Poorly Executed Vanity Project
I bought this book out of curiosity as I had watched some of the author’s YouTube videos where she had discussed writing and publishing.
The premise of this ‘magic realism’ novel appears to be an exploration of relationships - both romantic and familial - with the protagonist, Evie Snow, going on a journey in the afterlife to find her own ‘personal heaven.’ To unlock the door to her heaven, she must revisit moments from her past and visit loved ones in the present to answer three secrets that are preventing her from passing on. The book is split into three sections for each of the secrets, and chapters from her life are interspersed with chapters from the present.
The book does not appear to be set in any particular time period and there does not appear to be any difference between the world when Evie is 27 and the world when she dies at age 82. This is extremely problematic for several reasons.
Firstly, Evie’s outlook on life, her antiquated relationship with her parents and the language used to describe them (‘they were a terribly smart match,’ ‘a terribly successful law firm,’ ‘terribly sinister’ – terribly terrible) suggest that the book is set in a historical period, perhaps at the turn of the 20th century. As a 27 year old woman, Evie is so concerned with the views of her overbearing parents, their threat of an arranged marriage and the prospect of being cut off from her inheritance that (despite being able to live independently if she really wants to) she decides to end a relationship that she is happy in to meet their demands. The office that she works in has the misogynistic feel of the 1950s, her boss sexually assaults her on a daily basis and she feels she is helpless in the situation. It is not clear how this adds to or is of relevance to the story and it is quickly forgotten about by Fletcher. At the same time, this is a world (presumably Britain) with MacDonalds, where men wear skinny jeans and all sexual preferences appear to be accepted, suggesting a present day utopia.
Being unable to place the events in any time period is distracting and confusing for the reader and I am unable to understand why the author (or editor) thought this would work. It seems to me that perhaps the author did not want to undertake the research necessary to set the novel in a historical context and the lack of structure that this results in becomes tedious and frustrating.
The characters in the novel are two dimensional and clichéd. Their silly names (Evie Snow, Vincent Winter, Colin Autumn, August Summer, Grayson Pear, Sonny Shine) are cartoonish and the similes these names allow the author to create are predictable. The protagonist is a childish, self-absorbed goody two-shoes with ‘chocolate brown eyes’ (mentioned on pages two, eight, and ninety-two) and ‘fluffy caramel’ blonde curly hair (mentioned goodness knows how many times). She likes sweets and drinking tea, she wears a green coat and has a boyfriend with dark hair, green eyes and an interest in music. Viewers of the author’s YouTube channel will recognise her in the book as the character Evie and will recognise Fletcher’s boyfriend Pete as the character Vincent. This seems bizarrely narcissistic. It is quite cringe-inducing, especially when Fletcher references her YouTube fan base (‘I am a…hopeful’) and includes a mixed up version of both her initials and her boyfriend’s initials which are scrawled on Evie Snow’s door (‘CB luvs PF’). It’s a bit too contrived and I wonder if this was a request of Sphere to help the book appeal to her existing fans and therefore generate more revenue. Or perhaps the author took the advice ‘write about what you know’ a bit too literally.
It is clear that Fletcher wishes to portray Vincent Winter as a ruggedly handsome, impossibly kind romantic and that she intends for the reader to warm to him quickly. His first conversations with Evie struck me as creepy. With ‘quivering’ eyebrows he says things like ‘hello sweetie’ and ‘you’ve got a twinkle in your eyes’. It brought to mind a predatory old man, rather than a 28 year old harmless flirt.
The decisions that 27 year old Evie makes in the book are not explained in any depth. She decides to bow down to her parents’ demands once she realises that her 20 year old brother is gay and that his inevitable disinheritance means she will need to support him financially. This is bonkers. They’re both adults living in a seemingly accepting modern (except for in the workplace) city.
I am amazed that On the Other Side has been published seemingly with no editing. Sphere are clearly seeing this as purely a money making exercise based on the author’s online fan-base, rather than investing in creating something readable. This does a disservice to both the author and reader, the writing is so bad in places that it completely distracts from the story.
The author seems to have a fascination with characters’ eyebrows which are continually ‘twitching’, ‘furrowing’, ‘flickering’, ‘burrowing’, ‘knitting together’, ‘wrinkled’, ‘rising’ and even ‘quivering’. They are ‘bushy’, ‘slender’, ‘wildly untamed’ and at one point are compared to a dog’s ears. The repetition and the strange choice of adjectives become extremely irritating early on.
