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Convinced!: How to Prove Your Competence & Win People Over
Competence does not speak for itself! You can't simply display it; you have to draw people's attention to it. World-renowned negotiation and deception detection expert, business professor, and mentalist Jack Nasher offers effective, proven techniques to convince others that we are talented, trustworthy, and yes, even brilliant.
Nasher offers the example of Joshua Bell, possibly the world's most famous violinist. In January 2007, at rush hour, he stepped into a Washington, DC, subway station, dressed like any street busker, and began to play a $4,000,000 Stradivarius. It was part of an experiment staged by a journalist of the Washington Post, who expected Bell's skill alone to attract an immense, awed crowd. But Bell was generally ignored, and when he stopped, nobody applauded. He made $34.17.
The good news is that you don't have to accept obscurity: you can positively affect others' perception of your talent. Whether you're looking for work, giving an important presentation, seeking clients or customers for your business, or vying for a promotion, Nasher explains how to use techniques such as expectation management, verbal and nonverbal communication, the Halo Effect, competence framing, and the power of nonconformity to gain control of how others perceive you.
Competence is the most highly valued professional trait. But it's not enough to be competent, you have to convey your competence. With Nasher's help you can showcase your expertise, receive the recognition you deserve, and achieve lasting success.
Nasher offers the example of Joshua Bell, possibly the world's most famous violinist. In January 2007, at rush hour, he stepped into a Washington, DC, subway station, dressed like any street busker, and began to play a $4,000,000 Stradivarius. It was part of an experiment staged by a journalist of the Washington Post, who expected Bell's skill alone to attract an immense, awed crowd. But Bell was generally ignored, and when he stopped, nobody applauded. He made $34.17.
The good news is that you don't have to accept obscurity: you can positively affect others' perception of your talent. Whether you're looking for work, giving an important presentation, seeking clients or customers for your business, or vying for a promotion, Nasher explains how to use techniques such as expectation management, verbal and nonverbal communication, the Halo Effect, competence framing, and the power of nonconformity to gain control of how others perceive you.
Competence is the most highly valued professional trait. But it's not enough to be competent, you have to convey your competence. With Nasher's help you can showcase your expertise, receive the recognition you deserve, and achieve lasting success.
272 pages, Paperback
Published November 13, 2018
87 people are currently reading
684 people want to read
About the author
Jack Nasher
15 books35 followersJack Nasher gives presentations and trainings on communication and negotiation worldwide. He is the founder of the NASHER Negotiation Institute and has been named “the leading negotiation expert” and the “best known expert on deception detection” by leading news sources. His clients include national and international corporations and service providers. Jack Nasher studied law, philosophy, psychology and business at Oxford University (among others), where he also taught. Currently he is the professor for Leadership & Organization at Munich Business School. His books were on Germany’s national bestseller list for months and were published in Russia, Korea, China etc. Articles by and about him have appeared in the Harvard Business Review, the Huffington Post and Handelsblatt. With his frequent radio and television appearances, he regularly reaches millions. A keen mentalist, he frequently shows his mind mysteries at the World Famous Magic Castle in Hollywood/California. Nasher is a member of the Society of Personality & Social Psychology and a Principal Practitioner in the Association of Business Psychologists.
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Displaying 1 - 29 of 29 reviews
December 8, 2018
The other day on a business trip, I read Convinced, by Jack Nasher. It was a standard business self-help book in most ways, describing tangible methods and practices to make yourself appear more competent, powerful, respected, etc. Don’t panic management consultants: Faking it, being tall and being male are still on top. (He sidesteps the awkwardness of pointing out the obvious advantage of being white in a white-dominated culture by implying it in a section on emphasizing similarities to ingratiate yourself. I guess that would go something like, “Weird, I just noticed that you were White. Super crazy! I’m White too. You should trust me more now.”)
