CLICK & COLLECT is a sequence of poems that explores the shape and shaping of consumerism, internet culture, queerness and emotion. How do we brand the world around us and how does it brand us? Across lyrics and half-story-poems, CLICK & COLLECT gives advice on how to frighten your friends, weighs up the pros and cons of cream jeans, questions the efficacy of algae as a face mask, gives dental hygiene tips and ideas for floral arrangements. There’s even a poem from the perspective of the crocodile on Lacoste-branded clothing. If click & collect is the new cause & effect, how can realignments of brands-as-objects and objects-as-brands create queer spaces for new orientations and arrangements?
“I do actually wish there was some way I could wear Colin Herd’s poems” – Sam Riviere
“Razzle-dazzle stylings, superfine wit, charismatic discretion, and a vacuuming tenderness. Herd’s gift for words is exquisite and adventurous and armed to the teeth, and these poems are its perfect measurements” – Dennis Cooper
A tour through the great glass electric elevated showroom in the cloud and our heads in the clouds above our lives. A collect call from the wicker baskets that glitched out somewhere between your basket and your wish list. These poems have the speed and humour of the New York school, with bonus 21st century clowning.
Honestly I too, as the poet, am wondering if Cagliari really is hip, but the poet says “He knows enough / to know that it is now” so I’ll believe him. Because he’s really good.