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The Prosperous Coach: Increase Income and Impact for You and Your Clients
Show your clients what they cannot see. Say to your clients what no one else would dare to say. And you will have all the clients you ever desire. Whether you are a new coach or you already have a six-figure coaching practice, The Prosperous Coach will show you how to: Access a set of tools you can use to begin creating your own clients immediately Sign clients you love while maintaining your integrity Match your unique skills and talents with the clients you serve Develop a system that works for you for referrals and new clients, time after time Make bold, life-changing proposals Move beyond the deep-seated beliefs that hold most coaches back from success for themselves and their clients Overcome-forever-the two levels of fear that coaches face Move from people-pleasing to powerful service Be a world-class coach with highly committed clients And so much more..."
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First published January 1, 2013
400 people are currently reading
2709 people want to read
About the author
Steve Chandler
142 books285 followers(Arabic: ستيف تشاندلر)
Steve Chandler, bestselling author of 100 Ways to Motivate Yourself, Time Warrior and 30 other books, is known as America's notoriously unorthodox personal growth guru. He has helped thousands of people transform their lives and businesses.
Steve invites you to join his inner circle, the Wealth Warrior Movement, whose sole focus is supporting you in creating greater prosperity for yourself. Join by visiting and you will receive prosperity-building messages from Steve three times a week, each and every week, as well as monthly webinars by Steve, books by Steve and the members-only CREATING WEALTH Audio Series.
And... Steve's NEWEST book Wealth Warrior will go out to all members of the Wealth Warrior Movement when it's published in September 2012.
Steve Chandler, bestselling author of 100 Ways to Motivate Yourself, Time Warrior and 30 other books, is known as America's notoriously unorthodox personal growth guru. He has helped thousands of people transform their lives and businesses.
Steve invites you to join his inner circle, the Wealth Warrior Movement, whose sole focus is supporting you in creating greater prosperity for yourself. Join by visiting and you will receive prosperity-building messages from Steve three times a week, each and every week, as well as monthly webinars by Steve, books by Steve and the members-only CREATING WEALTH Audio Series.
And... Steve's NEWEST book Wealth Warrior will go out to all members of the Wealth Warrior Movement when it's published in September 2012.
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Displaying 1 - 30 of 208 reviews
June 24, 2016
This book goes back and forth between the two authors with quick snippets of ideas that felt pretty repetitive - get out and have conversations with people. I guess that's the big secret? Except the advice is to not build an email list, don't go to networking events, don't waste time writing in a blog or utilizing social media. Um... Ok. What's left?
One story was of how one of the authors got their clients on an airplane or at the beach and now were charging each client $25,000. While that's great and all, it's not realistic, especially if you have a niche market. I was disappointed that there wasn't more direction on actually getting clients to have conversations. The advice was to call an old friend or send an article to someone. Um.... Ok.
On the positive, there were some tips on how to close the sale when you do get the client in a conversation. Although it's recommended to have a full two hour session and to coach during this time. Again, not realistic especially for someone just starting out.
It was very Ra-Ra you can do it, with little actionable steps.
One story was of how one of the authors got their clients on an airplane or at the beach and now were charging each client $25,000. While that's great and all, it's not realistic, especially if you have a niche market. I was disappointed that there wasn't more direction on actually getting clients to have conversations. The advice was to call an old friend or send an article to someone. Um.... Ok.
On the positive, there were some tips on how to close the sale when you do get the client in a conversation. Although it's recommended to have a full two hour session and to coach during this time. Again, not realistic especially for someone just starting out.
It was very Ra-Ra you can do it, with little actionable steps.
June 26, 2021
[FIRST READ: 10/15/2017] I’d heard people rave about THE PROSPEROUS COACH, so when I decided to start a coaching practice, this was one of the first books I purchased. Unfortunately, I was pretty disappointed. The material felt light and fluffy, and the authors repeated themselves ad nauseam.
I was hoping for some practical advice about starting and running a successful coaching business, but instead, I got common sense tidbits (“coach as much as possible”) and general motivational snippets (“always be yourself!”). The writing itself was choppy and read like a series of blog posts or content mined out of a weekly newsletter and sloppily slapped together into a book.
I did appreciate the focus on each individual client. I think many people forget that you can build a successful business serving one person at a time. That’s how you grow a community, and that’s how you become known for being an expert in your field: by believing that every person you speak to is the most important person in the world at that very moment.
I would have loved more concrete examples of how to create value for people, how to make a difference, and how exactly to create those conversations where you “serve this person so powerfully that they never forget this experience for the rest of their life.”
[2ND READING: 06/25/21] It's amazing how much more I got out of this book the second time I read it. The first time, I was a brand new coach. I had just decided to hang up my coaching shingle. I wasn't certified, and I knew next to nothing about attracting clients and serving them at a deep level.
Nearly four years later, my business is at an entirely different level, and so am I. I've created a profitable business that aligns with what Chandler and Litvin preach in this book: a high-end, high-touch, high-value service that deeply impacts and transforms people's lives. As such, I found their advice powerful and moving, and infinitely actionable.
I did find the book repetitive in places -- especially toward the end -- but I didn't mind hearing the same message repeated since I found myself nodding along every time. This is one book I intend to read again.
I was hoping for some practical advice about starting and running a successful coaching business, but instead, I got common sense tidbits (“coach as much as possible”) and general motivational snippets (“always be yourself!”). The writing itself was choppy and read like a series of blog posts or content mined out of a weekly newsletter and sloppily slapped together into a book.
I did appreciate the focus on each individual client. I think many people forget that you can build a successful business serving one person at a time. That’s how you grow a community, and that’s how you become known for being an expert in your field: by believing that every person you speak to is the most important person in the world at that very moment.
I would have loved more concrete examples of how to create value for people, how to make a difference, and how exactly to create those conversations where you “serve this person so powerfully that they never forget this experience for the rest of their life.”
[2ND READING: 06/25/21] It's amazing how much more I got out of this book the second time I read it. The first time, I was a brand new coach. I had just decided to hang up my coaching shingle. I wasn't certified, and I knew next to nothing about attracting clients and serving them at a deep level.
Nearly four years later, my business is at an entirely different level, and so am I. I've created a profitable business that aligns with what Chandler and Litvin preach in this book: a high-end, high-touch, high-value service that deeply impacts and transforms people's lives. As such, I found their advice powerful and moving, and infinitely actionable.
I did find the book repetitive in places -- especially toward the end -- but I didn't mind hearing the same message repeated since I found myself nodding along every time. This is one book I intend to read again.
July 27, 2016
Bullshit.
March 30, 2016
I love coaching. I love the process, digging in, and helping my clients unravel their concerns, interests, goals, and objectives.
What does not come quiet as naturally is marketing. Frankly, we can be the best of the best of the best and unless we are capable of positioning ourselves so that we are available and take a leadership role in managing our practice - we are not going to have a lot of opportunity to exercise our craft.
This book provides quick, short, to the point ideas on how to move into the market, position in a constructive place, and generate genuine, meaningful, uplifting work for both us as coaches and providing the same for our clients. Highly recommend!
What does not come quiet as naturally is marketing. Frankly, we can be the best of the best of the best and unless we are capable of positioning ourselves so that we are available and take a leadership role in managing our practice - we are not going to have a lot of opportunity to exercise our craft.
This book provides quick, short, to the point ideas on how to move into the market, position in a constructive place, and generate genuine, meaningful, uplifting work for both us as coaches and providing the same for our clients. Highly recommend!
February 14, 2024
I love-hate this book. THE GOOD: The core teaching is something I’m deeply struck by: Trade out time doing “marketing activities” with time giving free coaching sessions to ideal-fit people. If they sign up, great. If they don’t sign up, you just served someone you admire. It’s easier for people to refer to you because they can give free sessions to friends as a gift. Hell yeah.
I’ve been a coach for a over a decade, I’ve taught people how to enroll clients for 6 years, and I’ve tried dozens of different enrollment models. I have built a full practice many times over the years. And this is the first time I’ve been actively excited about a new approach to enrollment in years. That makes me value and appreciate the core message of this book.
THE BAD: The remaining 80% of the book is what makes me hate the coaching industry. 70% of the book reads as a not-so-subtle pitch for you to hire them and join their programs. Making 6 and 7 figures is held up as the vision of a “good life.” They speak in the authoritative “this is how the world works, follow our wisdom and you will get everything you desire” that seems to be the so common among rich white men. 🤮
I’ve been a coach for a over a decade, I’ve taught people how to enroll clients for 6 years, and I’ve tried dozens of different enrollment models. I have built a full practice many times over the years. And this is the first time I’ve been actively excited about a new approach to enrollment in years. That makes me value and appreciate the core message of this book.
THE BAD: The remaining 80% of the book is what makes me hate the coaching industry. 70% of the book reads as a not-so-subtle pitch for you to hire them and join their programs. Making 6 and 7 figures is held up as the vision of a “good life.” They speak in the authoritative “this is how the world works, follow our wisdom and you will get everything you desire” that seems to be the so common among rich white men. 🤮
April 9, 2017
As with all books, particularly those that are non-fiction and very targeted to a specific demographic, audience is everything. This book is written by two coaches whose express purpose is to coach other coaches on how to establish a thriving coaching practice.
In the world of books on coaching, this is a page-turner :) I couldn't put it down and read straight through because I felt like the entire book resonated with me.
I love the Chandler/Litvin combo and think they should co-author more books together; it just works, and that's not always the case with a written joint venture.