The author follows his own advice about establishing authority and building our confidence. For example, he has is the largest bibliography I have ever seen in a self-help book (39 pages). “Either believe me or waste two weeks digging into my antecedents.” But within that seemingly prestigious list, he hazardously references the exact body of social science research that has come under fire recently for being based on non-repeatable experiments. I know enough in this area to have caught a couple questionable studies: the venerable idea that the physical act of smiling makes you happier and the more recent idea that striking a "power stance" makes you more confident. Neither could be repeated in a Registered Replication Report. This Slate article does a good job summarizing the profound re-evaluation ongoing in this area http://www.slate.com/articles/health_.... (I’d love to read something from someone more knowledgeable who could tag all the questionable ones in this book.)
Despite these problems, you can certainly read the book as a personal guide to building your impression of competence out in the world. I am sure that some of it works, which is as good as you get from any self-help book. But none of this is the most interesting angle on the book: As you trudge on through tips on how to get your way and grab power, the book starts to read like a dreary, blow-by-blow explanation of why the world is so f***ed up. To emphasize the importance of projecting confidence, he tells the story of a tall, white, business-suited Bill Gates lying to some gullible white IBM managers that he had an operating system developed, and then stealing an operating system from a less tall, less confident software developer who would probably also have been less willing to lie. Too bad, so sad for him. (But now, in a masterful, Lance-Armstrongesque maneuver, Gates is curing Malaria, so suck on that! guy who invented the operating system.)
Only, wait a tick... while it's true that Gates bluffed about having an OS, the stealing story is likely not true. It took me five minutes to find multiple threads where the code of the first MS-DOS was compared with the allegedly stolen one by modern methods of detecting code plagiarism and no plagiarism has been found. I don't know why we humans so relish these stories where the rich got there by larceny, but we do. It's disappointing that Nasher perpetuates the most salacious version of the rumor for his purposes when he could have made his point with a more nuanced, more true version of the story: Namely, that Gates used confidence to get a contract for a product he was not competent to produce. As a result, the operating system that Microsoft developed was famously (and predictably) terrible, so we all had to put up with that for years. Over and above this, once Gates had market power, he wielded it like a robber barron, depriving the consuming public of the innovations of his (probably more competent but likely less confident) competitors until the US Justice Department shut him down. Bill Gates is not an anomaly. Business leaders all over the world are confident and aggressive mediocrities who squash competition who have more competent products but who probably spend most of their time thinking about solutions to technical and service problems not strategizing about how to grab the seat at the head of the table or practicing their power stances.
But even that isn’t the most interesting angle on this set of ideas: I am a leader out there in the world and the best and most rewarding part of that job is transforming a team of people from malaise, underperformance, or dysfunction into a high-performance team. If Nasher's version of the world is more or less accurate, and the top slots are filled by incompetent, tall, reasonably good looking, aggressive, morally vague actors, then imagine, from the perspective of the leader, the pool of real talent available in the lower ranks. It has been the exact experience of my career that the self-effacing, maybe not so attractive, maybe short, overweight or awkward, often female, overly deliberative, functionary is capable of being developed into a key player and even a leader if properly supported.
So instead of reading this book and then closing your office door to practice lowering your voice and striking an optimal 30-degree angle to your audience, make a list of the people who work for you who could use some of these skills and teach them how to behave more effectively. Increasing the effectiveness of your team will increase your effectiveness ten-fold, so it's just as self-serving as any proper self-help effort should be. Plus you are helping others while you're at it.
Even someone who's just read a review or heard a podcast about Super Forecasting by Tetlock and Gardner, should be attracted to this idea of increasing the mindshare in the world that is occupied by the under-confident. The book names the hyper-confident Hedgehogs. They make good holy men and talking heads but terrible predictors, because come what may they hold their ground. Foxes, on the other hand, are people who constantly change their minds and modify their opinions on receiving new information. Foxes make measurably better predictions and by logical extension better judgments in general. We need more Foxes in positions of power. So if you have any power (and if you have even one direct report, you have a little power), find some Foxes and give them the confidence and tools to make their place in the world a bit bigger and more impactful. The world will be better for it.
