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Summary of Misbehaving: The Making of Behavioral Economics by Richard Thaler with In-depth Analysis and Information

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The Making of Behavioral Economics
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“The purely economic man is indeed close to being a social moron. Economic theory has been much preoccupied with this rational fool.” 
―  Richard H. Thaler,  The Making of Behavioural Economics
In  The Making of Behavioral Economics , Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals.  Misbehaving  is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.
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67 pages, Kindle Edition

Published January 27, 2018

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