In my world, this book ranks right next to Steve Chandler's Wealth Warrior: The Personal Prosperity Revolution on a scale of one to OMG THIS IS MY LIFE! with the score coming in for both books at OMG THIS IS MY LIFE.
Big shock.
In the world of books on coaching, this is a page-turner :) I couldn't put it down and read straight through because I felt like the entire book resonated with me.
I love the Chandler/Litvin combo and think they should co-author more books together; it just works, and that's not always the case with a written joint venture.
In my world, this book ranks right next to Steve Chandler's Wealth Warrior: The Personal Prosperity Revolution on a scale of one to OMG THIS IS MY LIFE! with the score coming in for both books at OMG THIS IS MY LIFE.
Big shock.
August 8, 2014
Very interesting book with some great ideas. However.... What Steve is telling us Not to do (articles, workshops, etc) seems to be the way he started and built his name. It's all very well when you've got the client base with you and you can then be choosy on your clients and how wealthy they already are, but we still have to grow our reputations first to get there - and that seems to have been lost from this book. Worth reading for a different spin.
May 24, 2016
I didn't find much useful information in this book; I personally felt that some of the advice was a bit too far fetched and not applicable to the average person starting out on their own (Getting a new client to pay $25,000 for coaching? Not in my world...). There are a few good points made and it's a very quick read. I'd say it's worth reading/skimming, but don't purchase this book; it won't be one you go back to again.
February 24, 2015
The 1 must read book for all coaches.
February 25, 2016
The only book about marketing coaching I have read that really addresses what people are purchasing when they purchase coaching services. The explanations conform to my experiences both as a client buying coaching services and as a coach selling such services.
The model and approach contained in here make sense. The proof, of course, is in the pudding.
The model and approach contained in here make sense. The proof, of course, is in the pudding.
March 1, 2017
This book was a real eye-opener for me. I've been trying all the usual stuff: internet marketing, hosting webinars, email newsletter, building a sales funnel, etc. I did some "strategy session" sales calls early on, but after 10 calls and no sales, I quit trying to get people on the phone. It's hard and super stressful, so if it's not working, why do it?
This book basically recommends the opposite of everything I've been doing... and I've found it compelling enough that I think I'm going to take its advice. Or at least the part that says talk to people as much as possible, give them a real experience of coaching, invite them to do more, and be fine whether it's a yes or a no.
This book has actually gotten me fired up about getting on the phone with people--no small feat. Really, if it's all as simple as that, that's good news. What I hate most about calls is that I feel like they're taking me away from my "work"--but if calls get me clients, then they are my work, and the "work" can go jump in a lake.
Even if it doesn't work out that way, this approach has given me one less thing to whine about. I can say, "Wah, I hate sales calls! *pout*" but this approach removes that option. Now if I wanted to whine, I'd have to say, "I hate coaching." I think losing the option to whine will be really good for me. And if it turns out I really do hate coaching, well, I better find that out sooner rather than later!
This is also the book that talked about exponential progress as opposed to incremental progress. We're almost to the part where everything takes off!
Highlights:
THIS WILL GET YOU CLIENTS by Steve WE CALL THESE THE Eighteen Fearless Disciplines, because they are activities that work (but only when practiced). location 629
If you haven’t heard back, send a gift and a note. Don’t even refer to working together. Contribute and serve. You don’t need them; they need you. Behave accordingly. location 788
Do not be afraid to ask an innocent question like, “Is this something you would like to do?” Now notice how innocent that question is. It’s not pushy, it’s not salesy. Please see yourself in the same light as if you were a waiter in a restaurant. See yourself serving someone by asking that question. location 805
It is a great service to people to direct them. When someone wants your work—wants your coaching—please direct them. location 835
Before our conversation ends I want to return the client and myself to the context of possibility. Even if we have slipped into the context of affordability, I want to re-direct the conversation to the context of possibility before it ends: What’s possible if we worked together? Why would it be worth it to you if we worked together? How would it be worth it to you? What in your world that you would like to be different might be different if we worked together? What’s possible for us? What would you like to change? What do you want? Why don’t you have it now? Tell me what you want and then tell me why it is not in your life right now. If you can tell me why it’s not in your life right now, you and I might be able to create a plan to work together to make that possible for you. What would that be worth to you? Would those results be worth that investment? You tell me. I’m not going to tell you. location 883
If the answer to your question, “Would you like some help with that?” is a clear yes, invite them to meet with you. location 991
Block out two hours for them. Let them know that you will create a life-changing coaching experience. Don’t be afraid to tell them that. Coaching IS life-changing. Even a single session. Then put a date in your calendar. location 993
“Christina, can you help me? I have a space available on The Confident Woman’s Salon. It’s a program for nine amazing women. Each woman is powerful, confident and successful. She has already achieved a great deal in life. And despite a track record of success, she is ready for support to achieve a goal that feels ‘impossible’ right now. Do you know a woman like that?” Every once in a while, the person in front of you will say, “Oh my gosh. That’s me!” But even if what you are creating is not for them, they won’t feel you’re trying to force something on them. And if this isn’t right for the person you are speaking to, they will pause and genuinely reflect on who they know. location 998
Then, when someone says a name to you, never say, “Thanks, I’ll call them.” In fact, do the opposite. Get curious... “Tell me about her. What’s her big dream? What do you think may be holding her back the most in life, right now? Has she ever experienced coaching before? Do you think she’d be open to coaching? Why do you think she’d benefit from speaking to me?” At the end of this conversation, if it feels like there may be a fit, say something like: “Have your friend call me or email me. You see, I never cold call. Even for a referral. Tell her that this is my gift to her from you. Tell her that I’ll block out two hours for her. I’ll create a powerful coaching experience and we’ll get her challenges handled. Forever.” Make your invitations as if you are inviting people to the best party in the world. Coaching is such a gift to most people’s lives. Don’t hesitate to share it. Because they’d be crazy to miss it. But even if they’re not ready for it in this moment, that’s perfectly fine, because someone else will be. location 1005
The real magic is not in your self-belief or whether or not you think you can deliver a certain amount of value. The real magic is in whether you are willing to help your clients dive deeper than they have ever gone into the question: What do you really, really, really, really want? location 1029
“Does this feel like we are rushing things? If it does, let’s slow things down. Because if this doesn’t feel like a fit, let’s call it a clear no for now. “Let me be clear: you do not need coaching. In fact nobody needs coaching. The question is, do you want coaching? Personally, I believe in coaching so much that I have had my own coach for years. But that’s because I love having someone who believes in me. I love having someone hold me accountable to a bigger vision. I love someone who doesn’t believe in the negative stories I tell myself or the fears that hold me back. Not everyone wants that. “Basically unless this is an absolute yes for you, let’s leave today being totally clear that it is a no. That way if the desire begins to build in you to be coached you can come back to me. But only when you are ready. location 1069
“I don’t really do chats. But if you would like to experience a deep coaching conversation, then call me. I will block out two hours for you for a powerful, life-changing experience...” “Always be creating location 1208
Tracking sheet location 2322
This book basically recommends the opposite of everything I've been doing... and I've found it compelling enough that I think I'm going to take its advice. Or at least the part that says talk to people as much as possible, give them a real experience of coaching, invite them to do more, and be fine whether it's a yes or a no.
This book has actually gotten me fired up about getting on the phone with people--no small feat. Really, if it's all as simple as that, that's good news. What I hate most about calls is that I feel like they're taking me away from my "work"--but if calls get me clients, then they are my work, and the "work" can go jump in a lake.
Even if it doesn't work out that way, this approach has given me one less thing to whine about. I can say, "Wah, I hate sales calls! *pout*" but this approach removes that option. Now if I wanted to whine, I'd have to say, "I hate coaching." I think losing the option to whine will be really good for me. And if it turns out I really do hate coaching, well, I better find that out sooner rather than later!
This is also the book that talked about exponential progress as opposed to incremental progress. We're almost to the part where everything takes off!
