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#ProMa: Product Management Tools, Methods and Some Off-the-wall Ideas
Based on his popular blog, Dinker Charak brings a collection of tools, methodologies, and some unexpected approaches to Product Management. He also talks about his entrepreneurial journey from the eye of a Product Manager and discusses the strategy and its failures.
Each chapter is complete in itself and focused on a specific theme. Some chapters may rely on concepts introduced in details in a previous chapter. However, a reader can still benefit from it without know details from the earlier chapters.
The book is divided into three sections.
The first section (chapters 1-6) is about various tools & methods Dinker has created and used for Product Management. These include the Product Management Canvas and the Product workshops he runs.
The second section (chapters 7-18) is about various thoughts and ideas that Dinker has around what it means to be a Product Managers and Product Management.
The third section (chapters 19-26) is about entrepreneurship and based on his experience as a founder who hasn't succeeded yet. It also has some ideas on team building, mainly around a novel concept of Dirty-Work Group.
The book covers the entire lifecycle of a product/business evolution and introduces a lot of handy artifacts - checklists, frameworks, tools, etc. - that can be readily used at various stages of evolution.
There are plenty of practical ProMa tools you can use every day and also the philosophical exploration of the subject through lenses as varied as Indian materialism, Francis Bacon (he of the scientific method), and Rene Descartes and Sociology.
Has a tech, business or design background. Is now a Product Manager for a B2C product. Is poly-skilled enough to get the job but worried if is knowledgeable to pull it along.
Has been a ProMa in an Enterprise that is building a B2B product. Has done MBA and/or has a technical background. With the expectation of B2B products to respond to market at speed of startups and with Usability of B2C products, is looking for ideas on how to reinvent the attitude towards this job.
Realising that a Founder is the first Product Manager of the startup's Product, the Founder wants to ensure a proper approach is taken and not detail falls through the cracks and is looking for tools and checklists to ensure all basis are covered.
ProMa help monetise a business opportunity via a Product. For key business owners, it is important to understand what a ProMa does and how does a ProMa think. This book can help them understand the variety of aspects of a ProMa, gain a better appreciation and establish meaning and deep partnerships.
Dinker offers an enjoyable potpourri of helpful advice and ideas from his experience in consulting and his experiments with building products.
A brilliant resource for all consultants, irrespective of the role they are in, and not just Product Managers. Dinker has poured his years of experience into this one book. He covers the entire life cycle of a product/business evolution and introduces a lot of handy artifacts - checklists, frameworks, tools, etc. - that can be readily used at various stages of evolution. He sheds light on the real-life charms and challenges of building a product and does so in a simple yet eloquent manner. Keep an open mind and give this book a read - you'll, later on, thank him for providing a wealth of knowledge on the topic.
Each chapter is complete in itself and focused on a specific theme. Some chapters may rely on concepts introduced in details in a previous chapter. However, a reader can still benefit from it without know details from the earlier chapters.
The book is divided into three sections.
The first section (chapters 1-6) is about various tools & methods Dinker has created and used for Product Management. These include the Product Management Canvas and the Product workshops he runs.
The second section (chapters 7-18) is about various thoughts and ideas that Dinker has around what it means to be a Product Managers and Product Management.
The third section (chapters 19-26) is about entrepreneurship and based on his experience as a founder who hasn't succeeded yet. It also has some ideas on team building, mainly around a novel concept of Dirty-Work Group.
The book covers the entire lifecycle of a product/business evolution and introduces a lot of handy artifacts - checklists, frameworks, tools, etc. - that can be readily used at various stages of evolution.
There are plenty of practical ProMa tools you can use every day and also the philosophical exploration of the subject through lenses as varied as Indian materialism, Francis Bacon (he of the scientific method), and Rene Descartes and Sociology.
Has a tech, business or design background. Is now a Product Manager for a B2C product. Is poly-skilled enough to get the job but worried if is knowledgeable to pull it along.
Has been a ProMa in an Enterprise that is building a B2B product. Has done MBA and/or has a technical background. With the expectation of B2B products to respond to market at speed of startups and with Usability of B2C products, is looking for ideas on how to reinvent the attitude towards this job.
Realising that a Founder is the first Product Manager of the startup's Product, the Founder wants to ensure a proper approach is taken and not detail falls through the cracks and is looking for tools and checklists to ensure all basis are covered.
ProMa help monetise a business opportunity via a Product. For key business owners, it is important to understand what a ProMa does and how does a ProMa think. This book can help them understand the variety of aspects of a ProMa, gain a better appreciation and establish meaning and deep partnerships.
Dinker offers an enjoyable potpourri of helpful advice and ideas from his experience in consulting and his experiments with building products.
A brilliant resource for all consultants, irrespective of the role they are in, and not just Product Managers. Dinker has poured his years of experience into this one book. He covers the entire life cycle of a product/business evolution and introduces a lot of handy artifacts - checklists, frameworks, tools, etc. - that can be readily used at various stages of evolution. He sheds light on the real-life charms and challenges of building a product and does so in a simple yet eloquent manner. Keep an open mind and give this book a read - you'll, later on, thank him for providing a wealth of knowledge on the topic.
152 pages, Kindle Edition
Published February 16, 2018
About the author
Dinker Charak
15 books7 followersDinker is an expert in Product Management, Asset-based Consulting, and Metrics. He has authored books on the topic of Product Management & Metrics. He has successfully developed software products for Real-time Operating Systems, Paperless Offices, Home Automation, Online Video Ads, Banking, Mobile, and the Tech industry. His startup, Gungroo, launched a children’s messaging app named RooKidsApp but eventually ceased operations, providing valuable insights into market dynamics and user behaviour.
In addition to his industry experience, Dinker has worked at top research particle physics laboratories, namely Fermilab in the United States and CERN in Switzerland. He holds a patent in Advertising Technology and is working on several more related to EEBO Metrics. Furthermore, he volunteers as a mentor and conducts workshops for Product Managers.
Additionally, he has authored a series of Sci-Fi short stories.
In addition to his industry experience, Dinker has worked at top research particle physics laboratories, namely Fermilab in the United States and CERN in Switzerland. He holds a patent in Advertising Technology and is working on several more related to EEBO Metrics. Furthermore, he volunteers as a mentor and conducts workshops for Product Managers.
Additionally, he has authored a series of Sci-Fi short stories.
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February 28, 2018A collection of laterally connected essays. Read when you want new ideas, tools, approach or if you are new to Product Management. #ProMa: Product Management Tools, Methods and Some Off-the-wall Ideas.
A side note: have also authored: The Murmurs of the Dawn: Short stories and science fictions and Absolute and None: Short Stories and Science Fictions.
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