An examination of the world of political campaigning cites the flaws in the current party-dominated political system, noting the author's efforts to work against the two-party political industry and predicting the election of a third-party president. 40,000 first printing.
A really cool book from a smart political communicator whom I had the pleasure of interviewing. Some great ideas for candidates and movements outside the mainstream, and some ammo for those who think most political consultants and campaign managers owe most of their success to blind luck.
This book makes me optimistic about the state of politics and elections in this country. More importantly it gives me confidence to vote my mind, whatever that may be, and not simply for the lesser of two evils.