Based around a core of design activities, this book presents the design function as a systematic and disciplined process, the objective of which is to create innovative products that satisfy customer needs. The author is widely regarded as a foremost authority on an integrated approach to product engineering. Highly suitable for all students in engineering, industrial design, architecture and computer science, as well as for the professional engineer and designer who will find in it a very useful framework to assist their design practice.
I have read a number of books to better understand and manage the product design process. This is among the best and most comprehensive and--for me--perhaps the most influential. I read it about 10 years ago and, among other things, it helped me begin to see the relationship between methodology and creativity. That's not really what the book is about but it is saturated with background insights like that. Total Design is Pugh's philosophy and methodology of product development. Basically it shows the relation of design to the whole product development process and indeed its relation to the whole life of the product--no aspect of the real life of a product is outside the purview of design. He employs some of the insights of Taguchi methods and QFD to articulate a comprehensive approach to product development. It's a classic, in