The clumsy use of weather metaphors reads like GCSE coursework. On page 108, ‘neither [character] could have known that this was the calm before the storm.’ On page 183, ‘like all storms, this was just the calm that came before.’ Yawn. The tree grown from Evie’s heart only bears fruit after a storm because Evie would ‘always make the best out of a bad situation.’
In contrast to this, when I actually thought I was reading a slightly more original metaphor on page 212, this turns out to be literal…’and in that moment, all her drawings turned to glass and fell from the walls, scattering around her, lost for ever.’ This is a moment of ‘magic realism’ which feels completely out of place in the book and only adds more clunk to the confused story.
The book is young adult fiction, not women’s fiction as the author has described it online. The book should be aimed at 10-12/13 year olds, I’m not sure that anyone older than this would get any enjoyment from it. The author has stated that she feels the book should only be read by ages 16 and upwards as ‘there are some swear words. There is a lead up to a sex scene but no actual sex scene and then there’s some adult themes like grief and loss and marriage and sex.’ This is extremely patronising. The greatest YA fiction books contain aspects of real life: the unpleasant bits and the adult bits and words that would be censored on TV pre-watershed. I would advise any teen over 13 to read Special by Bella Bathurst, Junk by Melvin Burgess and Love Lessons by David Belbin. These books are far more enriching and relatable, even though Fletcher may consider the content inappropriate.
The authorial voice dominates the novel and it feels that Fletcher’s concern for how she comes across to her YouTube fans dictates what she writes. 27 year old Evie’s reputation is snow white. She has never been kissed until she meets Vincent, would never go further than kissing on a first date and is even concerned about going for a walk with her date past 8pm in case she’s tired for work the next day – until she realises the next day is Saturday. Phew! At one point in the novel, Evie and Vincent ‘had been having a lovely day by the pond in a nearby park, which was filled with birds and old people.’ The highlight of the day out is when Vincent trips over a goose and falls into the pond – what a wholesome hoot!
In the world of Evie Snow, alcohol equals drunk behaviour and is therefore unacceptable. As a man in his early twenties, Vincent would behave ‘like a parent at a children’s birthday party’ to ensure that his friends behaved. ‘he would watch his friends run off to the dance floor and inevitably embarrass themselves before the evening was out while he’d wait at the bar and drink as few of the tiny bottles of overpriced Coke as he could without getting chucked out.’
When Sonny Shine is drunk while singing at a school party and wears Evie’s dress onto the stage (a tiring attempt at humour), Fletcher is at pains to point out that ‘Evie and Vincent were more than open-minded enough to accept Sonny wholeheartedly had he naturally felt more comfortable in women’s clothing, but seeing as this was unintentional (thanks to the amount of alcohol coursing through his bloodstream), they both felt embarrassment flush to their cheeks.’ A bit convoluted for an unnecessary authorial panic.
Similarly, Evie names her daughter Isla after a much older female servant she seemed to vaguely know, but who enlightened her with her openness about pansexuality. They don’t stay in touch when Isla is sacked by her mother for kissing a woman, but Evie admires her confidence in her own sexuality enough to name her child after her. In fact the whole section on different sexualities – Vincent is bisexual, Isla is pansexual, Evie is heterosexual and Eddie is homosexual - is written clumsily as an apparent attempt from the author to be inclusive. In Fletcher’s classic unsubtle style, instead of introducing this aspect of the characters’ lives gradually, by introducing partners or making it part of the interweaving narrative, the reader is treated to several pages of the authorial voice explaining each of the characters’ romantic experiences.
It is a book where good behaviour is rewarded (in the afterlife) and bad behaviour is not: Evie always tries to be ‘the best version of herself’ and is rewarded for this with eternal bliss. Vincent’s wife Cynthia Petal is desperate for a family, she commits adultery resulting in pregnancy and therefore is punished by losing the baby. It is a world where there is right, wrong and no in between and ultimately I do not feel that this is a helpful message for young readers (something Fletcher is always at pains to express her enthusiasm for in her YouTube videos).
Aside from the obvious comparison to regurgitated fairy tales, the author also seems to be trying to create an updated version of Emily Bronte’s Wuthering Heights - with Vincent Winter as the smouldering dark haired Heathcliff who Evie (Cathy) loves but can’t allow herself to have and Jim Summer as the kindly but lacking-in-passion Edgar Linton who she marries. Only in the afterlife can peace be found for the lovers…it’s been done better before.
Unfortunately I fear Bronte would be spinning in her grave were she to read On the Other Side and I think perhaps the author should try and hone her writing skills (show, not tell! Calm down with the verbs, ‘said is often better than ‘growled’!) before attempting her (already threatened) second novel.