect if you are ready to accept that time is finite and you will leave things undone by the end of your life. Stoics and Buddhists will nod their heads.

[Traven Teng Teck Poh Poh · Rating 5 out of 5]

Such book is definitely a great read to start the year right.
I like how Brian Tracy can make it so simple to read yet the words within are so powerful.
The 3 words to summarize the book are- Clarity. Focus. Concentration.
Particularly, I like the first chapter on the Power of Clarity.
It totally reminded me that each of us have the ability right now to achieve more than we ever have before, and the first thing is not action, but CLARITY.
Many of us thought we know what we want, but allow me to challenge you again,
do you know exactly what you want in life?
Perhaps, once you understand the Power of Clarity, you can achieve so much more faster and more accurate than before.
“The fact is that you can’t hit a target that you can’t SEE. – Zig Ziglar”

All in all, the book is set up in 7 different chapters:
Clarity
Focus
Purpose
Concentration
Excellence
People
Persistence

My KEY Takeaway:
We have to be very clear on what our goals are, work on them every day.
“You must focus and concentrate on the most important things you can do to achieve the most important goals. You must resolve to persist until you succeed. You must make the decision in advanced that no matter what happens you will never give up.”

[Kay · Rating 3 out of 5]

The author's soft voice belies the power of many of his words. This is a short book that can be listened to often if necessary for motivation.

Some of the content comes off as platitudes and even sounds a bit condescending. While it is true that hard work and diligence pays off, the author seems to portray the poor as simply lazy and uncaring of their future. At times, there even feels as a listener that we are being told there is no social structure holding anyone back. Any issues of homelessness, lack of educational opportunity, food deserts in poor communities--the idea that simply surviving day to day seems to have been glossed over here.

I'm not saying this is a bad book or these are bad ideas. If the reader/listener is middle-class and has a standard high school education, the ideas here will be of use as you try to better your circumstances. I just believe that the starting point for some folks might be a bit farther down the initial totem pole and if they were to come across this book, it could make them feel they are too far down to be considered worthy of success.

Just my take--your mileage may vary...

[Rajiv Bais · Rating 3 out of 5]

I get the feeling I purchased the wrong Brian Tracy book. There were a few too many 80/20 references that seemed baseless. For example, 20% of the top sales people get 80% of all of the revenue, the lower 80% of workers do not network but the top 20% do, the bottom 80% learn a new thing on the job during their first year and then nothing new afterward while the top 20% keep on learning new things, and 20% of your to-do list will account for 80% of your results. These do not sound like proven theories. They sound like tricks that might be baseless.

However, he was correct about self-esteem, networking, what you have to offer to others, and how you should see the best in others by complementing and appreciating them. He was also correct about how the quantity of relationships multiplied by the quality of your relationships equals your quality of life. I definitely think I have to work on the latter.

[Lia Fortunato · Rating 5 out of 5]

Este libro me encantó.
No es de esos textos de motivación vacía ni frases bonitas sin aplicación real.
Es un libro práctico, directo y muy claro.
A lo largo de sus páginas, Brian Tracy explica cómo dejar de procrastinar, cómo priorizar lo importante y cómo organizarte para avanzar de verdad en tus metas.
Y lo mejor es que no se queda en la teoría: cada idea viene acompañada de acciones concretas que puedes aplicar desde el primer día.
Lo que más me gustó es que está escrito de una forma muy sencilla.
No te abruma, no te confunde, no se pone técnico.
Te habla como alguien que sabe lo que está diciendo y quiere que tú también lo puedas usar.
Mientras lo leía sentía que no solo estaba aprendiendo, sino que estaba entendiendo por qué hago lo que hago cuando pospongo cosas… y cómo cambiarlo.
Es uno de esos libros que no solo se leen, se usan.
Si estás luchando con la disciplina, la organización o la procrastinación, este libro es una herramienta real, no solo inspiración.

