Platform Business Models

by Haim Mendelson

This volume comprises two overviews and four case studies focusing on platform business models. It includes an overview of platform business models and network effects, an introduction to business model analysis and design, and case studies covering four Airbnb, Uber, OpenTable and JoyRun. These materials have been used in electronic business and entrepreneurship classes at the Stanford Business School.

Kindle Edition

Published December 17, 2017