The author follows his own advice about establishing authority and building our confidence. For example, he has is the largest bibliography I have ever seen in a self-help book (39 pages). “Either believe me or waste two weeks digging into my antecedents.” But within that seemingly prestigious list, he hazardously references the exact body of social science research that has come under fire recently for being based on non-repeatable experiments. I know enough in this area to have caught a couple questionable studies: the venerable idea that the physical act of smiling makes you happier and the more recent idea that striking a "power stance" makes you more confident. Neither could be repeated in a Registered Replication Report. This Slate article does a good job summarizing the profound re-evaluation ongoing in this area http://www.slate.com/articles/health_.... (I’d love to read something from someone more knowledgeable who could tag all the questionable ones in this book.)
Despite these problems, you can certainly read the book as a personal guide to building your impression of competence out in the world. I am sure that some of it works, which is as good as you get from any self-help book. But none of this is the most interesting angle on the book: As you trudge on through tips on how to get your way and grab power, the book starts to read like a dreary, blow-by-blow explanation of why the world is so f***ed up. To emphasize the importance of projecting confidence, he tells the story of a tall, white, business-suited Bill Gates lying to some gullible white IBM managers that he had an operating system developed, and then stealing an operating system from a less tall, less confident software developer who would probably also have been less willing to lie. Too bad, so sad for him. (But now, in a masterful, Lance-Armstrongesque maneuver, Gates is curing Malaria, so suck on that! guy who invented the operating system.)
Only, wait a tick... while it's true that Gates bluffed about having an OS, the stealing story is likely not true. It took me five minutes to find multiple threads where the code of the first MS-DOS was compared with the allegedly stolen one by modern methods of detecting code plagiarism and no plagiarism has been found. I don't know why we humans so relish these stories where the rich got there by larceny, but we do. It's disappointing that Nasher perpetuates the most salacious version of the rumor for his purposes when he could have made his point with a more nuanced, more true version of the story: Namely, that Gates used confidence to get a contract for a product he was not competent to produce. As a result, the operating system that Microsoft developed was famously (and predictably) terrible, so we all had to put up with that for years. Over and above this, once Gates had market power, he wielded it like a robber barron, depriving the consuming public of the innovations of his (probably more competent but likely less confident) competitors until the US Justice Department shut him down. Bill Gates is not an anomaly. Business leaders all over the world are confident and aggressive mediocrities who squash competition who have more competent products but who probably spend most of their time thinking about solutions to technical and service problems not strategizing about how to grab the seat at the head of the table or practicing their power stances.
But even that isn’t the most interesting angle on this set of ideas: I am a leader out there in the world and the best and most rewarding part of that job is transforming a team of people from malaise, underperformance, or dysfunction into a high-performance team. If Nasher's version of the world is more or less accurate, and the top slots are filled by incompetent, tall, reasonably good looking, aggressive, morally vague actors, then imagine, from the perspective of the leader, the pool of real talent available in the lower ranks. It has been the exact experience of my career that the self-effacing, maybe not so attractive, maybe short, overweight or awkward, often female, overly deliberative, functionary is capable of being developed into a key player and even a leader if properly supported.
So instead of reading this book and then closing your office door to practice lowering your voice and striking an optimal 30-degree angle to your audience, make a list of the people who work for you who could use some of these skills and teach them how to behave more effectively. Increasing the effectiveness of your team will increase your effectiveness ten-fold, so it's just as self-serving as any proper self-help effort should be. Plus you are helping others while you're at it.
Even someone who's just read a review or heard a podcast about Super Forecasting by Tetlock and Gardner, should be attracted to this idea of increasing the mindshare in the world that is occupied by the under-confident. The book names the hyper-confident Hedgehogs. They make good holy men and talking heads but terrible predictors, because come what may they hold their ground. Foxes, on the other hand, are people who constantly change their minds and modify their opinions on receiving new information. Foxes make measurably better predictions and by logical extension better judgments in general. We need more Foxes in positions of power. So if you have any power (and if you have even one direct report, you have a little power), find some Foxes and give them the confidence and tools to make their place in the world a bit bigger and more impactful. The world will be better for it.
