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Bestseller Book Launch: A Proven 3-Step System For Launching A Bestseller on Amazon That Defies The Advice Of The Gurus
*** From the #1 Amazon Bestselling Author of THE AUTHOR STARTUP *** Want to launch a Bestseller on Amazon? The Gurus are wasting your time! All you need are these 3 Proven Steps! Bestseller Book Launch is Ray Brehm’s own formula for launching a Bestseller. After launching one of his first Bestsellers, he sat down and looked at all the work he had done. The result? 80% of the work was not worth the time, and did not matter in the end. Why had all the gurus been peddling all of these other things to make your book a bestseller? Who knows, maybe to load you up with content? But they just aren’t necessary. In fact, they can distract you and actually impair the ability of your book to become a bestseller. A perfect example is when you are told to post to 100 free promo sites. Don’t do it! Making a book a bestseller really only requires three simple steps. Ray dropped the rest, and the bestsellers came easier. He then began using the same techniques for his clients. **** "WITHIN 30 DAYS OF WORKING WITH RAY MY BOOK BECAME A BESTSELLER!" **** ***** Jeff Yalden, Best Selling Author, "BOOM!" ***** Bestseller Book Launch tells you the no frills approach to becoming a Bestselling Author. No fluff, no BS, just the exact method the author uses himself and for his clients. In Bestseller Book Launch, you will Why there is NO SUCH THING AS A FREE LAUNCH The only three steps you need to take to publish a Bestseller The one step most authors mess up and how to become an expert at it The only advertising you need to do, ignore what the rest of the experts say The one site that is a better place to advertise than all the rest and why most authors don’t understand it Stop wasting your time on what other gurus tell you! This is method is easier, faster and more successful than anything else you have read. If you are going to launch a self-published book, you might as well make it a bestseller, and this book tells you how. PRESS THE PURCHASE BUTTON NOW!
- GenresWriting
68 pages, Kindle Edition
Published October 22, 2017
61 people are currently reading
28 people want to read
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Displaying 1 - 14 of 14 reviews
November 29, 2017
I've written and published several books of my own and over a hundred of my clients'. The one thing I haven't cracked yet is getting them to bestseller status. This book offers a simple, straight-forward approach to achieving just that, with a minimum of work, money, and hassle. It even includes a suggested timeline/plan. I'll definitely be trying this to see how it works for me.
I would have liked to see a bit more in the way of detail. For example, once you have your three tiers of launch team, exactly what do you say to them so that they can help you? For the three recommended book promotion sites, how much money should you spend with each? How do you decide that? Maybe this part is obvious as soon as you visit these websites; I'll soon find out.
The one thing that bothers me about this book is that every time I see the graphic on the cover, I think "why is there a flying banana peel/pencil on the cover?" Then I'm like, "oh yeah, it's a rocket that's a book, flying through space." Then next time I see it, I'm back to, "banana peel/pencil wtf?... oh yeah, book rocket." Every. Time.
Anyway, three cheers for simple! Can't wait to see if this works.
Highlights:
Blue highlight | Location: 155
The three steps of a bestseller are: Social Proof Niche and Category Selection Sales and Promotions
Blue highlight | Location: 173
of your “mini” author platform. Those include: Amazon Author Profile Bookbub Author Profile Book Description on Amazon Editorial Reviews on Amazon
Blue highlight | Location: 250
For reviews we focus on in three areas: Up front using launch teams Requesting reviews inside your book Following up with readers who have given you their email for some other special bonus inside
Blue highlight | Location: 256
I divide them into three groups and send different emails to each: Standard launch team - little or no experience but are eager to help. They need the most instruction in your emails. Launch Team Pros - Most likely other authors who have participated on other launch teams. Executive Launch Team or editorial reviewers - Other established authors who give you reviews in advance for the editorial section of your book page (add these inside author central).
Blue highlight | Location: 278
For The Author Startup, I came up with an idea. I called it the “SAME DAY LAUNCH TEAM.”
Blue highlight | Location: 280
You make the request once the book is out Promise only one to two emails Request they buy the book for 99¢ Provide a summary of your book and any buzz words that might be helpful for their use in a review (why not give them some help with the review, so they don’t have to think too much) I even provided a video summary of the book, for those like me who prefer visual interaction.
Blue highlight | Location: 302
If you get your paid ABSR to 12,000 or lower for 48 hours, you can probably be a bestseller.
Blue highlight | Location: 313
The key is to pick a category at the very bottom of the tree, which is the least competitive but has at least 100 books. An ABSR of #10,000 or higher fits the bill.
Blue highlight | Location: 324
Just how many books each rank sells per day can vary, but an easy way to figure this out is Dave Chesson’s Kindle Rank Calculator. https://kindlepreneur.com/amazon-kdp-...
