Statistics and Quantitative Analysis: The Quick Reference Handbook

by Anthony J. Matias

The third installment of Matias’s “Quick Reference Handbook” series, "Statistics and Quantitative Analysis" is an essential primer on solving problems. Every business encounters problems. Isolating the actual cause, collecting the relevant data and analyzing it in the manner most effective to reaching a solution are the decision-making skills that separate successful managers from those doomed to fail. And at the foundation of effective decision-making is solid, reliable business research. "Statistics and Quantitative Analysis" provides an introduction to the key concepts of business research. It will equip you with an understanding of research design, data collection methodologies and analytical procedures, including the role of statistics and the laws and methodology of probability theory. Matias takes you through every step of the research from identifying the issue and framing the research question to designing the research instrument, selecting a sample, collecting, analyzing and evaluating the data, developing hypotheses, using various test statistics to evaluate the hypotheses, and reporting the results. Case studies at the end of each part of the book demonstrate a real-world application of these concepts.

95 pages, Kindle Edition

Published February 12, 2018