August 9, 2020
Das Buch erzählt mir nichts neues - kann es allerdings Berufseinsteigern oder Studenten empfehlen, die wirklich keine Ahnung vom Berufsleben haben.
August 10, 2019
If it was just about the title, I would never reach out for this book :)
It's extremely click-baitish and sounds like a self-help book for Murrican house-wives.
But I've been referred to it via recommendation, after one of conversations regarding the art of influence & its ethics. And in the end - I'm grateful I've read it.
The book is well groomed & organized, it doesn't fall (I was afraid of that ...) into "fake it till you make it" kind of narration. It's more focused on supporting or reinforcing competence with presence, pose, messages (verbal or not) - why it's critical & when it works. There's surprisingly little truly controversial stuff (IMHO) - e.g. "when having to pass bad news, do not be present and do not pass it directly" (WTF?!).
To summarize - I wouldn't say it's the same level as Cialdini's work, but it's also far better than cheapish NLP rubbish. Solid 4 stars. And ofc - use with caution.
It's extremely click-baitish and sounds like a self-help book for Murrican house-wives.
But I've been referred to it via recommendation, after one of conversations regarding the art of influence & its ethics. And in the end - I'm grateful I've read it.
The book is well groomed & organized, it doesn't fall (I was afraid of that ...) into "fake it till you make it" kind of narration. It's more focused on supporting or reinforcing competence with presence, pose, messages (verbal or not) - why it's critical & when it works. There's surprisingly little truly controversial stuff (IMHO) - e.g. "when having to pass bad news, do not be present and do not pass it directly" (WTF?!).
To summarize - I wouldn't say it's the same level as Cialdini's work, but it's also far better than cheapish NLP rubbish. Solid 4 stars. And ofc - use with caution.
January 13, 2019
The Art of Hypocrisy and Deception would be a better title for this book. If you job, life, family, interpersonal relations necessitate deception and hypocrisy, then this book is recommended.
I would have liked to read a different book- one that urges people to go beyond the superficial, dig beneath the window-dressing, probe for evidence and urge people to truly be the best that they can for each other and for humanity, rather than one that focuses on bra stuffing to get ahead in the rat race.
I would have liked to read a different book- one that urges people to go beyond the superficial, dig beneath the window-dressing, probe for evidence and urge people to truly be the best that they can for each other and for humanity, rather than one that focuses on bra stuffing to get ahead in the rat race.
July 3, 2018
Die Aspekte, die dieses Buch aufzeigt (bzgl. wie man kompetent erscheint und an was Kompetenz geknüpft ist) sind alle einleuchtend und theoretisch unterbewusst schon aufgefallen. Sie noch einmal so klar zu lesen war doch überraschend und hilfreich. Ich habe mich oft dabei ertappt gewisse Faktoren (Blickkontakt, Habitus, Sprache etc.) an Menschen wieder zu erkennen, die ich persönlich als kompetent einstufe.
Außerdem hat es mich gefreut, dass die Hauptpunkte bereits in meinem Kurs angesprochen wurden und ich somit nicht all zu viel extra "lernen musste". Ich würde das Buch empfehlen, auch einfach deswegen, da so viele andere Studien und Anekdoten geschildert werden. Wirklich amüsant!
Außerdem hat es mich gefreut, dass die Hauptpunkte bereits in meinem Kurs angesprochen wurden und ich somit nicht all zu viel extra "lernen musste". Ich würde das Buch empfehlen, auch einfach deswegen, da so viele andere Studien und Anekdoten geschildert werden. Wirklich amüsant!
October 12, 2020
Kompetent sein und Kompetenz zeigen ist ein Unterschied. Man wird teilweise anders wahrgenommen. Es ist ein Erfolgsfaktor. Ein Beispiel war ein berühmter Violinist, der sich in eine U-Bahn stellte. Ein schönes Bild.
