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True Influence: The Magic of Human Connection

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Times have changed and it’s harder than ever to build influence. The world is getting better at ignoring you and your message is being smothered by all the noise.

That’s why influence is no longer about convincing people, but rather, connecting with them. In today’s high-tech, low-touch world, human connection is the fundamental shift you MUST make if you want people to listen when you speak, buy what you sell, and follow where you lead.

When persuasion is your goal, manipulation follows. But when connection is your goal, true influence follows.

This book hands you the scripts, stories, tools, strategies, and framework that modern science has shown to be the keys to building influence the right way, with the magic of human connection.

200 pages, Paperback

Published December 5, 2017

6 people are currently reading
51 people want to read

About the author

Tim David

21 books14 followers

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Displaying 1 - 7 of 7 reviews
Profile Image for Alese Morgan.
3 reviews14 followers
November 24, 2017
There are books you read once, quickly forgetting it and moving on. THEN you come across a book that is so useful, it becomes a regular resource on your bookshelf. This is that book! Tim David's newest book TRUE Influence provides practical, life changing information that will change how you interact with others and delivers its promise of creating influence for the positive!
Profile Image for Rar Pmo.
1 review
August 3, 2019
The book is very riveting up from page 1 to page 165 !! I managed to summarise the important points using post-it notes, 1 for almost every 2-3 pages !!

As this type of book is new to me, i was so riveted that i finished the whole book today Saturday 3rd Aug 2019 from after lunch to 9pm.

I am very excited to learn the 4-step T.R.U.E. hierarchy - Techniques, Relationship, Understanding and Ethics. I hope to apply that to my own marketing project in the near future.

In addition, as the Mr David mentioned Mr Cialdini in a respectful manner, I think i should also try to read up on Mr. Cialdini, as I want to know more about Level 1 approach to Influencing using Techniques

I hope to get the input of others who planned to use this book for the marketing / sales strategies, my email address ramzani.abd.raub at gmail dot com
Profile Image for Rod Thorell.
4 reviews
December 8, 2017
Tim David has taken his learnings from years of trying to politely lead people into believing something they haven't seen and put it into an easy to follow process that can be applied to business relationships. Rather than telling you how to deceive and trick people into seeing things your way, Tim shows how you can turn every interaction into a positive relationship - without compromising your ethics or morals. This book will guide you toward helping clients, staff and leaders see the benefits or your plans, products and services. Definitely something that should be purchased and given to every team as part of their 2018 required reading list, certainly will be circulating it in our organization.
Profile Image for Nathan.
25 reviews
December 6, 2017
After reading "Magic Words", I was hooked on the way that Tim delivers heady concepts via practical, every-man process. The lessons & stories contained in "True Influence" provide the "how-to" for connecting with people, especially those who don't see eye-to-eye with you. While I enjoyed most every page, the section on Understanding & Ethics particularly stood out to me. I find that directed attention to these angles are what set "True Influence" apart from so many books on leadership & interpersonal interaction. All in all, a great read - one I look forward to sharing with many peers in the near future!
1 review
November 23, 2017
Amazing book. Just what I've been waiting for my whole life. Tips on how to be more influential. I love Tim's stories and how it conveys the point in simple and easy to remember ways. Do yourself a favor and get it!
3 reviews
November 24, 2017
This book is a must read, if you value positive communication, if you value people, if you value honesty and integrity, it’s for you. The author Tim David is witty and very entertaining in his writing style, using real life examples to help you see how it’s possible to influence in a positive way. It’s all about human connection and respect. Whether you lead in business or run a home this book will help you communicate better. I loved it!!
1 review
November 27, 2017
I was so excited to read this book. I’ve always been somewhat shy, but this book has given me the strength to believe I can influence someone! This is a well written book. It is easy to follow and understand. It should be in every household.
Displaying 1 - 7 of 7 reviews

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