Blue highlight | Location: 336
Inside KDP, always select “Non-classifiable.”
Blue highlight | Location: 339
Then contact KDP after you have hit the publish button to update your categories. I explain how to do that next!
Blue highlight | Location: 354
Provide the 10 new categories (there is space for only 2, just manually create 8 more in the text box starting with “3.” You must enter the full path of the category (see example above) If you already have categories assigned, or they auto-assigned some (which they might if you picked “Non-classifiable” when you set up the book), make sure you list them in the next section to be removed Hit send and they should update them within 24 hours If you don’t remove any existing categories, KDP will send you an email and also not update any. Don't waste time, be sure to remove the old ones!
Blue highlight | Location: 365
You can be #1 in a category and not receive the bestseller banner. This is because Amazon’s algorithm for determining bestsellers also requires an undisclosed number of sales.
Blue highlight | Location: 377
BuckBooks BookSends Bookbub
Blue highlight | Location: 381
Buckbooks and Booksends will run a promotion to their lists on a specific day. So scheduling them near each other and in advance is critical.
Blue highlight | Location: 411
BOOKBUB ADS (use this!!!) Bookbub Ads is a Pay-Per-Impression
Blue highlight | Location: 412
system built right into your Bookbub Author login. You do have to apply for it currently, and it takes about two weeks for approval.
Blue highlight | Location: 420
For instance, if I want to target a reader who reads business books and also likes Tony Robbins, it is straightforward to do. That fact alone makes the tool more powerful than Amazon’s own Amazon Marketing Services (AMS).
Blue highlight | Location: 422
My experience has been that it costs around $10 per 1000 impressions. That means, for $10, 1000 people will see my ad. If I receive a 1% CTR (Click-Through-Rate), ten people have clicked on my ad. For my books, that means around eight people will buy.
Blue highlight | Location: 442
You can read more about Bookbub Ads here. https://insights.bookbub.com/what-are...
Blue highlight | Location: 448
I only launch on three days of the week, Tuesday, Thursday or Sunday. In fact, always on a Tuesday.
Blue highlight | Location: 460
Release Now Launch - Sample Schedule Release Now allows you to move these dates if you run into any problems. Day 1 - Publish Day / Release Day Day 1-14 - Ninja Mode (Steps 1 and 2) Day 14 - Launch Day (most likely a Tuesday) Day 14 - Buckbooks (schedule this in advance) Day 14 and ongoing - Bookbub Day 16 - Booksends (schedule this in advance)
Blue highlight | Location: 472
Pre-Order Launch - Sample Schedule 2 Pre-Order Bestseller
Blue highlight | Location: 482
The number of days in between each date aren’t critical until you are lining up the Buckbooks and Booksends ads. Those only run one day each, so we want to make sure we batch them close to each other.
Blue highlight | Location: 508
DO NOT do the cover yourself - covers sell, hire a pro
Blue highlight | Location: 513
check out Dave Chessun’s Free course at Kindlepreneuer.com
Blue highlight | Location: 643
https://bestseller.university/bbl-101
I would have liked to see a bit more in the way of detail. For example, once you have your three tiers of launch team, exactly what do you say to them so that they can help you? For the three recommended book promotion sites, how much money should you spend with each? How do you decide that? Maybe this part is obvious as soon as you visit these websites; I'll soon find out.
The one thing that bothers me about this book is that every time I see the graphic on the cover, I think "why is there a flying banana peel/pencil on the cover?" Then I'm like, "oh yeah, it's a rocket that's a book, flying through space." Then next time I see it, I'm back to, "banana peel/pencil wtf?... oh yeah, book rocket." Every. Time.
Anyway, three cheers for simple! Can't wait to see if this works.
Highlights:
Blue highlight | Location: 155
The three steps of a bestseller are: Social Proof Niche and Category Selection Sales and Promotions
Blue highlight | Location: 173
of your “mini” author platform. Those include: Amazon Author Profile Bookbub Author Profile Book Description on Amazon Editorial Reviews on Amazon
Blue highlight | Location: 250
For reviews we focus on in three areas: Up front using launch teams Requesting reviews inside your book Following up with readers who have given you their email for some other special bonus inside
Blue highlight | Location: 256
I divide them into three groups and send different emails to each: Standard launch team - little or no experience but are eager to help. They need the most instruction in your emails. Launch Team Pros - Most likely other authors who have participated on other launch teams. Executive Launch Team or editorial reviewers - Other established authors who give you reviews in advance for the editorial section of your book page (add these inside author central).
Blue highlight | Location: 278
For The Author Startup, I came up with an idea. I called it the “SAME DAY LAUNCH TEAM.”