Man soll sich Primen. Was sind deine größten Erfolge und deine Potenziale? Vermeide negative Botschaften und lege es positiv aus.
Man soll sich Primen. Was sind deine größten Erfolge und deine Potenziale? Vermeide negative Botschaften und lege es positiv aus.
December 13, 2022
Ähnlich wie in „Deal“: Sehr interessante Inhalte, wissenschaftlich belegt, gut geschrieben und absolut kurzweilig. Allerdings für mich persönlich inhaltlich etwas weniger spannend als Erstgenanntes, daher einen Stern weniger.
May 3, 2021
More like between 2.0 and 2.5 stars, but I feel like a good person today, so here we go.
How do you evaluate a such a business book that recommends doing X, Y, Z? Well:
- either you do most of what it says, and then check if it worked out fine, or
- you look at successful people, and see if they did X, Y, Z (and be super careful about the inferences you draw, because, well, causality is... pretty wicked to get right, right?)
There are a few critical things that I learned from this book, which I plan to try and of course I won't share that with you (why should I?). There are also a few things I've witnessed in highly successful people that use similar techniques mentioned in the book, sometimes probably unconsciously, but this should be taken with a grain of salt, because, yes, as I wrote above, hindsight is 20/20.
Apart from these, the book could probably be cut down to 100 pages without losing its essential messages, but I can understand the market forces behind making books longer than absolutely necessary.
Oh, a few more things that can drive some people crazy, I mean people that are aware of research, statistics and their life experiences:
- Power posing is pretty controversial. In fact, one of the original authors distanced herself from the article. The author of this book should've done his homework better. For more details, see https://en.wikipedia.org/wiki/Power_p...
- Halo effect, cars and beautiful women: Be very very careful! A few years ago, I was at an auto show in Brussels, Belgium. It is considered the main automotive event and tens of thousands of people come daily to see the cars and check the prices. Funny thing is, when I visited the booth of the highly respected German car maker, Audi, I didn't see beautiful girls, but rather a semi-transparent Audi engine. The audience? Well, me and many other people were looking at the the engine, the pinnacle of high quality German mechanical engineering and we were thinking it was awesome. There weren't even many Audi salespeople around. This was Audi after all, its slogan: "Vorsprung durch Technik" ("progress through technology"). Next to Audi, there was the Italian car maker Fiat, and they had very nice looking, tall and smiling women for every car on exhibit. The impression I got? "Well, if you have to associate your cars with nice women, then probably you don't have much to say about the car and technology itself." Oh by the way, there was also Daimler AG with their separate and dedicated booth, showcasing the latest Mercedes models, and similar to Audi, and unlike Fiat, they didn't need to hire tall and attractive young women: they only had a few arrogant salesmen (dressed in no nonsense business attire of course), and that was more than enough.
PS: Quoting Peterson and his analogies with lobsters? Please, give me a break! What are they teaching Oxford philosophy undergrads these days?
How do you evaluate a such a business book that recommends doing X, Y, Z? Well:
- either you do most of what it says, and then check if it worked out fine, or
- you look at successful people, and see if they did X, Y, Z (and be super careful about the inferences you draw, because, well, causality is... pretty wicked to get right, right?)
There are a few critical things that I learned from this book, which I plan to try and of course I won't share that with you (why should I?). There are also a few things I've witnessed in highly successful people that use similar techniques mentioned in the book, sometimes probably unconsciously, but this should be taken with a grain of salt, because, yes, as I wrote above, hindsight is 20/20.
Apart from these, the book could probably be cut down to 100 pages without losing its essential messages, but I can understand the market forces behind making books longer than absolutely necessary.
Oh, a few more things that can drive some people crazy, I mean people that are aware of research, statistics and their life experiences:
- Power posing is pretty controversial. In fact, one of the original authors distanced herself from the article. The author of this book should've done his homework better. For more details, see https://en.wikipedia.org/wiki/Power_p...