Highlights:
THIS WILL GET YOU CLIENTS by Steve WE CALL THESE THE Eighteen Fearless Disciplines, because they are activities that work (but only when practiced). location 629
If you haven’t heard back, send a gift and a note. Don’t even refer to working together. Contribute and serve. You don’t need them; they need you. Behave accordingly. location 788
Do not be afraid to ask an innocent question like, “Is this something you would like to do?” Now notice how innocent that question is. It’s not pushy, it’s not salesy. Please see yourself in the same light as if you were a waiter in a restaurant. See yourself serving someone by asking that question. location 805
It is a great service to people to direct them. When someone wants your work—wants your coaching—please direct them. location 835
Before our conversation ends I want to return the client and myself to the context of possibility. Even if we have slipped into the context of affordability, I want to re-direct the conversation to the context of possibility before it ends: What’s possible if we worked together? Why would it be worth it to you if we worked together? How would it be worth it to you? What in your world that you would like to be different might be different if we worked together? What’s possible for us? What would you like to change? What do you want? Why don’t you have it now? Tell me what you want and then tell me why it is not in your life right now. If you can tell me why it’s not in your life right now, you and I might be able to create a plan to work together to make that possible for you. What would that be worth to you? Would those results be worth that investment? You tell me. I’m not going to tell you. location 883
If the answer to your question, “Would you like some help with that?” is a clear yes, invite them to meet with you. location 991
Block out two hours for them. Let them know that you will create a life-changing coaching experience. Don’t be afraid to tell them that. Coaching IS life-changing. Even a single session. Then put a date in your calendar. location 993
“Christina, can you help me? I have a space available on The Confident Woman’s Salon. It’s a program for nine amazing women. Each woman is powerful, confident and successful. She has already achieved a great deal in life. And despite a track record of success, she is ready for support to achieve a goal that feels ‘impossible’ right now. Do you know a woman like that?” Every once in a while, the person in front of you will say, “Oh my gosh. That’s me!” But even if what you are creating is not for them, they won’t feel you’re trying to force something on them. And if this isn’t right for the person you are speaking to, they will pause and genuinely reflect on who they know. location 998
Then, when someone says a name to you, never say, “Thanks, I’ll call them.” In fact, do the opposite. Get curious... “Tell me about her. What’s her big dream? What do you think may be holding her back the most in life, right now? Has she ever experienced coaching before? Do you think she’d be open to coaching? Why do you think she’d benefit from speaking to me?” At the end of this conversation, if it feels like there may be a fit, say something like: “Have your friend call me or email me. You see, I never cold call. Even for a referral. Tell her that this is my gift to her from you. Tell her that I’ll block out two hours for her. I’ll create a powerful coaching experience and we’ll get her challenges handled. Forever.” Make your invitations as if you are inviting people to the best party in the world. Coaching is such a gift to most people’s lives. Don’t hesitate to share it. Because they’d be crazy to miss it. But even if they’re not ready for it in this moment, that’s perfectly fine, because someone else will be. location 1005
The real magic is not in your self-belief or whether or not you think you can deliver a certain amount of value. The real magic is in whether you are willing to help your clients dive deeper than they have ever gone into the question: What do you really, really, really, really want? location 1029
“Does this feel like we are rushing things? If it does, let’s slow things down. Because if this doesn’t feel like a fit, let’s call it a clear no for now. “Let me be clear: you do not need coaching. In fact nobody needs coaching. The question is, do you want coaching? Personally, I believe in coaching so much that I have had my own coach for years. But that’s because I love having someone who believes in me. I love having someone hold me accountable to a bigger vision. I love someone who doesn’t believe in the negative stories I tell myself or the fears that hold me back. Not everyone wants that. “Basically unless this is an absolute yes for you, let’s leave today being totally clear that it is a no. That way if the desire begins to build in you to be coached you can come back to me. But only when you are ready. location 1069
“I don’t really do chats. But if you would like to experience a deep coaching conversation, then call me. I will block out two hours for you for a powerful, life-changing experience...” “Always be creating location 1208
Tracking sheet location 2322
April 13, 2025
I found this book incredibly valuable. While my initial expectations were different, by the end, it felt like a powerful coaching experience in itself—ideal for anyone curious about coaching or already working in the field. The authors, true to their philosophy, don’t aim to please but rather to challenge. They clearly define what coaching is and, just as importantly, what it is not.
One standout aspect is their categorization of coaching approaches, which I found particularly insightful. However, my key takeaway was their emphasis on the necessity of permission in coaching. The book stresses that even if interactions with friends, family, or others resemble coaching—or reveal innate coaching skills—those moments shouldn’t be conflated with actual coaching. Coaching, they argue, is a deliberate, consent-based practice, not something to be imposed casually.
As I noted earlier, this book has broad appeal. Whether you’re exploring coaching (as I am) or already have years of paid experience, the authors’ direct yet thoughtful approach offers both inspiration and actionable guidance.
One standout aspect is their categorization of coaching approaches, which I found particularly insightful. However, my key takeaway was their emphasis on the necessity of permission in coaching. The book stresses that even if interactions with friends, family, or others resemble coaching—or reveal innate coaching skills—those moments shouldn’t be conflated with actual coaching. Coaching, they argue, is a deliberate, consent-based practice, not something to be imposed casually.
As I noted earlier, this book has broad appeal. Whether you’re exploring coaching (as I am) or already have years of paid experience, the authors’ direct yet thoughtful approach offers both inspiration and actionable guidance.
July 20, 2025
Not very general purpose: mostly coaching *coaches*. Quite interesting in showing how these coaches work (e.g., the authors don’t recommend cold calling, they practice saying the fees so that it sounds normal, etc).
July 21, 2018
For everybody that wants to become a certain type of coach, this book is highly recommendable.
Many gold nuggets in the book, but the main idea is to establish strong relationships with clients and coach them fearlessly.
A few of my takeaways:
1. Create an environment where change can happen. Don't sit together over lunch. Do a one on one transformative experience, already in the introductory session.
2. Coaching clients and creating them is the same. You create (get) clients by coaching them so powerfully that they experience what coaching would be like, never forget the experience and develop a desire to work with you.
3. Imagine your ideal coaching lifestyle 5 years from now. Why do you want to be a coach? How should it support your lifestyle? Who do you want to coach? From where?
4. Master three disciplines: 1. Creating clients. 2. Coach Fearlessly 3. Do your own inner work.
5. Log the amount of time you are in conversations where you serve someone. No sale has ever occurred outside a conversation. If you're a coach, then coach. Serve.
6. Get a coach yourself and pay him more than you would be comfortable. If you don't have a coach yourself you a) have trouble finding your own blind spots and b) you will come across as not believing in coaching yourself.
7. End sessions on an outlook of what is possible for a client with coaching, not on money.
8. Four steps to Create clients: 1. Connect 2. Invite 3. Create 4. Propose. Track these metrics weekly to grow your coaching business. How many people did you connect with, how many, did you invite to a session, how many did you have a session with, how many did you propose your coaching to?
9. Start being a coach now, don't wait. Deliver value, coach people for free. Grow business by coaching and being in powerful serving conversations.
10. Treat coaching and self-employment in general as blue collar job. Put in your 8 hours a day, especially in the beginning when you struggle with clients. Do it by having well-defined routines, which are independent of your mood.
12. "Every act of conscious learning requires the willingness to suffer an injury to one's self-esteem." -Thomas Szasz
Highly recommendable.
Many gold nuggets in the book, but the main idea is to establish strong relationships with clients and coach them fearlessly.
A few of my takeaways:
1. Create an environment where change can happen. Don't sit together over lunch. Do a one on one transformative experience, already in the introductory session.
2. Coaching clients and creating them is the same. You create (get) clients by coaching them so powerfully that they experience what coaching would be like, never forget the experience and develop a desire to work with you.
3. Imagine your ideal coaching lifestyle 5 years from now. Why do you want to be a coach? How should it support your lifestyle? Who do you want to coach? From where?
4. Master three disciplines: 1. Creating clients. 2. Coach Fearlessly 3. Do your own inner work.
5. Log the amount of time you are in conversations where you serve someone. No sale has ever occurred outside a conversation. If you're a coach, then coach. Serve.
6. Get a coach yourself and pay him more than you would be comfortable. If you don't have a coach yourself you a) have trouble finding your own blind spots and b) you will come across as not believing in coaching yourself.
7. End sessions on an outlook of what is possible for a client with coaching, not on money.
8. Four steps to Create clients: 1. Connect 2. Invite 3. Create 4. Propose. Track these metrics weekly to grow your coaching business. How many people did you connect with, how many, did you invite to a session, how many did you have a session with, how many did you propose your coaching to?
9. Start being a coach now, don't wait. Deliver value, coach people for free. Grow business by coaching and being in powerful serving conversations.
10. Treat coaching and self-employment in general as blue collar job. Put in your 8 hours a day, especially in the beginning when you struggle with clients. Do it by having well-defined routines, which are independent of your mood.
12. "Every act of conscious learning requires the willingness to suffer an injury to one's self-esteem." -Thomas Szasz
Highly recommendable.
August 18, 2014
Clear, straightforward book on growing your coaching practice and becoming a powerful coach. I loved their advice to approach your coaching like a business - something that I feel is too often missing in the world of coaching.
The book is organized in a fun, easy-to-read way, and I like the way it flows between the voices of Steve and Rich.
Highly recommend for coaches who want to grow their practice and are open to improving how they run their business. I also recommend it for coaches who are frustrated by some of the mainstream approaches to coaching that seem to be all the rage - huge newsletter distribution, the same website templates across all coaches, etc.
The book is organized in a fun, easy-to-read way, and I like the way it flows between the voices of Steve and Rich.
Highly recommend for coaches who want to grow their practice and are open to improving how they run their business. I also recommend it for coaches who are frustrated by some of the mainstream approaches to coaching that seem to be all the rage - huge newsletter distribution, the same website templates across all coaches, etc.
March 23, 2014
Although this book is about coaching, it gave me so many ideas on how to market a business.
I love this concept: "Your aim should be to serve the person so powerfully that they never forget the experience." If we did this in business, we'd completely do away with the old-fashioned approach of 'lead generation.'
If you're a coach looking to grow your practice, it's a great read, but don't simply absorb what the authors say - nothing will change unless you implement what they suggest, and my guess is that most won't.
Highly recommended.
I love this concept: "Your aim should be to serve the person so powerfully that they never forget the experience." If we did this in business, we'd completely do away with the old-fashioned approach of 'lead generation.'
If you're a coach looking to grow your practice, it's a great read, but don't simply absorb what the authors say - nothing will change unless you implement what they suggest, and my guess is that most won't.
Highly recommended.
July 8, 2014
Inspiring, but it wasn't quite as concrete as I would have liked it to have been. Some stories illustrating how the authors actually start these powerful conversations with potential clients would have helped.
May 10, 2021
I was about to drop this book early on cause it felt like some general bragging with no substantial information whatsoever. Luckily I didn't cause by the end of this book it had made me think, rather "learn techniques", and it did this in a way that no coaching book has ever come close to.
If you're about to pick up a book to learn about coaching in general I think this book is a bad option (read e.g. "Coaching for Performance" instead).
If you're about to pick up a book to help you with a "coaching mindset" (e.g. "be a better manager") I think this book will disappoint you.
