What Is SEO? Search Engine Optimization 101

by Dan Kerns

Get the book Tomas Kelvin dubbed as “The Ultimate Reference Guide to SEO!” “This is an ultimate reference guide to SEO! Not a lot of generalities like other books on SEO. There’s specific, actionable advice to help market your business. It covers SEO marketing, from core concepts you need to understand, to the exact steps for optimizing your website, to link building, social media and analytics. There’s a great chapter on pay-per-click advertising as well, so you have everything you need to start marketing your business. Essential reading for anyone in business or marketing.” -Tomas Kelvin SEO, search engine optimization is explained in simple, easy-to-understand terms. Technical jargon is broken down and the process of SEO is expanded upon. Find out how to perform simple SEO and why you should be careful when choosing a SEO company. What is SEO? Search Engine Optimization 101 is where you can find the answers to many common SEO questions. In the digital age, a comprehensive SEO strategy is more important than ever before. Included as a BONUS in What Is SEO - Search Engine Optimization 101 is how to setup your own WordPress website from scratch, step by step! Discover how to cost effectively generate leads and differentiate your business from the competition by utilizing Search Engine Optimization. What Is SEO - Search Engine Optimization 101 is your guide to learning what SEO is and how to apply it to your business. Discover the information you need to be competitive online. What Is SEO - Search Engine Optimization 101 answers important questions and cover topics about SEO such What Is Search Engine Optimization? What Is the Difference Between Onpage and Offpage SEO? Why Are Relevance and Authenticity Important? What Are the Rules of Onpage SEO? The Major Benefits of Effective Keyword Research. Useful Tips and Advice for SEO Friendly Keywords. Long Tailed Keywords. LSI Keywords and Variation. What is Responsive Web Design. The Main Features of Responsive Design. The Rise of the ‘Mobile First’ Generation. 6 Methods for Improving Slow Loading Speeds. The Value of Backlinks and Internal Links. What Are Inbound Links? The Three Types of Inbound Links. 5 Smart Strategies for Building Authority Backlinks. What Are Outbound Links? The Two Types of Outbound Links. Tips and Tricks for Valuable Outbound Links. Dealing with High Bounce Rates. 4 Website Tweaks to Reduce Bounce Rate. Four Ingredients for Great SEO Content. The Future of Onpage SEO. 3 Bold Predictions about the Future of SEO.

166 pages, Kindle Edition

Published May 29, 2017

Reviews

[Sherwin Condez · Rating 5 out of 5]

This book provide a lot of information about SEO in a the most concise way as possible. From the basics of SEO that is a must to all websites, to the least important techniques to perform SEO but still something not to be left off.

There are some few things that were not elaborated much (such as Analytics) which I think is the right thing and should be on a different book as itself. But nonetheless a tip that should be mentioned.

I love that it also gave a bonus content on how to quickly setup an e-commerce website of your own. It might vary from version to version of WordPress but still it is a must read.

[israel arocho jr · Rating 4 out of 5]

Good beginner SRI book

Easy to understand, finished in 2 days, mostly basic stuff. .it's of a guide. Don't make you an expert, more reading necessary.