- Halo effect, cars and beautiful women: Be very very careful! A few years ago, I was at an auto show in Brussels, Belgium. It is considered the main automotive event and tens of thousands of people come daily to see the cars and check the prices. Funny thing is, when I visited the booth of the highly respected German car maker, Audi, I didn't see beautiful girls, but rather a semi-transparent Audi engine. The audience? Well, me and many other people were looking at the the engine, the pinnacle of high quality German mechanical engineering and we were thinking it was awesome. There weren't even many Audi salespeople around. This was Audi after all, its slogan: "Vorsprung durch Technik" ("progress through technology"). Next to Audi, there was the Italian car maker Fiat, and they had very nice looking, tall and smiling women for every car on exhibit. The impression I got? "Well, if you have to associate your cars with nice women, then probably you don't have much to say about the car and technology itself." Oh by the way, there was also Daimler AG with their separate and dedicated booth, showcasing the latest Mercedes models, and similar to Audi, and unlike Fiat, they didn't need to hire tall and attractive young women: they only had a few arrogant salesmen (dressed in no nonsense business attire of course), and that was more than enough.
PS: Quoting Peterson and his analogies with lobsters? Please, give me a break! What are they teaching Oxford philosophy undergrads these days?
December 28, 2024
The 4-star rating for this book is due to the number of scientific studies and research that support the theories that are narrated.
I had the impression throughout the reading that 80-90% of the elements mentioned by the author to demonstrate your competence, are elements that we already know, there is nothing new. However, as it progressed I realized how our subconscious is aware of these kinds of tricks but we sometimes are not. What's more, the book doesn't tell you how to be competent, but how to appear competent. That is the point.
The star I take away is due to some puzzling phrases regarding the role of women. According to the book, women tend to have "powerless speech" and tend to be over-polite in managerial positions, which I don't dispute. The thing is that the sentence continues: "people who use powerless speech don't expect to be taken seriously". Do you really think that women don't want to be taken seriously in the business world? It's easier to say that than the fact that the business world is still, unfortunately, full of stigmas towards women.
I had the impression throughout the reading that 80-90% of the elements mentioned by the author to demonstrate your competence, are elements that we already know, there is nothing new. However, as it progressed I realized how our subconscious is aware of these kinds of tricks but we sometimes are not. What's more, the book doesn't tell you how to be competent, but how to appear competent. That is the point.
The star I take away is due to some puzzling phrases regarding the role of women. According to the book, women tend to have "powerless speech" and tend to be over-polite in managerial positions, which I don't dispute. The thing is that the sentence continues: "people who use powerless speech don't expect to be taken seriously". Do you really think that women don't want to be taken seriously in the business world? It's easier to say that than the fact that the business world is still, unfortunately, full of stigmas towards women.
June 28, 2024
"Überzeugt!" von Jack Nasher ist ein faszinierendes und äußerst nützliches Buch über die Kunst der Überzeugung. Nasher, ein renommierter Experte für Verhandlungsführung und Professor an der Munich Business School, bietet in diesem Werk eine Vielzahl von Techniken und Strategien, um andere Menschen zu überzeugen und für sich zu gewinnen.
Das Buch ist in sieben Kapitel unterteilt, die jeweils einen wichtigen Aspekt der Überzeugungskunst behandeln. Nasher erläutert dabei sowohl theoretische Grundlagen als auch praktische Tipps und Beispiele, die leicht in den Alltag integriert werden können. Besonders hervorzuheben ist die wissenschaftliche Fundierung seiner Argumente, die durch zahlreiche Studien und Forschungsergebnisse gestützt werden. Die Konzepte werden überblicksartig dargestellt, was der verdaulichkeit des Buches hilft. Dadurch entfällt an manchen Punkten die gewünschte Tiefe, allerdings ist das aus meiner Sicht eher nebensächlich.