If you already know the fundamentals of coaching and want to take the next step in your coaching career though, this is the book!.. but only then... I think.
If you're about to pick up a book to learn about coaching in general I think this book is a bad option (read e.g. "Coaching for Performance" instead).
If you're about to pick up a book to help you with a "coaching mindset" (e.g. "be a better manager") I think this book will disappoint you.
If you already know the fundamentals of coaching and want to take the next step in your coaching career though, this is the book!.. but only then... I think.
February 22, 2022
It's been more than a year after I decided pick up this recommendation from my lecturer at college. I thought: "Why not give it a go, he's (my lecturer) successful, maybe I'll unlock the secrets if I read it "
It's safe to say, after constant wrestling and forcing myself to finish it, I'm left feeling quite underwhelmed.
Are there useful tips? Yes
Did they change my opinion on the coaching approach? Yes
Wil I try out some of their ideas? Yes
Did they give me unshakable hope and life changing epiphanies that will give me guaranteed success? Not so much
Whilst I think the message of encouragement and motivation was carried through. I didn't feel like they actually helped or quite delivered on their promise on the cover.
Being a coach, I definitely know that building a practice and a client base will take time and effort. I don't feel this book necessarily drastically helped or gave me with the facts I needed to build up my practise. It felt like they painted this airy fairy future for all Coaches that will end up discouraging you if you don't meet those standards.
It's safe to say, after constant wrestling and forcing myself to finish it, I'm left feeling quite underwhelmed.
Are there useful tips? Yes
Did they change my opinion on the coaching approach? Yes
Wil I try out some of their ideas? Yes
Did they give me unshakable hope and life changing epiphanies that will give me guaranteed success? Not so much
Whilst I think the message of encouragement and motivation was carried through. I didn't feel like they actually helped or quite delivered on their promise on the cover.
Being a coach, I definitely know that building a practice and a client base will take time and effort. I don't feel this book necessarily drastically helped or gave me with the facts I needed to build up my practise. It felt like they painted this airy fairy future for all Coaches that will end up discouraging you if you don't meet those standards.
April 2, 2021
The bible of running a coaching business.
It has already heavily effected the way I run mine.
10/10
It has already heavily effected the way I run mine.
10/10
January 29, 2024
I'm glad I read this one early in my coaching business. It definitely made an impact, especially in the second half of the read.
May 9, 2024
A bit repetitive but some great mindset transformations that are probably worth repeating!
July 14, 2020
Wow. Exactly what I needed to read. 10/10
November 7, 2022
This book is strictly about acquiring clients, not about how to coach. It is very good.
My personal notes on this:
Be fearless in your coaching
Be fearless in getting clients
“To hell with circumstances, I create opportunity.” Bruce Lee
Help your clients see the world differently. Because when you see the world differently, the world changes. They show up differently and they create results that were previously unobtainable
Why me? I am genuinely devoted to making a difference in peoples lives and in the world. They say a coach can’t take a client deeper than the coach has gone themselves. I invest in myself. I push myself, and I do the personal work and the personal growth everyday.
“Set your bar high, and clear it”
The only thing he does to sell is to create a powerful coaching experience. He never books less than two hours with a prospective client
Business plan is one line: meet fun and interesting people. Attention is on building relationship. He enrolls clients by coaching them
Create your lifestyle first. The woman who wanted to create a career with Fridays off: she blocked her Friday calendar with “meeting with executive board.” The executive board was her five year old
Start to outline your dream life now. Don’t worry I’d it feels out of reach
Who are my dream clients? Where do I want to be coaching them? What else do I want to do with my life?
I Combine imagination with action. I am disciplined about my own practices and my practice of coaching. Every day I am talking to people, reading, listening, experiencing and doing things to make myself a better coach. I consciously work on building my greatness as a coach.
See what everyone else is doing and then try doing the opposite. This is based off a quote by Earl Nightengale
The 18 principles
1) sell the experience not the inception so the clients only decision is whether to do it he working with you
2) no cold calling. Only using inner circle connections
3) know the half life of enthusiasm. Act quickly
4) do not use email for persuasion or confrontation in the act of client acquisition when phone or in person options are available
5) use conversations. Schedule conversations. Fill the day with conversations until your client list is full
6) use certainty versus belief. Speak from
What you are certain of. Keep a success list.
7) share stories and case histories versus features and benefits
8) find the goal behind the clients goal. Ask about your clients clients
9) needy is creepy. Stay with their wants versus your needs
10) the lamp post metaphor for Michael Neil. Be the first and only totally committed listener in their lives
11) maintain innocence in getting your yes or no. yes lives in the land of no. If they have to go think about it, the conversation was not complete
12) leadership in the close. Direct all the action
13) slow down. All the wealth you ever want is right there in The next conversation . Don’t have a huge to do list, just be with who is next
14) get a coach. A coach without a coach is like a doctor who won’t see a doctor. Get a coach who will build your practice and change your professional life
15) leave the conversation in a context of
Possibility not of affordability-
6) limitation creates value. Make sure you’re the one doing the auditioning of the client
7) be constantlyaware of role reversal. Do not lose your power as the coach
18) be great at what you do. Not just good. Have routines, habits and practices that guarantee that you become better and better as a coach every day. Read books. See movies. Listen to audio and talk to people who make you better as a coach every day
Have a written list of your success stories. a list kf factually true stories about your work.
You want the client to describe the gap between their goal and where they’re at. You want to know lots about what your clients future looks like kd they don’t make any changes. What are the downsides of this default future
Deliver value in each communication
If you haven’t heard back, send a gift and a note. Contribute and serve! You don’t need them, they need you!
Lamp post: even talking to a lamp post would be good for a person
11). Is this something you’d like to do?
12) okay great, let’s put our first date on the calendar. Okay, you can pay me…. I’m looking forward to this.
14) coaching has changed my life and still does so today. I have a coach myself and…
What would be possible if we worked together. What would you like to change? What do you want and why isn’t it in your life right now? You and I might be able to work together and make a plan. Would those results be worth the fee if working together?
16) the example is the stamp collector. Two stamps in the whole world, he bought the second and then burned it.
17) you choose clients based on their coachability not the other way around
Create clients like this:
Connect invite create propose
When someone has a name for you of who might be able to use their services, ask more questions. What are they trying to achieve? What do you think is their biggest obstacle? Do you think they’d be open to coaching? Why do you think they'd be interested in talking to me? Then, if it really does sound like a fit, ask the person you’re taking to to call their friend for you. Tell them they can tell their friend that you’ll set aside two hours to coach them as a gift from the person you’re talking to.
Clients care abbot one question, can you help me? The real magic is showing that you can.
Amy, I really liked this coaching session. How much would it cost to work with you? Well, let’s slow this down for a moment and lets find out if it would really be a great fit for us to coach together. I have five criteria that any client must meet. My clients must be inspiring or have an inspiring mission. They must be make or be ready to make a big impact. it has to be fun. They must bring along a challenge, I’m not looking for an easy ride. And they must understand the meaning of commitment. If they meet these, I’d say, would you like to hear more? If I continue, I’ll talk about how our coaching will support their actualiziations. I’ll tell stories of the great achievements kd my clients. I’ll also tell stories of my own success and struggles. Then if all of this is still a fit, then I’ll talk logistics. How often well meet, how much support you can count on from me, how much the investment is, and how to make payment. This is what you can count on me for from me, and this is what I would require from you if we are to work together: …. Does this feel like we’re rushing things? Because if it does, let’s slow things down because I’d it doesn’t feel like a fit, let’s call it a clear no for now. Let me be clear, you don’t need coaching, I’m fact, nobody needs coaching, the question is do you want coaching? Personally, I believe in coaching so much, I’ve had my own coach for years, but that’s because I love having someone who believes in me. I love having someone hold me accountable to a bigger vision, I love someone who doesn’t believe in the negative stories I tell myself or the fears that hold me back, and not everybody wants that. Basically, Unless this is an absolute yes for that, let’s leave today being totally clear that it’s a no. That way, if the desire begins to build in you to be coached you can come back to me, but only when you are ready, and if you decide you want to begin, the moment you make your payment, you’re in. Here’s where you send your check.
As a coach, make your client feel like THEY are the most interesting person in the world.
Learn to astonish your client. How could you astonish one of your clients today? Send them a book without telling them in advance. Invite them for a day-long day with you. Send a handwritten note.
Sell the experience not the concept
Convert dreams into projects. I take people from good to great. It’s not there to help the sick and wounded. Help people to reach their highest callings . Coaching expands their world.
Do good homework prior to talking to the prospect! Research them like they’re a company you’re working with.
Actively seek exciting clients. People who want to go from good to great . High functioning people
Always end conversations on the subject of possibility not money
Litvin list in appendix two to see your level as a coach
Fearless coaching: the 18 components
1) be bold
2) search for the glimpse of genius
3) go deeper
4) be okay with silence
5) keep some of your attention on the inside
6) remember that the magic is in the person in front of you
7) pay attention to their words
8) lead powerfully
9) hide nothing
10) god with a small g
11) come from spirit
12) set a clear intention
13) seek permission
14) coaching creates miracles
15) invest in yourself
16) be you
17) commit
18) be willing to fail
1) say what needs to be said
2) in the person in front of you.
3) be on a relentless quest to go deeper. Find their secret dream. The goal behind the goal. Dig deeper into their biggest dreams and biggest fears. My job is to figure out what they really really really want
4) the power of the pause
5) do not coach until you have a client in the room. Wait until you are really certain you know what they want. If you don’t have a question to ask, say nothing. keep a small percent of your attention on the inside of your body. Don’t be afraid to say what’s uncomfortable
6) listen. your inner self will tell you what to do next
7) pay absolute attention to the words of your client. Their language tells you how they see their world. You have to figure out where they are focusing. Change their focus and you change their world.