[Chad Schultz · Rating 4 out of 5]

This book is embarrassingly short, but perhaps that's to emphasize the importance of focus.
The contents are unlikely to shock any listener with innovative ideas. We need to work hard, handle one task at a time, keep improving our skills, have life goals and prioritize more important tasks.

I think books like this are most useful as a reminder. By listening to such messages again and again from different sources, it helps to renew our energy and motivation to stay on the straight and narrow, as it were. If that sounds beneficial to you, and you don't mind the brevity of the book, then by all means give it a listen!

[Kalindi Fonda]

I am trying to listen to audiobooks, to make sure I stay out running/walking/whatevering for longer, and I am somewhat sensitive to the way people sound, there are not that many people I can listen to talk (same for podcasts), anyways one surprising thing that I seem to stomach is self help - productivity books, which are often questionable, but if they help me get started or continue, why not :D

So let's go, haha.
Simple, easy to go through, with some actionable tasks/frameworks. It's the same guy from eat the frog, I think.

Should prob remember/note down, the points I learned from here, because it's been a week, it's a little blank.

[Gabriel Hernández · Rating 4 out of 5]

Este libro hace énfasis a 03 puntos: el establecimiento de metas (claridad), la generación de un plan de acción (enfoque) y el trabajo diario para conseguirlo lo que nos proponemos (determinación).
No es un libro de autoayuda en sí porque existen diversos párrafos en cada capítulo que hace referencia a estudios científicos de otros autores.
Si quieres una guía paso a paso sobre cómo establecer metas que generen una diferencia en tu vida y qué te ayuden a ser preciso este es un libro de referencia.

[Hildeberto · Rating 4 out of 5]

I'm not a fan of self-help books, but this one was too short to ignore. A perfect fit for my annual reading challenge ;-) I would give a bad review if I compared this book to others like 12 Rules for Life or Tribal Leadership, but it wouldn't be fair because it has a different purpose.

Its purpose is to remind you about things that matter to stay focused and achieve goals. There are lists after lists of tips straight to the point and some of them precisely apply to the issues you are facing right now, making you change your attitude and saving your ass.

[Andy · Rating 1 out of 5]

Focusing is OK, but the rest of this is a bunch of gibberish about "Laws" that don't exist (the Law of Probabilities or whatever, etc.). It's also just painfully sycophantic of him to go on about how CEOs make 300 times what average workers make because they focus, focus, focus, work, work, work and contribute 300 times more. Even if you forget about value to society and just look at the profitability of the company, it's obvious from the news everyday that this is preposterous.

[Sylvia Inks · Rating 5 out of 5]

This is a must-read for anyone who feels overwhelmed with all the things that they have and want to do in their personal or professional life. People tend to have too many things that they are juggling, so the overall message about focusing on ONE thing...and becoming excellent at ONE skill, is a good point. It's hard to achieve all your goals if you're trying to work towards all of them at the same time.

[Chad G · Rating 3 out of 5]

Wasn’t a terrible read, but literally offered nothing original. Was a short read, so I had low expectations, but didn’t see anything I haven’t already heard 100 times. “If you don’t have anything nice to say, don’t say anything.” “Be a good listener.” “Giving is more a blessing than receiving.” Save yourself the time, the same excerpts from this book are in every other self dev book you have read.

[Helen (they or he) · Rating 3 out of 5]

This book contains methods which have been already popularzied by other writers. Most methods in this are what you would see in the top google searches if you type in "How to focus" but paraphrased into short, clear notes. That's not necessarily a bad thing but it feels a bit boring so I just thumbed through the rest of the book. If you can get this at a library, maybe read it. If not, buy "Eat the Frog!" instead.

[Helfren · Rating 3 out of 5]

Focus three things, clarity, focus and direction. The skills is learnable with continuous repetition. You can't your target if you don't see the target.

If you keep throwing the dart to the board, over and over, eventually somehow somewhere, you will hit near the target, the bullseye. The faster you move toward your goal, the faster your goals move toward you.

Nice book with the analog example of archery in goal-setting.