Ein großes Plus von "Überzeugt!" ist die klare und verständliche Sprache, die Nasher verwendet. Er schafft es, komplexe psychologische Konzepte einfach zu erklären, ohne dabei oberflächlich zu wirken. Die vielen praxisnahen Beispiele und Anekdoten machen das Buch nicht nur informativ, sondern auch unterhaltsam.
Was mir besonders gut gefallen hat, ist die Betonung der ethischen Aspekte der Überzeugung. Nasher zeigt auf, wie man Überzeugungskraft positiv und verantwortungsvoll einsetzen kann, ohne manipulative oder unethische Methoden zu verwenden. Dies verleiht dem Buch eine zusätzliche Tiefe und Glaubwürdigkeit.
Ein kleiner Kritikpunkt ist, dass einige der vorgestellten Techniken und Beispiele etwas zu allgemein gehalten sind und spezifischere Anwendungsfälle fehlen. Dennoch bietet "Überzeugt!" einen hervorragenden Einstieg in die Welt der Überzeugung und ist sowohl für Anfänger als auch für Fortgeschrittene geeignet.
Insgesamt ist "Überzeugt!" von Jack Nasher ein empfehlenswertes Buch für alle, die ihre Überzeugungskraft verbessern möchten – sei es im beruflichen oder privaten Kontext. Es bietet wertvolle Einblicke und praktische Werkzeuge, um andere Menschen effektiv und ethisch zu überzeugen.
Das Buch ist in sieben Kapitel unterteilt, die jeweils einen wichtigen Aspekt der Überzeugungskunst behandeln. Nasher erläutert dabei sowohl theoretische Grundlagen als auch praktische Tipps und Beispiele, die leicht in den Alltag integriert werden können. Besonders hervorzuheben ist die wissenschaftliche Fundierung seiner Argumente, die durch zahlreiche Studien und Forschungsergebnisse gestützt werden. Die Konzepte werden überblicksartig dargestellt, was der verdaulichkeit des Buches hilft. Dadurch entfällt an manchen Punkten die gewünschte Tiefe, allerdings ist das aus meiner Sicht eher nebensächlich.
Ein großes Plus von "Überzeugt!" ist die klare und verständliche Sprache, die Nasher verwendet. Er schafft es, komplexe psychologische Konzepte einfach zu erklären, ohne dabei oberflächlich zu wirken. Die vielen praxisnahen Beispiele und Anekdoten machen das Buch nicht nur informativ, sondern auch unterhaltsam.
Was mir besonders gut gefallen hat, ist die Betonung der ethischen Aspekte der Überzeugung. Nasher zeigt auf, wie man Überzeugungskraft positiv und verantwortungsvoll einsetzen kann, ohne manipulative oder unethische Methoden zu verwenden. Dies verleiht dem Buch eine zusätzliche Tiefe und Glaubwürdigkeit.
Ein kleiner Kritikpunkt ist, dass einige der vorgestellten Techniken und Beispiele etwas zu allgemein gehalten sind und spezifischere Anwendungsfälle fehlen. Dennoch bietet "Überzeugt!" einen hervorragenden Einstieg in die Welt der Überzeugung und ist sowohl für Anfänger als auch für Fortgeschrittene geeignet.
Insgesamt ist "Überzeugt!" von Jack Nasher ein empfehlenswertes Buch für alle, die ihre Überzeugungskraft verbessern möchten – sei es im beruflichen oder privaten Kontext. Es bietet wertvolle Einblicke und praktische Werkzeuge, um andere Menschen effektiv und ethisch zu überzeugen.
