What does it take to reach the top? To become an ass-kicking Mortgage Agent? An unstoppable Mortgage Loan Originator? An award winning Mortgage Broker?
We go by different names depending on the territory, but mortgage are our game. And market domination is what this book is about.
Built on foundations set in the previous two volumes, Be The Better Broker, Volume 3 is a detailed, step-by-step guide to the soft skills of client management.
From deftly addressing the opening question so often asked "What's your best rate?" to the two magic words—"File Complete!"—this book gives you access to the processes, scripts, and strategies used during thousands of conversations addressing application intake, the subsequent ups, downs, twists, turns, and general stresses felt by both the client and yourself through the process of approval, documents signing, compliance, and insurance documents.
This book is your guide to building your resume, marketing, and advertising, along with a base of referring clients and all-out raving fans via one simple approach—creating excellence throughout the client experience.
Apply the principles and scripts outlined in this book and you'll be on your way to building you own 200+ file per year business.
I've consumed Volume 1 and 2 and now Volume 3 of the series.
I wish I had this book as a reference guide when I first embarked into my career as a Mortgage Broker.
It has something for every stage of your Mortgage Broker career as we are always learning. I have been in the industry for 11 years and I still picked up some great tips.
The author has hinted that there is a Volume 4 in the wind, I can't wait to see what that title will focus on.
I've purchase the audio book via Audible and listening at my desk for about an hour per day. I also picked up the paperback as it great for quick reference when you want to look up something as trying to find that gem of an idea in the audio track is very difficult.