Blue highlight | Location: 280
You make the request once the book is out Promise only one to two emails Request they buy the book for 99¢ Provide a summary of your book and any buzz words that might be helpful for their use in a review (why not give them some help with the review, so they don’t have to think too much) I even provided a video summary of the book, for those like me who prefer visual interaction.
Blue highlight | Location: 302
If you get your paid ABSR to 12,000 or lower for 48 hours, you can probably be a bestseller.
Blue highlight | Location: 313
The key is to pick a category at the very bottom of the tree, which is the least competitive but has at least 100 books. An ABSR of #10,000 or higher fits the bill.
Blue highlight | Location: 324
Just how many books each rank sells per day can vary, but an easy way to figure this out is Dave Chesson’s Kindle Rank Calculator. https://kindlepreneur.com/amazon-kdp-...
Blue highlight | Location: 336
Inside KDP, always select “Non-classifiable.”
Blue highlight | Location: 339
Then contact KDP after you have hit the publish button to update your categories. I explain how to do that next!
Blue highlight | Location: 354
Provide the 10 new categories (there is space for only 2, just manually create 8 more in the text box starting with “3.” You must enter the full path of the category (see example above) If you already have categories assigned, or they auto-assigned some (which they might if you picked “Non-classifiable” when you set up the book), make sure you list them in the next section to be removed Hit send and they should update them within 24 hours If you don’t remove any existing categories, KDP will send you an email and also not update any. Don't waste time, be sure to remove the old ones!
Blue highlight | Location: 365
You can be #1 in a category and not receive the bestseller banner. This is because Amazon’s algorithm for determining bestsellers also requires an undisclosed number of sales.
Blue highlight | Location: 377
BuckBooks BookSends Bookbub
Blue highlight | Location: 381
Buckbooks and Booksends will run a promotion to their lists on a specific day. So scheduling them near each other and in advance is critical.
Blue highlight | Location: 411
BOOKBUB ADS (use this!!!) Bookbub Ads is a Pay-Per-Impression
Blue highlight | Location: 412
system built right into your Bookbub Author login. You do have to apply for it currently, and it takes about two weeks for approval.
Blue highlight | Location: 420
For instance, if I want to target a reader who reads business books and also likes Tony Robbins, it is straightforward to do. That fact alone makes the tool more powerful than Amazon’s own Amazon Marketing Services (AMS).
Blue highlight | Location: 422
My experience has been that it costs around $10 per 1000 impressions. That means, for $10, 1000 people will see my ad. If I receive a 1% CTR (Click-Through-Rate), ten people have clicked on my ad. For my books, that means around eight people will buy.
Blue highlight | Location: 442
You can read more about Bookbub Ads here. https://insights.bookbub.com/what-are...
Blue highlight | Location: 448
I only launch on three days of the week, Tuesday, Thursday or Sunday. In fact, always on a Tuesday.
Blue highlight | Location: 460
Release Now Launch - Sample Schedule Release Now allows you to move these dates if you run into any problems. Day 1 - Publish Day / Release Day Day 1-14 - Ninja Mode (Steps 1 and 2) Day 14 - Launch Day (most likely a Tuesday) Day 14 - Buckbooks (schedule this in advance) Day 14 and ongoing - Bookbub Day 16 - Booksends (schedule this in advance)
Blue highlight | Location: 472
Pre-Order Launch - Sample Schedule 2 Pre-Order Bestseller
Blue highlight | Location: 482
The number of days in between each date aren’t critical until you are lining up the Buckbooks and Booksends ads. Those only run one day each, so we want to make sure we batch them close to each other.
Blue highlight | Location: 508
DO NOT do the cover yourself - covers sell, hire a pro
Blue highlight | Location: 513
check out Dave Chessun’s Free course at Kindlepreneuer.com
Blue highlight | Location: 643
https://bestseller.university/bbl-101
January 15, 2018
It worked! Using the plan Mr. Brehm outlined in this book, my novel reached the #1 spot on Amazon and it only took two weeks to achieve. I also received the coveted orange "#1 Best Seller" sticker!
This system is designed for new releases, but it can easily be adapted for existing books too. My book had been out for two months and despite receiving solid reviews, it remained buried deep in the bowels of Amazon's book categories, where most indie books go to die.
I've read dozens of instructional books on how to achieve Kindle bestseller status, and although some of them had great advice, I wasn't able to get where I wanted to be. This strategy finally got me there. If you're a writer, you need this book in your library. It's a must-read.
This system is designed for new releases, but it can easily be adapted for existing books too. My book had been out for two months and despite receiving solid reviews, it remained buried deep in the bowels of Amazon's book categories, where most indie books go to die.