8). Refuse to buy into the story they bring you.
10( your client is the god of their world. Remember how powerful people are
13) would it be okay with you if I ask a question about that
Winston Churchill said that success is stumbling from failure to failure with no loss of enthusiasm
Amy: I’m untamable
Fearless coaching
3) I only like to coach people around goals that make them feel truly alive. Once you make that money that you want, then what, then what, then what. I keep going until I see the sparkle in their eyes
4)
Your response to almost any email should be call me. If ever you do email someone, make sure you are including some thing that is valuable to them
Steve chandlers e-book powerful graceful success
Extraordinary results come from extraordinary requests
1,000 free confidence sessions — just to build your confidence
When making your to do list,*the items that are income producing and give those extra attention
Face is where miracles happen. Including, you have to slow down and give yourself the time to do the things that are important
Treat your job like a blue-collar job. Does a trucker wake up each day and fill out his mood and decide that he’s not in the mood to drive? Why do writers say they have writers block and they’re not in the mood for it
Clients aren’t paying for coaching, clients are investing in their own dreams
Really think about how you can improve your clients lives
Safety is the enemy of success.
Appendix 3: How to Fearlessly Create a Powerful Coaching Conversation aka Litvin's Client Creation Formula
Step One: Connect (include in person / real conversations, do not include building an email list, time on email, writing a blog, time on FB)
1) Do your research before even a first conversation (read their blog, see their social media)
2) Get into an attitude of service
3) Bring a sense of humor
4) Adopt a spirit of curiosity
5) Just connect. Ask them how they are. Ask about their life. Ask about their business. Ask about their relationships. Be genuinely curious
6) Ask what support they most need? Could you connect them with someone useful? Or a book you could send them that would be just right for their current challenge?
7) If they ask about you, tell them what you're up to.
8) If this is the first time you've spoken to this person, don't be in a rush to move to the next step. Building great relationships takes time.
Step 2: Invite - how many people you invite to a powerful coaching conversation with you
1) Who do you know? Then get real specific. I have space for one new client right now, and I only take on clients from referrals from people I trust, and I trust you. Who do you know who... Then pause and bite your tongue to give them space to think.
2)
3) That's me. How much do you charge? Resist the temptation to answer the question. Actually, my coaching is tailor made, and I don't know if you actually need long-term coaching right now. Let me set aside two hours for a free powerful coaching conversation. And if at the end of the two hours, you might be complete. And if you want to know more at that point, and if it feels like a fit for both of us, then we'll talk.
4) Pull out your calendar and there and then pick a date and venue.
5) You should speak to so and so. If this is the response instead of "that's me." Slow down the conversation and ask the following questions. Thank you so much for the referral. Tell me, why do you think she'd want coaching.
... this is incomplete.
TRACKING SHEET: track the following over time
1) Connect: how many people did you connect with this week? Write out their names.
2) Invite: how many people did you invite to a powerful coaching conversation with you this week? Write out their names.
3) Create: how many people did you give a powerful experience of your coaching? Write out their names.
4) Propose: how much money did you propose for coaching engagements this week? Write out the number in dollars.
My personal notes on this:
Be fearless in your coaching
Be fearless in getting clients
“To hell with circumstances, I create opportunity.” Bruce Lee
Help your clients see the world differently. Because when you see the world differently, the world changes. They show up differently and they create results that were previously unobtainable
Why me? I am genuinely devoted to making a difference in peoples lives and in the world. They say a coach can’t take a client deeper than the coach has gone themselves. I invest in myself. I push myself, and I do the personal work and the personal growth everyday.
“Set your bar high, and clear it”
The only thing he does to sell is to create a powerful coaching experience. He never books less than two hours with a prospective client
Business plan is one line: meet fun and interesting people. Attention is on building relationship. He enrolls clients by coaching them
Create your lifestyle first. The woman who wanted to create a career with Fridays off: she blocked her Friday calendar with “meeting with executive board.” The executive board was her five year old
Start to outline your dream life now. Don’t worry I’d it feels out of reach
Who are my dream clients? Where do I want to be coaching them? What else do I want to do with my life?
I Combine imagination with action. I am disciplined about my own practices and my practice of coaching. Every day I am talking to people, reading, listening, experiencing and doing things to make myself a better coach. I consciously work on building my greatness as a coach.
See what everyone else is doing and then try doing the opposite. This is based off a quote by Earl Nightengale
The 18 principles
1) sell the experience not the inception so the clients only decision is whether to do it he working with you
2) no cold calling. Only using inner circle connections
3) know the half life of enthusiasm. Act quickly
4) do not use email for persuasion or confrontation in the act of client acquisition when phone or in person options are available
5) use conversations. Schedule conversations. Fill the day with conversations until your client list is full
6) use certainty versus belief. Speak from
What you are certain of. Keep a success list.
7) share stories and case histories versus features and benefits
8) find the goal behind the clients goal. Ask about your clients clients
9) needy is creepy. Stay with their wants versus your needs
10) the lamp post metaphor for Michael Neil. Be the first and only totally committed listener in their lives
11) maintain innocence in getting your yes or no. yes lives in the land of no. If they have to go think about it, the conversation was not complete
12) leadership in the close. Direct all the action
13) slow down. All the wealth you ever want is right there in The next conversation . Don’t have a huge to do list, just be with who is next
14) get a coach. A coach without a coach is like a doctor who won’t see a doctor. Get a coach who will build your practice and change your professional life
15) leave the conversation in a context of
Possibility not of affordability-
6) limitation creates value. Make sure you’re the one doing the auditioning of the client
7) be constantlyaware of role reversal. Do not lose your power as the coach
18) be great at what you do. Not just good. Have routines, habits and practices that guarantee that you become better and better as a coach every day. Read books. See movies. Listen to audio and talk to people who make you better as a coach every day
Have a written list of your success stories. a list kf factually true stories about your work.
You want the client to describe the gap between their goal and where they’re at. You want to know lots about what your clients future looks like kd they don’t make any changes. What are the downsides of this default future
Deliver value in each communication
If you haven’t heard back, send a gift and a note. Contribute and serve! You don’t need them, they need you!
Lamp post: even talking to a lamp post would be good for a person
11). Is this something you’d like to do?
12) okay great, let’s put our first date on the calendar. Okay, you can pay me…. I’m looking forward to this.
14) coaching has changed my life and still does so today. I have a coach myself and…
What would be possible if we worked together. What would you like to change? What do you want and why isn’t it in your life right now? You and I might be able to work together and make a plan. Would those results be worth the fee if working together?
16) the example is the stamp collector. Two stamps in the whole world, he bought the second and then burned it.
17) you choose clients based on their coachability not the other way around
Create clients like this:
Connect invite create propose
When someone has a name for you of who might be able to use their services, ask more questions. What are they trying to achieve? What do you think is their biggest obstacle? Do you think they’d be open to coaching? Why do you think they'd be interested in talking to me? Then, if it really does sound like a fit, ask the person you’re taking to to call their friend for you. Tell them they can tell their friend that you’ll set aside two hours to coach them as a gift from the person you’re talking to.
Clients care abbot one question, can you help me? The real magic is showing that you can.
Amy, I really liked this coaching session. How much would it cost to work with you? Well, let’s slow this down for a moment and lets find out if it would really be a great fit for us to coach together. I have five criteria that any client must meet. My clients must be inspiring or have an inspiring mission. They must be make or be ready to make a big impact. it has to be fun. They must bring along a challenge, I’m not looking for an easy ride. And they must understand the meaning of commitment. If they meet these, I’d say, would you like to hear more? If I continue, I’ll talk about how our coaching will support their actualiziations. I’ll tell stories of the great achievements kd my clients. I’ll also tell stories of my own success and struggles. Then if all of this is still a fit, then I’ll talk logistics. How often well meet, how much support you can count on from me, how much the investment is, and how to make payment. This is what you can count on me for from me, and this is what I would require from you if we are to work together: …. Does this feel like we’re rushing things? Because if it does, let’s slow things down because I’d it doesn’t feel like a fit, let’s call it a clear no for now. Let me be clear, you don’t need coaching, I’m fact, nobody needs coaching, the question is do you want coaching? Personally, I believe in coaching so much, I’ve had my own coach for years, but that’s because I love having someone who believes in me. I love having someone hold me accountable to a bigger vision, I love someone who doesn’t believe in the negative stories I tell myself or the fears that hold me back, and not everybody wants that. Basically, Unless this is an absolute yes for that, let’s leave today being totally clear that it’s a no. That way, if the desire begins to build in you to be coached you can come back to me, but only when you are ready, and if you decide you want to begin, the moment you make your payment, you’re in. Here’s where you send your check.
As a coach, make your client feel like THEY are the most interesting person in the world.
Learn to astonish your client. How could you astonish one of your clients today? Send them a book without telling them in advance. Invite them for a day-long day with you. Send a handwritten note.
Sell the experience not the concept
Convert dreams into projects. I take people from good to great. It’s not there to help the sick and wounded. Help people to reach their highest callings . Coaching expands their world.
Do good homework prior to talking to the prospect! Research them like they’re a company you’re working with.
