Economists have often been accused of failing to take full account of culture and social norms in their explanations of human behaviour. Cultural factors are playing an increasingly important role in economic theorizing and are achieving greater recognition as determinants of economic performance. As such these volumes will be a landmark and will provide easy access to the most important articles in this expanding field. The first volume focuses on modelling the social and cultural aspects of an individual's behaviour. In the second volume this theme develops to consider cooperation in the economic system and the role of culture in supporting this system. The articles in these volumes explore a diverse range of issues
Mark Casson FBA is a British economist and academic. He is a professor of economics at the University of Reading in England. He was Head of Department and is the institution's current Director of the Centre for Institutional Performance.