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The Development Factory: Unlocking the Potential of Process Innovation
Gary Pisano proves that process innovation-not just product innovation-can be the key to competitive advantage. In a multi-year study of pharmaceutical and biotechnology firms, he shows that developing distinctive and superior process technologies can lower costs, improve quality, and increase flexibility. The Development Factory will help companies unlock the potential of process development and create and implement new capabilities.
341 pages, Hardcover
Published September 1, 1996
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