Actively seek exciting clients. People who want to go from good to great . High functioning people
Always end conversations on the subject of possibility not money
Litvin list in appendix two to see your level as a coach
Fearless coaching: the 18 components
1) be bold
2) search for the glimpse of genius
3) go deeper
4) be okay with silence
5) keep some of your attention on the inside
6) remember that the magic is in the person in front of you
7) pay attention to their words
8) lead powerfully
9) hide nothing
10) god with a small g
11) come from spirit
12) set a clear intention
13) seek permission
14) coaching creates miracles
15) invest in yourself
16) be you
17) commit
18) be willing to fail
1) say what needs to be said
2) in the person in front of you.
3) be on a relentless quest to go deeper. Find their secret dream. The goal behind the goal. Dig deeper into their biggest dreams and biggest fears. My job is to figure out what they really really really want
4) the power of the pause
5) do not coach until you have a client in the room. Wait until you are really certain you know what they want. If you don’t have a question to ask, say nothing. keep a small percent of your attention on the inside of your body. Don’t be afraid to say what’s uncomfortable
6) listen. your inner self will tell you what to do next
7) pay absolute attention to the words of your client. Their language tells you how they see their world. You have to figure out where they are focusing. Change their focus and you change their world.
8). Refuse to buy into the story they bring you.
10( your client is the god of their world. Remember how powerful people are
13) would it be okay with you if I ask a question about that
Winston Churchill said that success is stumbling from failure to failure with no loss of enthusiasm
Amy: I’m untamable
Fearless coaching
3) I only like to coach people around goals that make them feel truly alive. Once you make that money that you want, then what, then what, then what. I keep going until I see the sparkle in their eyes
4)
Your response to almost any email should be call me. If ever you do email someone, make sure you are including some thing that is valuable to them
Steve chandlers e-book powerful graceful success
Extraordinary results come from extraordinary requests
1,000 free confidence sessions — just to build your confidence
When making your to do list,*the items that are income producing and give those extra attention
Face is where miracles happen. Including, you have to slow down and give yourself the time to do the things that are important
Treat your job like a blue-collar job. Does a trucker wake up each day and fill out his mood and decide that he’s not in the mood to drive? Why do writers say they have writers block and they’re not in the mood for it
Clients aren’t paying for coaching, clients are investing in their own dreams
Really think about how you can improve your clients lives
Safety is the enemy of success.
Appendix 3: How to Fearlessly Create a Powerful Coaching Conversation aka Litvin's Client Creation Formula
Step One: Connect (include in person / real conversations, do not include building an email list, time on email, writing a blog, time on FB)
1) Do your research before even a first conversation (read their blog, see their social media)
2) Get into an attitude of service
3) Bring a sense of humor
4) Adopt a spirit of curiosity
5) Just connect. Ask them how they are. Ask about their life. Ask about their business. Ask about their relationships. Be genuinely curious
6) Ask what support they most need? Could you connect them with someone useful? Or a book you could send them that would be just right for their current challenge?
7) If they ask about you, tell them what you're up to.
8) If this is the first time you've spoken to this person, don't be in a rush to move to the next step. Building great relationships takes time.
Step 2: Invite - how many people you invite to a powerful coaching conversation with you
1) Who do you know? Then get real specific. I have space for one new client right now, and I only take on clients from referrals from people I trust, and I trust you. Who do you know who... Then pause and bite your tongue to give them space to think.
2)
3) That's me. How much do you charge? Resist the temptation to answer the question. Actually, my coaching is tailor made, and I don't know if you actually need long-term coaching right now. Let me set aside two hours for a free powerful coaching conversation. And if at the end of the two hours, you might be complete. And if you want to know more at that point, and if it feels like a fit for both of us, then we'll talk.
4) Pull out your calendar and there and then pick a date and venue.
5) You should speak to so and so. If this is the response instead of "that's me." Slow down the conversation and ask the following questions. Thank you so much for the referral. Tell me, why do you think she'd want coaching.
... this is incomplete.
TRACKING SHEET: track the following over time
1) Connect: how many people did you connect with this week? Write out their names.
2) Invite: how many people did you invite to a powerful coaching conversation with you this week? Write out their names.
3) Create: how many people did you give a powerful experience of your coaching? Write out their names.
4) Propose: how much money did you propose for coaching engagements this week? Write out the number in dollars.
March 30, 2023
I like a lot of the insights shared in this book by Steve and Rich. It offers a broader and bolder way to think about coaching and my practice. Definitely easy to read and some tips/actions that may seem challenging to do, but I do see how if done, they will take a coach a long way forward. I'd love to know how many other coaches have done most or all of these things and have seen great changes in their businesses and coaching. I know I want to implement a few things--but what if I made the effort to implement ALL things? What would happen then? And why do I feel resistant to doing some of these things if I know it will create more success for me? Something to self-coach on.
“Show your clients what they cannot see.
Say to your clients what no one else would dare to say.
And you will have all the clients you ever desire.” pg. 10
“My clients create a thriving practice—by invitation and referral only.
So, although I say I am in the miracle business, what I actually do is help my clients see their world differently. Because when you help someone see their world differently, their world changes.
When someone sees the world differently, they show up differently, and they create results that looked impossible a moment before. That is a miracle.” pg. 15
“Lead powerfully.
Challenge how your clients see the world.
They do not need sympathy. They do not need you to be their friend.” pg. 32
“Start to outline your dream lifestyle now.
Don’t worry if it seems out of reach. Imagine your life five years from now. Ten years. Who are your dream clients? Where would you love to be coaching them? What else would you love to be doing?” pg. 35
“To become highly successful as a coach, you need to master three disciplines:
1. You need to master the business of Creating Clients (in fact, to be highly successful, you need to lovecreating clients as much as you love coaching clients).
2. You need to become adept at Fearless Coaching (a willingness to courageously lead your clients in the most powerful way possible).
3. And beyond these, you need to be willing to work your own process—and do the Deep Inner Work necessary—so you can see your own blind spots. You can’t take your clients any deeper than you have been able to go in your own life.” pg. 37-38
“You want to find the goal behind the goal. ’So tell me why you want your million. Let’s say we’ve worked together for six month, and you are profitable now. How would that be a benefit to you? What options would you have that you don’t have now? How would life be better?’” pg. 56
“The reason I’m asking these questions is that if I can find the gaol behind the goal, my prospect is more connected to me than ever. Not only that, but sometimes we can create a shortcut. So, for example, my client might say, ‘Well, that would give me the time to really enjoy my life and be with my family more.’ And I might say, ‘What if we just created a life in which you were with your family more, and we also created the profit, but you didn’t have to wait until you had a 200% profit increase to be with your family?’” pg. 56
“You’re serving with your question.
A lot of times coaches don’t see that. They think a question is pushy and salesy and puts pressure on a person It doesn’t—it serves. ‘Is this something you would like to do?’” pg. 59
“It is a great service to people to direct them. When someone wants your work—wants your coaching—please direct them. Don’t get all shy and deferential because money is involved. It is not pushy to direct. It does not put pressure on a person. It really helps. People are asking to be coached. They are asking to be led at this point. They are asking to be directed.” pg. 61
“Remember that coaching occurs because of long, slow conversations. It occurs because of the focus you give to someone. It occurs because they have a sense that you are there for them, that they are very important to you, that you have time for them. You cannot have that happen if you don’t slow down. And the more you slow down, the more you’ll get done in this profession.” pg. 61
“Before our conversation ends I want to return the client and myself to the context of possibility. Even if we have slipped into the context of affordability, I want to re-direct the conversation to the context of possibility before it ends:
- What’s possible if we worked together?
- Why would it be worth it to you if we worked together?
- How would it be worth it to you?
- What in your world that you would like to be different might be different if we worked together?
- What’s possible for us?
- What would you like to change?
- What do you want?
- Why don’t you have it now?
- Tel me what you want and then tell me why it is not in your life right now?
- If you can tell me why it’s not in your life right now, you and I might be able to create a plan to work together to make that possible for you. What would that be worth to you? Would those results be worth that investment? You tell me. I’m not gong to tell you.
Now we are back in the context of possibility.” pg. 63-64
“So when someone knows that you are limited (which you always are as a coach, because you only have so many hours every week to offer to the world), they know you don’t have that much availability. The fact that you do have an opening and are willing to consider them for it raises the value of your offer—always. Limitation creates value.” pg. 65
“Please keep in mind that you are the coach. You are the one considering adding someone to your list of clients. You choose clients based on their coachability—it’s not the other way around.” pg. 65
“Therapy is about the past—healing wounds. Coaching is about the future. It’s about creating a future that’s different from the future that would have arrived by default if you had no coach and no sense of creativity and no commitment.” pg. 67
“It’s interesting, and relevant to caching success, how a woman once described the difference between meeting Gladstone and Disraeli in the week that they were both standing for election as the British Prime Minister.
She said, ‘After dinner with Gladstone, I thought he was the most interesting person in the world . . . But after dinner with Disraeli, I thought I was the most interesting person in the world . . .’
Disraeli won the election.
As a coach, be more like Disraeli.
Approach a conversation with a potential client from a place of being really, really present. Put all your attention on them and get curious. Ask questions about their life and their world. Ask about their dreams and desires, their fears and their pain.” pg. 87
“Coaching comes from the world of sports and the arts, where athletes and actors receive coaching so that their work will become extraordinary instead of just okay. Coaching gives clients a secret weapon, a competitive edge that their un-coached peers do not enjoy. Coaching takes people from good to great. Coaching is not for dysfunctional people. It is not there to heal the sick and wounded. It’s there to help people reach their higher callings and unlived lives, the lives they are not living because they are trapped in their own isolated, self-critical egos. Coaching expands their world.” pg. 94
“7. Pay absolute attention to the words of your client.