I've read dozens of instructional books on how to achieve Kindle bestseller status, and although some of them had great advice, I wasn't able to get where I wanted to be. This strategy finally got me there. If you're a writer, you need this book in your library. It's a must-read.
October 25, 2017
A great book for those who want to publish and promote effectively
Ray Brehm shares his proven method with all those who are aiming for the orange banner and want to use only the most effective steps to promote their books. It’s a great book which guides you step by step through all the necessary actions and gives you a reasonable time frame when publishing on Amazon. He makes it so much easier for you! I definitely recommend this book.
Ray Brehm shares his proven method with all those who are aiming for the orange banner and want to use only the most effective steps to promote their books. It’s a great book which guides you step by step through all the necessary actions and gives you a reasonable time frame when publishing on Amazon. He makes it so much easier for you! I definitely recommend this book.
May 19, 2025
Short Book, Big Advice
This is a very short book with big advice. Ray Brehm takes the complication out of self-publishing your book. While he agrees that many of the processes put forth by other authors are important, he believes they do not necessarily need to be done prior to launch. This would have been a five star rating, but there were some grammatical issues. However, based on the information alone, I would recommend this book, especially to newbie authors.
This is a very short book with big advice. Ray Brehm takes the complication out of self-publishing your book. While he agrees that many of the processes put forth by other authors are important, he believes they do not necessarily need to be done prior to launch. This would have been a five star rating, but there were some grammatical issues. However, based on the information alone, I would recommend this book, especially to newbie authors.
October 22, 2017
Worth a Read
Some eye-opening information I hadn't come across elsewhere. Glosses over some parts that are tougher than they sound and subtly pitches his service but still worth the money and the time.
Some eye-opening information I hadn't come across elsewhere. Glosses over some parts that are tougher than they sound and subtly pitches his service but still worth the money and the time.
October 27, 2017
Good Advice
Ray Brehm offers some sound advice on promoting a book, especially focusing on methods that he used to show positive results. I like the way he cuts through the countless strategies and simplifies the approach to book marketing and promotion.
Ray Brehm offers some sound advice on promoting a book, especially focusing on methods that he used to show positive results. I like the way he cuts through the countless strategies and simplifies the approach to book marketing and promotion.
January 1, 2024
Straightforward Guidance for Launching Your Book
This brief but valuable book gives authors a simple but powerful system for successfully launching their books. It’s well written and easy to follow. Highly recommend it.
This brief but valuable book gives authors a simple but powerful system for successfully launching their books. It’s well written and easy to follow. Highly recommend it.
February 5, 2024
It's OK.
I liked the ideas that the author shared, but they weren't anything that I didn't know. I am happy that his strategies have helped others and himself. This is a short, easy read.
I liked the ideas that the author shared, but they weren't anything that I didn't know. I am happy that his strategies have helped others and himself. This is a short, easy read.
October 21, 2018
Quite good.
This book was quite good actually. Brief, concise, and well structured. I finished it in 10 minutes and learned about BookBub ads which is exactly what I wanted.
This book was quite good actually. Brief, concise, and well structured. I finished it in 10 minutes and learned about BookBub ads which is exactly what I wanted.
September 14, 2023
Enlightening
Loads of information and strategies answers the how, when, and why in set-ups and launches for every book no matter the genre.
Loads of information and strategies answers the how, when, and why in set-ups and launches for every book no matter the genre.
January 31, 2025
Short but powerful
Brehm takes you through his 3 step process with lots of resources and suggestions. Very helpful to a beginner or seasoned author.
Brehm takes you through his 3 step process with lots of resources and suggestions. Very helpful to a beginner or seasoned author.
April 21, 2025
Simple steps, great wisdom!
Exactly the tips I need to know! Thanks! Already read the first one The Author Startup and it’s very helpful!
Exactly the tips I need to know! Thanks! Already read the first one The Author Startup and it’s very helpful!
March 27, 2020
BEYOND HIGHLY RECOMMENDED!!!
Mr. Brehm has written another excellent reference for authors and for those who are authors to be. His writing style is simple, practical, clear and all his books are packed with very useful information to help authors be the best that they can be apart from being best sellers. This book is worthy of your time. What are you waiting for?
Mr. Brehm has written another excellent reference for authors and for those who are authors to be. His writing style is simple, practical, clear and all his books are packed with very useful information to help authors be the best that they can be apart from being best sellers. This book is worthy of your time. What are you waiting for?
October 28, 2017
Enjoyable and straight to the point
This book have me everything I wanted to know in a very compressed time frame. Looking forward to putting it in practice.
This book have me everything I wanted to know in a very compressed time frame. Looking forward to putting it in practice.
Displaying 1 - 14 of 14 reviews