Mind Capture: How You Can Stand Out in the Age of Advertising Deficit Disorder

by Tony Rubleski, Jeffrey Gitomer (Foreword)

FINALLY! A New Business Book That's Not Boring And Long Overdue. In mind capture you'll *Ways to quickly investigate, cross pollinate and then detonate ideas into your marketing and sales efforts for maximum profits *Proven ways to crank up sales immediately and make your marketing sizzle *Simple strategies to save you time and money from becoming a marketing victim *Actual exhibits of successful marketing and publicity techniques in action *Why the shift from sales pitch to great content is critical to your success *How to quickly stand out in the age of media chaos and advertising noise to capture attention, repeat business and referrals Each generation a bold, unique, disruptor emerges to shake up the scene and status quo with a unique perspective on business. If you're looking to positively impact your sales, market, and industry you've found the perfect book.

196 pages, Paperback

First published August 1, 2008

Reviews

[Ryan Agrimson · Rating 5 out of 5]

Tony Rubleski keeps it short, simple, and straight to the point in his second book of a two part series. The book is perfect for aspiring and field tested entrepenuers. The author's experience as an advertising consultant excentuates his understanding for demanding the attention of prospective consumers.
This book is not meant to be read once and then collect dust on your shelf, rather, it is more like a study guide for advertising. Every time you sit down and attempt to reach out with direct advertising, this book better be setting next to you or the audio version better be qued in your MP3 player. The combination of his two books are the most useful tools I've had in my profession.

[Corey Perlman · Rating 5 out of 5]

I've read a lot of marketing books over the years, but Tony's Mind Capture stopped me dead in my tracks. I found myself scribbling notes the entire time and my mind was spinning with ideas all the way through. Every business owner, marketer and salesperson needs to read this book.

Corey Perlman
www.ebootcampbook.com

[Lori Grant · Rating 3 out of 5]

An optional-read book on advertising for the knowledge worker, manager, executive, or entrepreneur.