Because their language creates how they see their world. And how they see their world becomes their world. If you are prepared to listen deeply, their words will tell you everything that is going on in their world.
As a coach, when you meet a client whose behavior does not make sense on a surface level, you can know for certain that deep down there is a level at which the behavior makes perfect sense.
The results your clients are generating perfectly correlate with the actions they are taking. But if you can’t help them find out why they are taking those actions, the actions will never change.” pg. 109
“13. Seek permission.
The more safety you create, the deeper you can go. ‘Would it be okay with you if I ask a questions about that?’” pg. 111
“18. Be willing to fail.
Again. And again. And again. As Sir Winston Churchill once said, ‘Success is stumbling from failure to failure with no loss of enthusiasm.’
Barbara Kingsolver wrote: ‘The very least you can do in your life is to figure out what you hope for; and then live inside that hope.’ As coaches we can do better than that. Life really can be amazing. So why not have your clients find out what they really, really want—and then help them to create it. Hope is irrelevant. Coaching makes miracles occur.
John F. Kennedy once said: ‘The only reason to give a speech is to change the world.’ It’s actually the only reason to have a powerful conversation with anyone. Fearless coaching means every time you coach, you change the world.” pg. 113
“It doesn’t matter who your client is, they are paying you to be one of the few people in the world who is willing to say the things that no one else will say.” pg. 115
“You are selling coaching, so don’t mince words or do the dance of money-fear by flattering them, chatting them up or acting in ways that disgust your own heart and soul. Instead, be willing to listen deeply and then be the first person in their lives to tell them the truth. Be real and tell the truth about how you really see their problems.” pg. 120
“You aren’t billing for time elapsed. You are billing for the very real possibility of a goal being achieved that would not have been achieved without fearless coaching.
Your client has a default future that will occur on its own if his life does not change.
When he pays you he is paying for his life to change.” pg. 134
“So when they hire you they have now truly invested in the one and only surefire investment there is: their own growth as an effective human.” pg. 159
“The Universe relies on a simple principle: energy out equals energy back.
Creating clients works this way too. When you put your energy into total service, the energy flows back to you in the form of clients and wealth.
But—and this is important—you can never have an expectation that if you really serve someone they will become your client. That’s called being needy. You want instant gratification from the outside world instead of long-term strength-building inside you.
However, if you wake up every morning and answer the question, ‘Who can I serve?’ You can then offer your attention and your energy to the first person who comes to mind. Now you connect with them. And you serve them. In the very best way you can. . . Then let go of any needy attachment to them becoming a client, or even replying to your email or returning your call.
If you serve someone new every day, your world will transform as a coach.” pg. 160-161
“When people pay a coach like you they pay for everything you’ve ever done, because you’ll be bringing all that to the table. Not to mention all the books you’ve read, seminars you’ve attended and the other work you do (including being coached in profound ways) to make yourself the best coach you can be. So she’s paying for that, too.” pg. 167
“Nobody said that change has to be slow or even hard. To live an exponential life, you have to be willing to do things differently and be open to the possibility that everything you want is closer than you think.” pg. 169
“So the truth is your clients are not really paying for your coaching. Or even for your way of being. (Although both are important.)
Your clients are paying for their dreams. And their dreams are priceless.” pg. 179
“Of course coaching is not all about the money. But the money you make is all about your coaching. Money is a result of your impact, your service and your creativity. Increase one or more of these factors and your life will transform. And so will the lives of your clients.” pg. 180
“I used to think the key to success was to do my best. But (as usual) I had things the wrong way round. Samuel Beckett got it right when he said:
Ever tried. Ever failed. No matter.
Try again. Fail again. Fail better. . . .
Safety is the enemy of success. Be proud of your mistakes. Take a risk. Fail spectacularly. And then go out and fail some more.” pg. 185
“Be YOU.
There is no one like YOU in the world. In a planet of 6.5 billion people, YOU are a very, very scarce commodity.
The more YOU you become, the more you will draw the right people to you.
The more YOU you become, the more fun your life will be.
And the more YOU you become, the more your clients will pay.
As Dolly Parton said: ‘Figure out who you are and then do it on purpose.’” pg. 196
“Super successful introverts often dream so big that they get overwhelmed. Despite the admiration of those around them, it often doesn’t feel like they’ve ever had to work that hard for everything they’ve accomplished. And as they play a bigger and bigger game, deeper competing beliefs begin to rise that create an upper limit to their success. High achievers also get comfortable in the ‘gray zone’—a working pace that appears impressive but actually leads to a decline in performance. The danger for a high performer is that their ‘gray zone’ creates so much more than the average person that there is a temptation to continually underperform without even realizing that they are doing so.” pg. 248
Book: borrowed from NB Branch.
“Show your clients what they cannot see.
Say to your clients what no one else would dare to say.
And you will have all the clients you ever desire.” pg. 10
“My clients create a thriving practice—by invitation and referral only.
So, although I say I am in the miracle business, what I actually do is help my clients see their world differently. Because when you help someone see their world differently, their world changes.
When someone sees the world differently, they show up differently, and they create results that looked impossible a moment before. That is a miracle.” pg. 15
“Lead powerfully.
Challenge how your clients see the world.
They do not need sympathy. They do not need you to be their friend.” pg. 32
“Start to outline your dream lifestyle now.
Don’t worry if it seems out of reach. Imagine your life five years from now. Ten years. Who are your dream clients? Where would you love to be coaching them? What else would you love to be doing?” pg. 35
“To become highly successful as a coach, you need to master three disciplines:
1. You need to master the business of Creating Clients (in fact, to be highly successful, you need to lovecreating clients as much as you love coaching clients).
2. You need to become adept at Fearless Coaching (a willingness to courageously lead your clients in the most powerful way possible).
3. And beyond these, you need to be willing to work your own process—and do the Deep Inner Work necessary—so you can see your own blind spots. You can’t take your clients any deeper than you have been able to go in your own life.” pg. 37-38
“You want to find the goal behind the goal. ’So tell me why you want your million. Let’s say we’ve worked together for six month, and you are profitable now. How would that be a benefit to you? What options would you have that you don’t have now? How would life be better?’” pg. 56
“The reason I’m asking these questions is that if I can find the gaol behind the goal, my prospect is more connected to me than ever. Not only that, but sometimes we can create a shortcut. So, for example, my client might say, ‘Well, that would give me the time to really enjoy my life and be with my family more.’ And I might say, ‘What if we just created a life in which you were with your family more, and we also created the profit, but you didn’t have to wait until you had a 200% profit increase to be with your family?’” pg. 56
“You’re serving with your question.
A lot of times coaches don’t see that. They think a question is pushy and salesy and puts pressure on a person It doesn’t—it serves. ‘Is this something you would like to do?’” pg. 59
“It is a great service to people to direct them. When someone wants your work—wants your coaching—please direct them. Don’t get all shy and deferential because money is involved. It is not pushy to direct. It does not put pressure on a person. It really helps. People are asking to be coached. They are asking to be led at this point. They are asking to be directed.” pg. 61
“Remember that coaching occurs because of long, slow conversations. It occurs because of the focus you give to someone. It occurs because they have a sense that you are there for them, that they are very important to you, that you have time for them. You cannot have that happen if you don’t slow down. And the more you slow down, the more you’ll get done in this profession.” pg. 61
“Before our conversation ends I want to return the client and myself to the context of possibility. Even if we have slipped into the context of affordability, I want to re-direct the conversation to the context of possibility before it ends:
- What’s possible if we worked together?
- Why would it be worth it to you if we worked together?
- How would it be worth it to you?
- What in your world that you would like to be different might be different if we worked together?
- What’s possible for us?
- What would you like to change?
- What do you want?
- Why don’t you have it now?
- Tel me what you want and then tell me why it is not in your life right now?
- If you can tell me why it’s not in your life right now, you and I might be able to create a plan to work together to make that possible for you. What would that be worth to you? Would those results be worth that investment? You tell me. I’m not gong to tell you.
Now we are back in the context of possibility.” pg. 63-64
“So when someone knows that you are limited (which you always are as a coach, because you only have so many hours every week to offer to the world), they know you don’t have that much availability. The fact that you do have an opening and are willing to consider them for it raises the value of your offer—always. Limitation creates value.” pg. 65
“Please keep in mind that you are the coach. You are the one considering adding someone to your list of clients. You choose clients based on their coachability—it’s not the other way around.” pg. 65
“Therapy is about the past—healing wounds. Coaching is about the future. It’s about creating a future that’s different from the future that would have arrived by default if you had no coach and no sense of creativity and no commitment.” pg. 67
“It’s interesting, and relevant to caching success, how a woman once described the difference between meeting Gladstone and Disraeli in the week that they were both standing for election as the British Prime Minister.
She said, ‘After dinner with Gladstone, I thought he was the most interesting person in the world . . . But after dinner with Disraeli, I thought I was the most interesting person in the world . . .’
Disraeli won the election.
As a coach, be more like Disraeli.
Approach a conversation with a potential client from a place of being really, really present. Put all your attention on them and get curious. Ask questions about their life and their world. Ask about their dreams and desires, their fears and their pain.” pg. 87
“Coaching comes from the world of sports and the arts, where athletes and actors receive coaching so that their work will become extraordinary instead of just okay. Coaching gives clients a secret weapon, a competitive edge that their un-coached peers do not enjoy. Coaching takes people from good to great. Coaching is not for dysfunctional people. It is not there to heal the sick and wounded. It’s there to help people reach their higher callings and unlived lives, the lives they are not living because they are trapped in their own isolated, self-critical egos. Coaching expands their world.” pg. 94
“7. Pay absolute attention to the words of your client.