November 14, 2024
Wie Sie Kompetenz gewinnen und Menschen für sich gewinnen, lautet der Untertitel und da ich es reizvoll finde, Menschen für mich zu gewinnen und Kompetenz zu zeigen, musste ich das Buch vermutlich auch lesen. Ob mich das kompetenter macht, ist zwar unwahrscheinlich, aber ich weiß jetzt, theoretisch, wie ich so so wirken könnte. Das Buch ist interessant und gut geschrieben und kann besonders für Leute, die im Berufsleben stehen und noch was werden wollen, durchaus hilfreich sein. Ich werde in kurzer Zeit all die guten Tipps und Beispiele vergessen haben, was einerseits bedauerlich ist, andererseits aber auch nicht weiter schlimm ist, da ich beruflich derzeit keine Pläne verfolge. Im Privaten kann man sicher auch das eine oder andere umsetzen, aber da ich, wie üblich, schon bald alles vergessen haben werde, werde ich es wohl nicht tun. Für Leute, die sich gern weiterentwickeln, könnte das Buch also eine hilfreiche Lektüre sein. Für alle anderen ist es möglicherweise nur interessant und ein schöner Zeitvertreib.
February 7, 2021
Jack Nashers Convinced or Überzeugt in German summarizes each chapter with a to-do list and has a long list of his research references in the back.
But this book was hard to read because it basically lists all our average European/American biases and how to exploit them for our own interest and advancement. This is not my game. I am working on uncovering my own bias and be more open to different perspectives. Want some examples? In order to seem competent, short men should manipulate their height and women need to make sure their BMI is in the right level and especially the right balance between hips and waist is critical for increased competence.
But this book was hard to read because it basically lists all our average European/American biases and how to exploit them for our own interest and advancement. This is not my game. I am working on uncovering my own bias and be more open to different perspectives. Want some examples? In order to seem competent, short men should manipulate their height and women need to make sure their BMI is in the right level and especially the right balance between hips and waist is critical for increased competence.
February 16, 2024
If “perception is reality” (which is a maxim that I despise, because it is only half true) then this books will give you some practical tools to help nudge the way you are perceived by others in a positive and beneficial direction.
March 26, 2019
Auch wenn der Inhalt oft wenig sympathisch ist, war das Buch doch sehr informativ.
Wird vor Ende des Studiums noch mal gelesen.
Wird vor Ende des Studiums noch mal gelesen.
February 11, 2022
Kompetenz ist mehr Schein als sein. Eine der Kernaussagen des Buches.
Durchaus interessante Ansätze.
Durchaus interessante Ansätze.
July 21, 2023
Bekannte Phänomene....
September 17, 2023
Granatenbuch. Absolute Kaufempfehlung für Luca, um seine Konkurrenz komplett zu ficken.
Eine Woche ein Buch Lets Go Boooooooyz.
Eine Woche ein Buch Lets Go Boooooooyz.
January 4, 2024
Liest sich süffig und macht Lust, das Gelesene umzusetzen.
June 23, 2025
A great book for practical People on how to show Competence
October 2, 2025
unfortunately a lot of truth in this book - perception is reality
July 2, 2019
It's as if the author spent a year researching this book and only a week writing it. There is a distinct lack of worthwhile analysis or conclusions. Many points are plucked directly from studies with little context.
The book is not without some interesting insights but it is let down by poor writing and lack of quality analysis.
The book is not without some interesting insights but it is let down by poor writing and lack of quality analysis.
October 10, 2020
This book was better than I expected, though it would be silly to put into practice some of its suggestions.
The biggest take away for me from this book is a study that found that the truest measure of competence of a doctor is a combination of:
1) grades
2) number of degrees
3) number of subscriptions to trade/practice journals
The biggest take away for me from this book is a study that found that the truest measure of competence of a doctor is a combination of:
1) grades
2) number of degrees
3) number of subscriptions to trade/practice journals
July 26, 2022
Agree with what the theory, intriguing mindset!
July 20, 2019
Great material and provided some wonderful insight, particular on the folks that are TV & Radio commentators and politicians. I took 3 pages worth of notes!
August 11, 2019
Really good book.
January 10, 2020
It may be because I listened to the audio book, which had an pretentious sounding narrator, but this book made me sad. Though I can't say that the information in it isn't well presented.
January 20, 2020
lots of insights but there is a need to conduct more research on the readers end to determine if indeed what was written is true
October 2, 2024
absolut überzeugend und tragfähig. Anwendbar in der Praxis und fundiert... freue mich auf das Buch DEAL!
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