Because their language creates how they see their world. And how they see their world becomes their world. If you are prepared to listen deeply, their words will tell you everything that is going on in their world.
As a coach, when you meet a client whose behavior does not make sense on a surface level, you can know for certain that deep down there is a level at which the behavior makes perfect sense.
The results your clients are generating perfectly correlate with the actions they are taking. But if you can’t help them find out why they are taking those actions, the actions will never change.” pg. 109
“13. Seek permission.
The more safety you create, the deeper you can go. ‘Would it be okay with you if I ask a questions about that?’” pg. 111
“18. Be willing to fail.
Again. And again. And again. As Sir Winston Churchill once said, ‘Success is stumbling from failure to failure with no loss of enthusiasm.’
Barbara Kingsolver wrote: ‘The very least you can do in your life is to figure out what you hope for; and then live inside that hope.’ As coaches we can do better than that. Life really can be amazing. So why not have your clients find out what they really, really want—and then help them to create it. Hope is irrelevant. Coaching makes miracles occur.
John F. Kennedy once said: ‘The only reason to give a speech is to change the world.’ It’s actually the only reason to have a powerful conversation with anyone. Fearless coaching means every time you coach, you change the world.” pg. 113
“It doesn’t matter who your client is, they are paying you to be one of the few people in the world who is willing to say the things that no one else will say.” pg. 115
“You are selling coaching, so don’t mince words or do the dance of money-fear by flattering them, chatting them up or acting in ways that disgust your own heart and soul. Instead, be willing to listen deeply and then be the first person in their lives to tell them the truth. Be real and tell the truth about how you really see their problems.” pg. 120
“You aren’t billing for time elapsed. You are billing for the very real possibility of a goal being achieved that would not have been achieved without fearless coaching.
Your client has a default future that will occur on its own if his life does not change.
When he pays you he is paying for his life to change.” pg. 134
“So when they hire you they have now truly invested in the one and only surefire investment there is: their own growth as an effective human.” pg. 159
“The Universe relies on a simple principle: energy out equals energy back.
Creating clients works this way too. When you put your energy into total service, the energy flows back to you in the form of clients and wealth.
But—and this is important—you can never have an expectation that if you really serve someone they will become your client. That’s called being needy. You want instant gratification from the outside world instead of long-term strength-building inside you.
However, if you wake up every morning and answer the question, ‘Who can I serve?’ You can then offer your attention and your energy to the first person who comes to mind. Now you connect with them. And you serve them. In the very best way you can. . . Then let go of any needy attachment to them becoming a client, or even replying to your email or returning your call.
If you serve someone new every day, your world will transform as a coach.” pg. 160-161
“When people pay a coach like you they pay for everything you’ve ever done, because you’ll be bringing all that to the table. Not to mention all the books you’ve read, seminars you’ve attended and the other work you do (including being coached in profound ways) to make yourself the best coach you can be. So she’s paying for that, too.” pg. 167
“Nobody said that change has to be slow or even hard. To live an exponential life, you have to be willing to do things differently and be open to the possibility that everything you want is closer than you think.” pg. 169
“So the truth is your clients are not really paying for your coaching. Or even for your way of being. (Although both are important.)
Your clients are paying for their dreams. And their dreams are priceless.” pg. 179
“Of course coaching is not all about the money. But the money you make is all about your coaching. Money is a result of your impact, your service and your creativity. Increase one or more of these factors and your life will transform. And so will the lives of your clients.” pg. 180
“I used to think the key to success was to do my best. But (as usual) I had things the wrong way round. Samuel Beckett got it right when he said:
Ever tried. Ever failed. No matter.
Try again. Fail again. Fail better. . . .
Safety is the enemy of success. Be proud of your mistakes. Take a risk. Fail spectacularly. And then go out and fail some more.” pg. 185
“Be YOU.
There is no one like YOU in the world. In a planet of 6.5 billion people, YOU are a very, very scarce commodity.
The more YOU you become, the more you will draw the right people to you.
The more YOU you become, the more fun your life will be.
And the more YOU you become, the more your clients will pay.
As Dolly Parton said: ‘Figure out who you are and then do it on purpose.’” pg. 196
“Super successful introverts often dream so big that they get overwhelmed. Despite the admiration of those around them, it often doesn’t feel like they’ve ever had to work that hard for everything they’ve accomplished. And as they play a bigger and bigger game, deeper competing beliefs begin to rise that create an upper limit to their success. High achievers also get comfortable in the ‘gray zone’—a working pace that appears impressive but actually leads to a decline in performance. The danger for a high performer is that their ‘gray zone’ creates so much more than the average person that there is a temptation to continually underperform without even realizing that they are doing so.” pg. 248
Book: borrowed from NB Branch.
This entire review has been hidden because of spoilers.
January 2, 2020
It's been a while I was expecting to read this one and it didn't disappoint me. Many valuable lessons which are already scheduled for the upcoming days and weeks.
August 7, 2022
Loved everything about this--I struggle to think of myself as a prosperous coach because it implies selling (ew!) but of course selling something you believe in, that you think is a gift and a service, is a totally different experience than selling something you DON'T believe in. And I believe in coaching, and I believe in my ability and gift to coach. So when you put it that way--that THIS is what you're offering them, and it's life-changing--that changes the way you approach the sale.
I discovered Rich Litvin on someone's podcast, and because an instant fan. Man, what a speaking/writing style he has! he's just so persuasive and confident. I love it, and appreciated Chandler packaging his lessons into this little book, which is as much a reference guide than anything.
I'm just starting my practice, and this was so practical. Loved it. Highly recommend Litvin's podcast too.
I discovered Rich Litvin on someone's podcast, and because an instant fan. Man, what a speaking/writing style he has! he's just so persuasive and confident. I love it, and appreciated Chandler packaging his lessons into this little book, which is as much a reference guide than anything.
I'm just starting my practice, and this was so practical. Loved it. Highly recommend Litvin's podcast too.
December 20, 2019
I have been coaching professionals for years - mostly through professional graduate programs in engineering management. My side coaching (for outside profit) has been hit-or-miss and without much thought or a solid plan. A friend recommended this book as the real book for coaches - which does not focus on what most books do - How to coach - but instead, it focuses 98% on how to get paying clients.
Coaching is a tough business with few people making over $10,000. But the work is hard and can create tremendous value. I have coached many people into millionaires (or at least the coaching led the way), but until now did not see a reliable way of billing for the service.
This book is a must-read if you are serious about impacting the lives of others and getting paid to do it.
Coaching is a tough business with few people making over $10,000. But the work is hard and can create tremendous value. I have coached many people into millionaires (or at least the coaching led the way), but until now did not see a reliable way of billing for the service.
This book is a must-read if you are serious about impacting the lives of others and getting paid to do it.
June 2, 2022
This is a motivational book for coaches. It does have some tactical things in it, but they are the minority of the content. However, those few tactical things are really good. The bottom line is that you need to believe in your value, and then you need to sell by actually coaching potential clients. People don’t get a real taste of what it’s like from email or even firm relationship building casual experiences. Go deep right away and ask them if they want to do more of that.
One interesting challenge was that they won’t do coaching sessions for less than 2 hours. That’s not common (my standard is an hour) but it does have me thinking where I need to extend my sessions.
Really good book for an intermediate stage coach. It’s clear that it’s not about how to coach better, it’s about how to build a successful business (how to sign high paying clients).
One interesting challenge was that they won’t do coaching sessions for less than 2 hours. That’s not common (my standard is an hour) but it does have me thinking where I need to extend my sessions.
Really good book for an intermediate stage coach. It’s clear that it’s not about how to coach better, it’s about how to build a successful business (how to sign high paying clients).
September 23, 2015
This book might be from 2013 but it's potency is timeless!
It's the number 1 book I recommend whether you're a new coach or you've been coaching for a while. It's points are so simple and clear they go straight to the heart of the matter.
The book cuts through all the BS and lets you know in no uncertain terms what to do in order to create a thriving coaching practice. And what I love so much about it, is that it has absolutely nothing to do with websites, SEO, newsletters or ads but everything to do with heart and soul. There are no external factors you need. It's about connecting deeply with your prospects and clients.
The book found me at time when I was going through the final woes of my struggles and I can honestly say that this book is what finally pulled me out of misery and completely transformed the way I value myself, my time and my craft as a coach. It’s a huge beam of light in this world.
If you're working with any type of clients on a 1:1 basis and you're tired and frustrated knowing you're excellent at what you do, but don't see the results, I highly recommend you getting this book. Not only will it transform your business, but also the way you view and value yourself and your craft.
Much Love & Light,
Mariaestela
It's the number 1 book I recommend whether you're a new coach or you've been coaching for a while. It's points are so simple and clear they go straight to the heart of the matter.
The book cuts through all the BS and lets you know in no uncertain terms what to do in order to create a thriving coaching practice. And what I love so much about it, is that it has absolutely nothing to do with websites, SEO, newsletters or ads but everything to do with heart and soul. There are no external factors you need. It's about connecting deeply with your prospects and clients.
The book found me at time when I was going through the final woes of my struggles and I can honestly say that this book is what finally pulled me out of misery and completely transformed the way I value myself, my time and my craft as a coach. It’s a huge beam of light in this world.
If you're working with any type of clients on a 1:1 basis and you're tired and frustrated knowing you're excellent at what you do, but don't see the results, I highly recommend you getting this book. Not only will it transform your business, but also the way you view and value yourself and your craft.
Much Love & Light,
Mariaestela
Displaying 1 - 30 of 208 reviews